Mailbot: Email Marketing vs Shootmail Email Builder

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Mailbot, Oct 13, 2026 for Shootmail Email Builder.

The short answer

  • Only Mailbot lists a free plan. Paid plans start at $12.99/month for Mailbot and $12/month for Shootmail Email Builder.
  • Mailbot lists 14 features Shootmail Email Builder’s listing doesn’t mention, including Analytics, Automated workflows, Automations.

Head to head

Detected stores

Mailbot: 50
Shootmail Email Builder: —

App Store reviews

Mailbot: 4
Shootmail Email Builder: —

Stores added, 28 days

Mailbot: 1
Shootmail Email Builder: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Abandoned cart
  • Email marketing
  • Email marketing
  • Abandoned cart
Languages
  • English
  • English
Launched
Aug 2, 2024
Oct 10, 2025
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
50active installs
  • Mushq Pakistan
  • Limelightpk
  • EngineClothing
  • ONE
  • Generation International
+45 more
0active installs
Most common store size
1,001-5,000 products20%
—
Top countries
  • Pakistan56%
  • United States6%
  • United Kingdom4%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

011MaySepOctJanAprMailbot: Email Marketing: 1 reviews in May 2025Mailbot: Email Marketing: 1 reviews in September 2025Mailbot: Email Marketing: 1 reviews in October 2025Mailbot: Email Marketing: 1 reviews in January 2026Shootmail Email Builder: 1 reviews in April 2026
MailbotShootmail Email BuilderCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $209.99/month
$12/month
Plans
BasicFree
  • · 5,000 free emails every month
  • · Basic Reports
  • · Chat Support
  • · Duplicate Campaigns
  • · Schedule Campaigns
  • · Send Campaigns
Business$12.99/month
  • · &more
  • · 10,000 Emails every month
  • · Abandoned cart automation
  • · Abandoned checkout
  • · All basic features
  • · Browser abandoned
Enterprise$209.99/month
  • · &more
  • · 250,000 email per month
  • · All Business Features
  • · Customer Win back loop
  • · First Purchase Upsell
  • · Post Purchase Thank you
Pro Plan$12/month
7-day free trial
  • · Beautiful email templates
  • · Deep Shopify integration
  • · Mobile responsive & dark mode
  • · One click export to Klaviyo and more
  • · Powerful, Notion like email builder
  • · Prompt support
Coverage
28 of 35 features80%
21 of 35 features60%
Unique strengths
  • Analytics
  • Automated workflows
  • Automations
  • Behavior tracking
  • +10 more
  • Back-in-stock emails
  • Custom campaigns
  • Discounts
  • Drip campaigns
  • +3 more
Abandoned cart
100%12/12
33%4/12
Cart recovery
100%6/6
50%3/6
Display options
100%6/6
17%1/6
Email marketing
70%16/23
74%17/23
Campaign types
61%11/18
94%17/18
Managing campaigns
100%5/5
0%0/5
14147onlybothonly
MailbotShootmail Email Builder35 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Shopify Flow
—
How it sells itself

Mailbot integrates powerful editors into your Shopify dashboard, providing access to galleries with ready-made automations for complete and professional strategies in minutes. This prevents lost sales, drives post-purchase engagement, re-engages customers, and nurtures subscribers. Access professional templates for email campaigns, popup forms, and transactional SMS notifications, adding value for your customers.

Send beautiful emails to drive customer engagement, upsell your products, notify about new product launches or send newsletters. Replace default Shopify customer notification emails with pre-built, well-designed emails templates. Create your own email templates with notion-like email builder and deep Shopify integration to insert your store's products, collections and discounts easily.

Key points
  • Enhanced Segmentation: Target your emails with pinpoint accuracy.
  • Expanded Automations: More options for automating your campaigns.
  • Comprehensive Templates: A wider selection for every type of email.
  • Advanced Tracking: Tools to monitor and optimize performance.
  • Pre-built transactional and marketing email templates
  • Super simple notion editor like interface, no drag-drop
  • Single click export to Klaviyo, Sendgrid, Mailchimp & more
  • Mobile responsive emails that support dark mode by default
Screenshots
signup-screen
email-templates-screendashboard and analyticsfeatures-options
Shootmail has pre-built email templates
Single click export to email services like klaviyo etcMobile responsive and dark mode by defaultBuilding new emails from scratch is very simple

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureMailbotShootmail Email Builder
Detected stores50as of Nov 9, 2026Not published
Net store change, 28 days+1estimated0estimated
Stores added, 28 days1new and returningNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Home & GardenNot published
Top store countriesPakistan, United States, United KingdomNot published

Reviews

MeasureMailbotShootmail Email Builder
App Store rating5.0 ★Not published
App Store reviews4Not published
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureMailbotShootmail Email Builder
Free planYesNot listed
Lowest paid monthly plan$12.99/month$12/month(ahead)
Longest free trialNot listed7 days
Plans listed31

Listing

MeasureMailbotShootmail Email Builder
Shopify category rank#153(ahead)in Email marketing#370in Email marketing
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedAug 2, 2024Oct 10, 2025
Languages1English1English
DeveloperADEX360 LTDStoreBud Technologies LLP

FAQ

Mailbot and Shootmail Email Builder: common questions

Is Mailbot or Shootmail Email Builder cheaper?
Only Mailbot lists a free plan. Paid plans start at $12.99/month for Mailbot and $12/month for Shootmail Email Builder. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Mailbot lists 14 the others don’t mention, such as Analytics, Automated workflows, Automations, Behavior tracking. Shootmail Email Builder lists 7 the others don’t mention, such as Back-in-stock emails, Custom campaigns, Discounts, Drip campaigns. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Mailbot, Oct 13, 2026 for Shootmail Email Builder; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Mailbot, Oct 13, 2026 for Shootmail Email Builder. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.