MP Google Shopping Feed vs SmartFeed: Fix Google Shopping
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Sep 18, 2026 for MP Google Shopping Feed, Oct 13, 2026 for SmartFeed.
The short answer
- Only SmartFeed lists a free plan.
- MP Google Shopping Feed lists 23 features SmartFeed’s listing doesn’t mention, including Attribute filtering, Attribute mapping, Bulk editing.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Analytics
- · Basic Store audit
- · Rule-based validation
- · Up to 50 products synced
SmartFeed Pro
- · AI validation
- · Analytics
- · Full Store audit
- · GMC AI Suggestions extension
- · Rule-based validation
- · Unlimited products synced
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMP Google Shopping Feed helps Shopify merchants generate and auto-sync product feeds for Google Shopping and Google Merchant Center. Easily create, manage, and optimize feeds to improve approval rates and ad performance. Customize product attributes, bulk edit data, track approval status, fix errors directly, and auto-sync tax and shipping details to save time and maximize campaign ROI.
Every rejected product on Google is a sale you're not making. SmartFeed validates your entire catalog before Google ever sees it, catches every error automatically, and keeps your products live 24/7 without manual work. SmartFeed actively checks and fixes your Google Shopping feed.
- Customize and optimize feed data: attributes, variants, categories, groups, etc.
- Easily manage the feed list: edit, enable, delete, or download feeds.
- Filter and monitor product approval status and Google issues.
- Overwrite Shopify product data and auto-sync merchant, tax & shipping info.
- Catch and fix every feed error before Google rejects your products
- Protect your account from suspension with automated policy and image checks
- Keep inventory and pricing synced to Google in real time, automatically
- Get a full store audit showing exactly what's at risk and what to fix
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  MP Google Shopping Feed |  SmartFeed |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | MP Google Shopping Feed | SmartFeed |
|---|---|---|
| App Store rating | 4.8 ★ | Not published |
| App Store reviews | 18 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | MP Google Shopping Feed | SmartFeed |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | No monthly plan listed | $14/month |
| Longest free trial | Not listed | 14 days |
| Plans listed | Not published | 2 |
Listing
| Measure | MP Google Shopping Feed | SmartFeed |
|---|---|---|
| Shopify category rank | #40 | #189 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Apr 29, 2024 | Apr 21, 2026 |
| Languages | 1 | 1 |
| Developer | Shopplaza | Elkheety.com |
FAQ
MP Google Shopping Feed and SmartFeed: common questions
- Is MP Google Shopping Feed or SmartFeed cheaper?
- Only SmartFeed lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- MP Google Shopping Feed lists 23 the others don’t mention, such as Attribute filtering, Attribute mapping, Bulk editing, Collection targeting. SmartFeed lists 3 the others don’t mention, such as Inventory sync, Listing analytics, Unified dashboard. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Sep 18, 2026 for MP Google Shopping Feed, Oct 13, 2026 for SmartFeed; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Sep 18, 2026 for MP Google Shopping Feed, Oct 13, 2026 for SmartFeed. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.