Magic Wishlist & Emails vs wishflow wishlist

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 6, 2026.

The short answer

  • Magic Wishlist & Emails lists 10 features wishflow wishlist’s listing doesn’t mention, including Conversion analytics, Custom icons, Dashboard.

Head to head

Detected stores

Magic Wishlist & Emails: 173
wishflow wishlist: —

App Store reviews

Magic Wishlist & Emails: 55
wishflow wishlist: —

Stores added, 28 days

Magic Wishlist & Emails: 10
wishflow wishlist: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Wishlists
  • Wishlists
Languages
  • English
  • Spanish
  • French
  • German
  • +1 more
  • English
Launched
Jan 6, 2026
Nov 5, 2026
Built for Shopify
Built for Shopify
Not badged
Reviews per month
18 last full month
—
Detected stores
173active installs
  • Eleanor Bowmer
  • Lucha LibreAAA
  • Pankh
  • Scandiborn
  • Fila South Africa
+168 more
0active installs
Most common store size
1,001-5,000 products23%
—
Top countries
  • United States16%
  • United Kingdom8%
  • India5%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01020FebAprMayJunJulAugSepOctMagic Wishlist & Emails: 2 reviews in February 2026Magic Wishlist & Emails: 1 reviews in April 2026Magic Wishlist & Emails: 3 reviews in May 2026Magic Wishlist & Emails: 5 reviews in June 2026Magic Wishlist & Emails: 5 reviews in July 2026Magic Wishlist & Emails: 15 reviews in August 2026Magic Wishlist & Emails: 7 reviews in September 2026Magic Wishlist & Emails: 18 reviews in October 2026
Magic Wishlist & Emailswishflow wishlistCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
—
$4.99/month
Plans
FreeFree
  • · Back in Stock, Price Drop, Restock Alert
  • · Branded Emails & Sending domain
  • · Guest, share & Multi-Wishlist
  • · Klaviyo, Omnisend, GA4, Meta Ads
  • · Shopify Flow Integration
  • · Shopify Markets and localization support
Starter Plan$4.99/month
7-day free trial
Coverage
16 of 17 features94%
7 of 17 features41%
Unique strengths
  • Conversion analytics
  • Custom icons
  • Dashboard
  • Email sharing
  • +6 more
  • Stock alerts
Wishlists
94%16/17
41%7/17
Customization
86%6/7
43%3/7
List management
100%6/6
17%1/6
List types
100%4/4
75%3/4
1061onlybothonly
Magic Wishlist & Emailswishflow wishlist17 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

Give shoppers a reason to come back. Magic Wishlist lets customers save products and automatically sends email reminders with discount codes, price drop alerts and restock notifications to bring them back when they're ready to buy. Works for guest shoppers, fits any Shopify theme, and takes just 1 minute to set up.

Wishflow Wishlist helps your customers save items they love, revisit them anytime, and move saved products directly into their cart. Shoppers can save wishlists as guests or logged-in accounts across visits. The built-in back-in-stock system lets customers sign up for sold-out items and sends automatic email alerts when inventory returns.

Key points
  • Seamlessly integrates with your Shopify theme. Get going in less than 2 mins
  • Support guest and logged‑in wishlists for all shoppers
  • Send email alerts for low-stock, restock and price drops of wishlisted items.
  • Share wishlists via email, social media, SMS, or a direct link.
  • Allow guest shoppers and logged-in accounts to save favorites to a wishlist.
  • Send automated back-in-stock email alerts when out-of-stock products restock.
  • Let customers quickly move saved wishlist items directly into their cart.
  • Customize wishlist buttons and styling directly in the Shopify Theme Editor.
Screenshots
multi_integration
save_wishlistBanner_1share_wishlist
Back in stock alert subscriber list and notification status
Storefront product cards showing wishlist buttons and countsRestock email template preview and editor settingsMerchant dashboard showing popular wishlisted products

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureMagic Wishlist & Emailswishflow wishlist
Detected stores173as of Nov 6, 2026Not published
Net store change, 28 days+9estimated0
Stores added, 28 days10new and returningNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesApparel & Accessories, Home & Garden, Health & BeautyNot published
Top store countriesUnited States, United Kingdom, IndiaNot published

Reviews

MeasureMagic Wishlist & Emailswishflow wishlist
App Store rating5.0 ★Not published
App Store reviews55Not published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more in0%Not enough data

Pricing

MeasureMagic Wishlist & Emailswishflow wishlist
Free planNot listedNot listed
Lowest paid monthly planNo monthly plan listed$4.99/month
Longest free trialNot listed7 days
Plans listed11

Listing

MeasureMagic Wishlist & Emailswishflow wishlist
Shopify category rank#5in WishlistsNot enough data
Shopify App Charts#21 in WishlistsNot on this week’s charts
Built for ShopifyYesNo
LaunchedJan 6, 2026Nov 5, 2026
Languages5English, Spanish, French1English
DeveloperMagic AppsCustom Apps

FAQ

Magic Wishlist & Emails and wishflow wishlist: common questions

What features does each app list that the other doesn’t?
Magic Wishlist & Emails lists 10 the others don’t mention, such as Conversion analytics, Custom icons, Dashboard, Email sharing. wishflow wishlist lists 1 the others don’t mention, such as Stock alerts. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 6, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 6, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.