Lovely: Theme Sections vs Theme Sections & Page Builder
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Lovely, Nov 2, 2026 for Theme Sections & Page Builder.
The short answer
- Theme Sections & Page Builder lists 11 features Lovely’s listing doesn’t mention, including About us pages, AI generation, Collections.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free to install
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureFind and add high-converting sections - hero banners, testimonials, FAQs, and more. Preview before installing and customize everything directly in your theme editor.
Build stunning pages fast with Theme Sections & AI Page Builder from Square Apps. Choose from 40+ customizable theme sections to enhance your product pages, homepage, and collection pages - no full redesign or coding needed. Drag and drop inside your Shopify editor, or use AI Page Builder to generate complete product pages with titles, descriptions, and layouts.
- Browse and search sections by category, keyword, or popularity
- Install any section to one or more of your store's themes instantly
- Update or roll back installed sections when new versions are released
- 30+ Theme Sections: Add carousels, banners, testimonials, countdowns & more.
- AI Product Page Generator: Build entire product pages with just a few clicks.
- Optimized Layouts: Crafted by UX experts for clear structure and usability.
- Works with any theme: No redesign needed. Just drag-and-drop in Shopify Editor.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Lovely |  Theme Sections & Page Builder |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Lovely | Theme Sections & Page Builder |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 41 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | 0% |
Pricing
| Measure | Lovely | Theme Sections & Page Builder |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | 1 | Not published |
Listing
| Measure | Lovely | Theme Sections & Page Builder |
|---|---|---|
| Shopify category rank | Not enough data | #23 |
| Shopify App Charts | Not on this week’s charts | #7 on Rookies in Page builder |
| Built for Shopify | No | Yes |
| Launched | Apr 30, 2026 | Jul 9, 2025 |
| Languages | 1 | 15 |
| Developer | Lovely | Square Apps |
FAQ
Lovely and Theme Sections & Page Builder: common questions
- What features does each app list that the other doesn’t?
- Theme Sections & Page Builder lists 11 the others don’t mention, such as About us pages, AI generation, Collections, Contact pages. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Lovely, Nov 2, 2026 for Theme Sections & Page Builder; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Lovely, Nov 2, 2026 for Theme Sections & Page Builder. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.