MB Import Export & Migration vs Matrixify: Data Export Import

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 28, 2026 for MB Import Export & Migration, Nov 2, 2026 for Matrixify.

The short answer

  • Both list a free plan. Paid plans start at $20/month for MB Import Export & Migration and $20/month for Matrixify.
  • Matrixify lists 26 features MB Import Export & Migration’s listing doesn’t mention, including Auto-update, Backup, Bulk deletion.

Head to head

App Store reviews

MB Import Export & Migration: —
Matrixify: 1,855

New reviews, 28 days

MB Import Export & Migration: —
Matrixify: 114
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

Bulk Import Export Update Migrate

Categories
  • Store data importer
  • Store data importer
  • Bulk editor
Languages
  • English
  • English
Launched
Sep 18, 2026
Jul 7, 2017
Built for Shopify
Not badged
Built for Shopify
Reviews per month
—
127 last full month
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0100200DecFebAprJunAugOctMatrixify: Data Export Import: 72 reviews in December 2025Matrixify: Data Export Import: 99 reviews in January 2026Matrixify: Data Export Import: 106 reviews in February 2026Matrixify: Data Export Import: 97 reviews in March 2026Matrixify: Data Export Import: 101 reviews in April 2026Matrixify: Data Export Import: 120 reviews in May 2026Matrixify: Data Export Import: 107 reviews in June 2026Matrixify: Data Export Import: 120 reviews in July 2026Matrixify: Data Export Import: 97 reviews in August 2026Matrixify: Data Export Import: 120 reviews in September 2026Matrixify: Data Export Import: 127 reviews in October 2026
MB Import Export & MigrationMatrixifyCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $200/month
From $0 to $200/month
Plans
FreeFree
  • · Jobs per day
  • · Metafields
  • · Number of stores
  • · Read files from FTP/SFTP, Google Drive,
  • · Read files from FTP/SFTP, Google Drive,
  • · Scheduling
Basic$20/month
7-day free trial
  • · Free for one additional store
  • · Jobs per day
  • · Metafields
  • · Number of stores
  • · Read files from FTP/SFTP, Google Drive,
  • · Rows per job
Big$50/month
7-day free trial
  • · Free for one additional store, Batch Imp
  • · Jobs per day
  • · Metafields , Parallel manual jobs
  • · Number of stores
  • · Read files from FTP/SFTP, Google Drive,
  • · Rows per job
Enterprise$200/month
7-day free trial
  • · Free for one additional store
  • · Jobs per day
  • · Metafields, Batch Import
  • · Number of stores
  • · Read files from FTP/SFTP, Google Drive,
  • · Rows per job
DemoFree
  • · 10 Companies, Discounts, Translations
  • · 10 Metaobjects, ∞ Metafields
  • · 10 Orders & Draft Orders, Payouts
  • · 10 Pages, Blog Posts, 2 Menus
  • · 10 Products, Collections, Customers
  • · 10 Redirects, Files,
Basic$20/month
  • · 10K Files, 50 Metaobjects, ∞ Metafields
  • · 10K Redirects, ∞ Menus, 10K Activity
  • · 1K Orders & Draft Orders, 366 Payouts
  • · 2K Customers, 50 Companies
  • · 300 Discounts, 10k Translations
  • · 50 Pages, 50 Blog Posts
Big$50/month
  • · 100K Files, 500 Metaobjects,∞ Metafields
  • · 100K Redirects, ∞ Menus, 100K Activity
  • · 10K Orders & Draft Orders, 3660 Payouts
  • · 20K Customers, 500 Companies
  • · 3K Discounts, 100k Translations
  • · 500 Pages, 500 Blog Posts
Enterprise$200/month
  • · Batch import
  • · Everything Unlimited
  • · Parallel manual jobs: 2
  • · Parallel threads in each job: 10+
Coverage
19 of 45 features42%
44 of 45 features98%
Unique strengths
  • Two-way sync
  • Auto-update
  • Backup
  • Bulk deletion
  • Bulk edit
  • +22 more
Bulk editor
0%0/21
100%21/21
Actions
0%0/9
100%9/9
Editable resources
0%0/12
100%12/12
Store data importer
79%19/24
96%23/24
Data migration
76%13/17
100%17/17
Data sync
86%6/7
86%6/7
11826onlybothonly
MB Import Export & MigrationMatrixify45 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
  • Google Shopping
  • Google Sheets
  • FTP / SFTP
  • Google Drive
  • Dropbox
  • 2048 Variants
How it sells itself

Easily import, export, migrate, and bulk update Shopify store data using Excel, CSV, or XML files. Manage products, collections, customers, orders, inventory, metafields, and more from a single interface. Schedule automated imports and exports, map fields, validate data before import, and reduce manual work when migrating, backing up, or synchronizing store data.

Save time working with store data in bulk - files up to 20 GB. Export and import data: Products, Collections, Customers, B2B Companies, Discounts, Draft Orders, Orders, Payouts, Pages, Blogs, Menus, Redirects, Activity, Files, Metaobjects, Metafields, Definitions, Store Credits, Translations. Migrate store data from Magento, WooCommerce, BigCommerce, Lightspeed or WordPress.

Key points
  • Bulk import and export Shopify data using Excel, CSV, and XML.
  • Update products, inventory, orders, customers, and collections in bulk.
  • Schedule automated imports and exports to save time and reduce manual work.
  • Import and export metafields, metaobjects, pages, blogs, and redirects.
  • Import and Export data using Excel, Google Sheets or CSV files.
  • Migrate from Magento, WordPress/WooCommerce, BigCommerce, Lightspeed and others.
  • Backup and restore your data.
  • Schedule and auto-repeat Export and Import jobs.
Screenshots
Track export progress in real time
Create reusable export presets for faster exportsView export limits and plan usage warningsView and manage import and export job history
Control what happens during import | Matrixify (Excelify)
All data is here as separate Excel sheets | Matrixify (Excelify)Control what happens during import | Matrixify (Excelify)Export items and download as Excel file | Matrixify (Excelify)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureMB Import Export & MigrationMatrixify
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureMB Import Export & MigrationMatrixify
App Store ratingNot published4.9 ★
App Store reviewsNot published1,855
New reviews, 28 daysNot enough data114
Reviewers a year or more inNot enough data39%

Pricing

MeasureMB Import Export & MigrationMatrixify
Free planYesYes
Lowest paid monthly plan$20/month$20/month
Longest free trial7 daysNot listed
Plans listed44

Listing

MeasureMB Import Export & MigrationMatrixify
Shopify category rank#448in Store data importer#1(ahead)in Store data importer
Shopify App ChartsNot on this week’s charts#1 on Review surge in Store data importer
Built for ShopifyNoYes
LaunchedSep 18, 2026Jul 7, 2017
Languages1English1English
DeveloperMageBytes Pvt LtdITissible

FAQ

MB Import Export & Migration and Matrixify: common questions

Is MB Import Export & Migration or Matrixify cheaper?
Both list a free plan. Paid plans start at $20/month for MB Import Export & Migration and $20/month for Matrixify. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
MB Import Export & Migration lists 1 the others don’t mention, such as Two-way sync. Matrixify lists 26 the others don’t mention, such as Auto-update, Backup, Bulk deletion, Bulk edit. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 28, 2026 for MB Import Export & Migration, Nov 2, 2026 for Matrixify; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 28, 2026 for MB Import Export & Migration, Nov 2, 2026 for Matrixify. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.