S Loyalty and Rewards Program vs SME Loaylty
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 7, 2026 for S Loyalty and Rewards Program, Oct 14, 2026 for SME Loaylty.
The short answer
- Only S Loyalty and Rewards Program lists a free plan. Paid plans start at $19.99/month for S Loyalty and Rewards Program and $19/month for SME Loaylty.
- S Loyalty and Rewards Program lists 10 features SME Loaylty’s listing doesn’t mention, including Cash back, Cash back programs, Coupons.
Head to head
Reward customers, build loyalty and grow referral sales.
- United States
- Japan
- Canada
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 3 rewards of fixed amount off
- · Birthday bonus
- · Custom logo & theme
- · Multi-language support
- · Shopper notifications
- · Up to 100 monthly orders
Basic - Premium
- · *Subject to plan
- · 5-20 rewards*
- · 50-1000 monthly orders*
- · Advanced options
- · Bonus points campaign
- · Free features+
Higher Volume
- · *Ask for details
- · 1000+ monthly orders*
- · 20+ rewards
- · Free loyalty interfaces design
- · No S Loyalty branding
- · Premium features+
Essential Package
Growth Package
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureSee why other Shopify and Shopify Plus merchants use S Loyalty to build customer loyalty and grow store sales! S Loyalty offers rewards, personalized bonuses and points based campaigns to give your customers more reasons to come back. We make it easy to use your loyalty program to engage customers with personalized rewards and custom campaigns.
SME Loyalty connects your online store to your loyalty account so customers can earn points from eligible paid orders and redeem rewards while shopping. Merchants set the points required for a reward, the discount percentage, and an optional maximum discount. Customers verify with their phone number and SME Loyalty PIN, and eligible discounts are applied to the cart.
- Offer “Pay with Points”, “Free Shipping” or percentage and fixed amount rewards
- Holiday bonuses, birthday rewards, special points events, extra point campaigns
- Personalized features: “Welcome” and “Birthday” bonuses and “Thank You” messages
- Check customer purchasing and point redemption history, and export the data
- Automatically award loyalty points after eligible orders are paid.
- Let customers redeem points for eligible discounts from the cart.
- Set reward points, discount percentage, and an optional discount cap.
- Verify customers securely using their phone number and SME Loyalty PIN.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  S Loyalty and Rewards Program |  SME Loaylty |
|---|---|---|
| Detected stores | 239 | Not published |
| Net store change, 28 days | −3 | 0 |
| Stores added, 28 days | 1 | Not enough data |
| Big-brand share | 11% | Not enough data |
| Top store categories | Health & Beauty, Apparel & Accessories, Food, Beverages & Tobacco | Not published |
| Top store countries | United States, Japan, Canada | Not published |
Reviews
| Measure | S Loyalty and Rewards Program | SME Loaylty |
|---|---|---|
| App Store rating | 4.4 ★ | Not published |
| App Store reviews | 236 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | S Loyalty and Rewards Program | SME Loaylty |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $19.99/month | $19/month(ahead) |
| Longest free trial | 14 days | 14 days |
| Plans listed | 3 | 2 |
Listing
| Measure | S Loyalty and Rewards Program | SME Loaylty |
|---|---|---|
| Shopify category rank | #384 | #1180 |
| Shopify App Charts | #22 in Loyalty and rewards | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Nov 9, 2012 | Sep 21, 2026 |
| Languages | 1 | 1 |
| Developer | S Loyalty | SME Loyalty |
FAQ
S Loyalty and Rewards Program and SME Loaylty: common questions
- Is S Loyalty and Rewards Program or SME Loaylty cheaper?
- Only S Loyalty and Rewards Program lists a free plan. Paid plans start at $19.99/month for S Loyalty and Rewards Program and $19/month for SME Loaylty. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- S Loyalty and Rewards Program lists 10 the others don’t mention, such as Cash back, Cash back programs, Coupons, Discounts. SME Loaylty lists 6 the others don’t mention, such as Automations, Campaigns, Cart discounts, Rewards. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 7, 2026 for S Loyalty and Rewards Program, Oct 14, 2026 for SME Loaylty; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 7, 2026 for S Loyalty and Rewards Program, Oct 14, 2026 for SME Loaylty. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.