Lurk ‑ Dynamic Pricing vs PriceMole: Competitor Tracking

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Lurk, Nov 6, 2026 for PriceMole.

The short answer

  • On the Shopify App Store: Lurk 4.4 from 7 reviews and PriceMole 4.9 from 34 reviews.
  • Only Lurk lists a free plan. Paid plans start at $49/month for Lurk and $99/month for PriceMole.
  • PriceMole lists 3 features Lurk’s listing doesn’t mention, including A/B testing, AI-powered rules, Auto-matching.

Head to head

App Store reviews

Lurk: 7
PriceMole: 34

New reviews, 28 days

Lurk: —
PriceMole: 1
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Competitor Price Tracking, Dynamic Pricing & Automated Pricing

Categories
  • Pricing optimization
  • Pricing optimization
Languages
  • English
  • English
Launched
Mar 28, 2025
Sep 8, 2017
Built for Shopify
Not badged
Not badged
Reviews per month
4 last full month
2 last full month
Detected stores
0active installs
0active installs
Most common store size
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—
Top countries
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Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035SepJanNovJunAugJanMayJulLurk ‑ Dynamic Pricing: 2 reviews in July 2025Lurk ‑ Dynamic Pricing: 1 reviews in August 2025Lurk ‑ Dynamic Pricing: 2 reviews in February 2026Lurk ‑ Dynamic Pricing: 1 reviews in May 2026Lurk ‑ Dynamic Pricing: 1 reviews in June 2026Lurk ‑ Dynamic Pricing: 4 reviews in July 2026PriceMole: Competitor Tracking: 1 reviews in September 2023PriceMole: Competitor Tracking: 1 reviews in October 2023PriceMole: Competitor Tracking: 2 reviews in January 2024PriceMole: Competitor Tracking: 1 reviews in March 2024PriceMole: Competitor Tracking: 1 reviews in November 2024PriceMole: Competitor Tracking: 1 reviews in January 2025PriceMole: Competitor Tracking: 2 reviews in June 2025PriceMole: Competitor Tracking: 1 reviews in July 2025PriceMole: Competitor Tracking: 1 reviews in August 2025PriceMole: Competitor Tracking: 1 reviews in October 2025PriceMole: Competitor Tracking: 2 reviews in January 2026
LurkPriceMoleCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $199/month
From $99 to $499/month
Plans
FreeFree
  • · 1x per day price updates
  • · 5 SKUs
  • · 5 competitors per SKU
  • · Automatic price adjustment rules
  • · Real-time price adjustment alerts
Basic$49/month
10-day free trial
  • · 10 competitors per SKU
  • · 250 SKUs
  • · 2x per day price updates
  • · Automatic price adjustment rules
  • · Real-time price adjustment alerts
Business$99/month
10-day free trial
  • · 1000 SKUs
  • · 2x per day price updates
  • · Automatic price adjustment rules
  • · Real-time price adjustment alerts
  • · Unlimited competitors per SKU
Enterprise$199/month
  • · 2x per day price updates
  • · 5000 SKUs
  • · Automatic price adjustment rules
  • · Real-time price adjustment alerts
  • · Unlimited competitors per SKU
Starter$99/month
14-day free trial
  • · Auotmated Repricing
  • · Compeitor Price & Stock Tracking
  • · Connect Claude or ChatGPT via MCP
  • · Plus 50 Channel Connections
  • · Prices Crawled 4x per day
  • · Track 100 Products
Professional$249/month
  • · Auotmated Repricing
  • · Connect Claude or ChatGPT via MCP
  • · International Competitor Tracking
  • · Plus 500 Channel Connections
  • · Prices Crawled 4x per day
  • · Track 1,000 Products
Business$499/month
  • · API Access
  • · Custom Crawling and Login Support
  • · Dedicated Engineering Support
  • · Plus 2,000 Channel Connections
  • · Plus everything in Professional
  • · Track 5,000 Products
Coverage
12 of 15 features80%
14 of 15 features93%
Unique strengths
  • Filters
  • A/B testing
  • AI-powered rules
  • Auto-matching
Pricing optimization
80%12/15
93%14/15
Monitoring
89%8/9
100%9/9
Pricing management
67%4/6
83%5/6
1113onlybothonly
LurkPriceMole15 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

Lurk4.4(7)PriceMole4.9(34)
Works with also listed by another
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Messaging

Lurk4.4(7)PriceMole4.9(34)
How it sells itself

Monitor competitor prices and adjust your store pricing in real time with automatic pricing rules. Beat or match competitor prices while protecting your minimum margin. Lurk tracks any website using AI crawler, just add a URL and start competitor tracking instantly. Save hours of manual price checks, react to market changes faster, and use competitor price history reports to optimize pricing and increase profits.

Track competitor prices and stock across websites and Google Shopping. Discover matching listings, spot pricing opportunities, and automate repricing with margin and price limits you control. Prefer to chat with your AI assistant? Manage your pricing through conversation. Connect your Claude, ChatGPT or AI of choice to ask about your competition, find matches, and build pricing rules using your PriceMole data.

Key points
  • Boost profits by automatically adjusting price with our dynamic pricing rules
  • Save hours every week with our automated competitor price tracking solution
  • Enable price match or beat competitor prices by a predefined margin
  • React instantly to competitor price changes with our hands-off solution
  • Maximize Profits: Analyze competitor prices, strategy performance to boost sales
  • Automate Competitor Monitoring: Track ANY competitor prices and availability
  • Automate Repricing Strategies: Optimize prices with customizable dynamic rules
  • Historical Pricing Charts and Order & Revenue Reports to maximize opportunities
Screenshots
Daily competitor page scraping
Simple, intuitive price tracking dashboardLurk - automatic competitor price trackingOptimize your pricing strategy with our intuitive pricing rules
Actionable Insights
Automated Repricing StrategiesActionable Competitor Price Monitoring Tracking DashboardHistorical Pricing, Custom Alerts, Import/Export and more

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureLurkPriceMole
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureLurkPriceMole
App Store rating4.4 ★4.9 ★(ahead)
App Store reviews734(ahead)
New reviews, 28 daysNot enough data1
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureLurkPriceMole
Free planYesNot listed
Lowest paid monthly plan$49/month(ahead)$99/month
Longest free trial10 days14 days
Plans listed43

Listing

MeasureLurkPriceMole
Shopify category rank#90(ahead)in Pricing optimization#96in Pricing optimization
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMar 28, 2025Sep 8, 2017
Languages1English1English
DeveloperAppToScalePriceMole

FAQ

Lurk and PriceMole: common questions

Is Lurk or PriceMole cheaper?
Only Lurk lists a free plan. Paid plans start at $49/month for Lurk and $99/month for PriceMole. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Lurk or PriceMole?
On the Shopify App Store: Lurk 4.4 from 7 reviews and PriceMole 4.9 from 34 reviews.
What features does each app list that the other doesn’t?
Lurk lists 1 the others don’t mention, such as Filters. PriceMole lists 3 the others don’t mention, such as A/B testing, AI-powered rules, Auto-matching. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Lurk, Nov 6, 2026 for PriceMole; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Lurk, Nov 6, 2026 for PriceMole. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.