Lurk ‑ Dynamic Pricing vs Pricefy | A.I. Dynamic Pricing

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Lurk, Nov 7, 2026 for Pricefy.

The short answer

  • On the Shopify App Store: Lurk 4.4 from 7 reviews and Pricefy 4.4 from 72 reviews.
  • Both list a free plan. Paid plans start at $49/month for Lurk and $49/month for Pricefy.
  • Lurk lists 1 features Pricefy’s listing doesn’t mention, including Filters.

Head to head

App Store reviews

Lurk: 7
Pricefy: 72
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.

Overview

Lurk4.4(7)Pricefy4.4(72)
Pitch
—

Monitor Your Competitor Price With A Click

Categories
  • Pricing optimization
  • Pricing optimization
  • Pricing - Other
Languages
  • English
  • English
Launched
Mar 28, 2025
May 17, 2022
Built for Shopify
Not badged
Not badged
Reviews per month
4 last full month
1 last full month
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

02550JulDecJulSepMarMayJulOctLurk ‑ Dynamic Pricing: 2 reviews in July 2025Lurk ‑ Dynamic Pricing: 1 reviews in August 2025Lurk ‑ Dynamic Pricing: 2 reviews in February 2026Lurk ‑ Dynamic Pricing: 1 reviews in May 2026Lurk ‑ Dynamic Pricing: 1 reviews in June 2026Lurk ‑ Dynamic Pricing: 4 reviews in July 2026Pricefy | A.I. Dynamic Pricing: 1 reviews in July 2024Pricefy | A.I. Dynamic Pricing: 1 reviews in September 2024Pricefy | A.I. Dynamic Pricing: 1 reviews in December 2024Pricefy | A.I. Dynamic Pricing: 1 reviews in February 2025Pricefy | A.I. Dynamic Pricing: 1 reviews in September 2025Pricefy | A.I. Dynamic Pricing: 2 reviews in March 2026Pricefy | A.I. Dynamic Pricing: 11 reviews in April 2026Pricefy | A.I. Dynamic Pricing: 15 reviews in May 2026Pricefy | A.I. Dynamic Pricing: 32 reviews in June 2026Pricefy | A.I. Dynamic Pricing: 8 reviews in July 2026Pricefy | A.I. Dynamic Pricing: 1 reviews in August 2026Pricefy | A.I. Dynamic Pricing: 1 reviews in October 2026
LurkPricefyCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $199/month
From $0 to $189/month
Plans
FreeFree
  • · 1x per day price updates
  • · 5 SKUs
  • · 5 competitors per SKU
  • · Automatic price adjustment rules
  • · Real-time price adjustment alerts
Basic$49/month
10-day free trial
  • · 10 competitors per SKU
  • · 250 SKUs
  • · 2x per day price updates
  • · Automatic price adjustment rules
  • · Real-time price adjustment alerts
Business$99/month
10-day free trial
  • · 1000 SKUs
  • · 2x per day price updates
  • · Automatic price adjustment rules
  • · Real-time price adjustment alerts
  • · Unlimited competitors per SKU
Enterprise$199/month
  • · 2x per day price updates
  • · 5000 SKUs
  • · Automatic price adjustment rules
  • · Real-time price adjustment alerts
  • · Unlimited competitors per SKU
FreeFree
  • · 3 Competitors
  • · Competitor Stock Monitoring
  • · Daily (1) Price Update
  • · Up to 50 SKUs
Starter$49/month
  • · Competitor Stock Monitoring
  • · Daily (2) Price Update
  • · Instant Reports
  • · Marketplace Analysis
  • · Unlimited Competitors
  • · Up to 100 SKUs
Pro$99/month
  • · Daily (2) Price Update
  • · Daily Price Change Notification
  • · Marketplace Analysis
  • · Repricing
  • · Unlimited competitors
  • · Up to 2000 SKUs
Business$189/month
  • · Auto-Repricing
  • · Daily (2) Price Update
  • · Daily Price Change Notification
  • · Marketplace Analysis
  • · Unlimited competitors
  • · Up to 15000 SKUs

Features

Lurk4.4(7)Pricefy4.4(72)
Coverage
12 of 13 features92%
12 of 13 features92%
Unique strengths
  • Filters
  • Auto-matching
Pricing optimization
92%12/13
92%12/13
Monitoring
100%8/8
100%8/8
Pricing management
80%4/5
80%4/5
1111onlybothonly
LurkPricefy13 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

Lurk4.4(7)Pricefy4.4(72)
Works with also listed by another
—
  • Channable
  • Google Shopping
  • API

Messaging

Lurk4.4(7)Pricefy4.4(72)
How it sells itself

Monitor competitor prices and adjust your store pricing in real time with automatic pricing rules. Beat or match competitor prices while protecting your minimum margin. Lurk tracks any website using AI crawler, just add a URL and start competitor tracking instantly. Save hours of manual price checks, react to market changes faster, and use competitor price history reports to optimize pricing and increase profits.

Pricefy makes Dynamic Pricing simple and automated. Discover competitors across the web, monitor price and stock changes, and let AI automatically match competitor products with yours, reducing hours of manual work.

Key points
  • Boost profits by automatically adjusting price with our dynamic pricing rules
  • Save hours every week with our automated competitor price tracking solution
  • Enable price match or beat competitor prices by a predefined margin
  • React instantly to competitor price changes with our hands-off solution
  • Competitor discovery & auto-matching
  • Dynamic pricing
  • Competitors data insight and personalized reports
  • Beautiful charts
Screenshots
Daily competitor page scraping
Simple, intuitive price tracking dashboardLurk - automatic competitor price trackingOptimize your pricing strategy with our intuitive pricing rules
Easy to use
Dynamic pricingCompetitors automatchBeautiful data

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureLurkPricefy
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureLurkPricefy
App Store rating4.4 ★4.4 ★
App Store reviews772(ahead)
New reviews, 28 daysNot enough data0
Reviewers a year or more inNot enough data5%

Pricing

MeasureLurkPricefy
Free planYesYes
Lowest paid monthly plan$49/month$49/month
Longest free trial10 daysNot listed
Plans listed44

Listing

MeasureLurkPricefy
Shopify category rank#90in Pricing optimization#15in Pricing - Other
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMar 28, 2025May 17, 2022
Languages1English1English
DeveloperAppToScalePricefy

FAQ

Lurk and Pricefy: common questions

Is Lurk or Pricefy cheaper?
Both list a free plan. Paid plans start at $49/month for Lurk and $49/month for Pricefy. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Lurk or Pricefy?
On the Shopify App Store: Lurk 4.4 from 7 reviews and Pricefy 4.4 from 72 reviews.
What features does each app list that the other doesn’t?
Lurk lists 1 the others don’t mention, such as Filters. Pricefy lists 1 the others don’t mention, such as Auto-matching. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Lurk, Nov 7, 2026 for Pricefy; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Lurk, Nov 7, 2026 for Pricefy. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.