Pharo AI SEO: LLMs.txt vs Lumos: AI SEO & llms.txt
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 15, 2026 for Pharo AI SEO, Nov 3, 2026 for Lumos.
The short answer
- On the Shopify App Store: Pharo AI SEO 5.0 from 6 reviews and Lumos 5.0 from 6 reviews.
- Both list a free plan. Paid plans start at $9.99/month for Pharo AI SEO and $9.99/month for Lumos.
- Pharo AI SEO lists 5 features Lumos’s listing doesn’t mention, including Rank tracking, Robots.txt, Scripts.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Auto LLM.txt Config (Weekly & Monthly)
- · Basic AI crawler optimization
- · Basic LLMs.txt configuration
- · LLMs.txt generation
- · Standard support
- · Up to 500 products limit
Starter
- · Advanced AI crawler optimization
- · Advanced LLMs.txt Config ( Blog posts )
- · Auto LLM.txt (Daily, Weekly, Monthly)
- · Google Analytics 4 Integration
- · Instant Search Engine Indexing
- · LLMs.txt generation
Premium
- · Advanced AI crawler optimization
- · Advanced LLMs.txt Config ( Blog posts )
- · Google Analytics 4 Integration
- · Instant Auto-Generation
- · Instant Search Engine Indexing
- · LLMs.txt generation
Free
- · 1 visibility check per month
- · Access control toggles
- · Crawler control
- · Inclusion rules
- · llms.txt generation (manual)
Basic
- · 3 visibility checks per month
- · All LLMS AI files auto-written to theme
- · Auto-regenerates when catalog change
- · Free + 2 AI models
- · Trust signals + policy sync
Pro
- · 20 visibility checks per month
- · AI answer accuracy monitor
- · AI-enriched content
- · Advanced analytics
- · Basic + 4 AI models
- · Competitor gap analysis
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featurePharo LLMs.txt Generator & AI SEO helps you create a structured, AI-ready LLMs.txt file so AI crawlers can easily discover, understand, and recommend your store’s content. Choose exactly which products, collections, blogs, or pages AI platforms can access and reference. Keep everything updated with a single click—no coding or manual setup required.
Lumos provides AI SEO tools for ecommerce stores, including llms.txt generation, AI crawler management, AI readiness analysis and AI search visibility monitoring. Configure AI discovery files, manage product and page access for supported crawlers, evaluate AI search visibility and identify optimization opportunities through structured analysis and reporting.
- Rank on LLMs like ChatGPT, Perplexity, Claude, Gemini and Grok
- Generate a valid llms.txt file for your Shopify store automatically
- Stay compliant with evolving AI search engine crawling standards
- Create an AI-optimized llms.txt to help AI understand and rank your products.
- Allow AI crawlers like GPT, Gemini, Claude, and Perplexity to access your store.
- Filter product visibility by tags or collections to highlight or hide items.
- Auto-generate and update llms.txt as products change—no technical skills needed.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Pharo AI SEO |  Lumos |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Pharo AI SEO | Lumos |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 6 | 6 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Pharo AI SEO | Lumos |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $9.99/month | $9.99/month |
| Longest free trial | 7 days | 7 days |
| Plans listed | 3 | 3 |
Listing
| Measure | Pharo AI SEO | Lumos |
|---|---|---|
| Shopify category rank | #128(ahead) | #215 |
| Shopify App Charts | Not on this week’s charts | #19 on Pricing moves in SEO |
| Built for Shopify | Yes | No |
| Launched | Aug 18, 2025 | Dec 23, 2025 |
| Languages | 1 | 3 |
| Developer | Pharo Apps | CreatPix |
FAQ
Pharo AI SEO and Lumos: common questions
- Is Pharo AI SEO or Lumos cheaper?
- Both list a free plan. Paid plans start at $9.99/month for Pharo AI SEO and $9.99/month for Lumos. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Pharo AI SEO or Lumos?
- On the Shopify App Store: Pharo AI SEO 5.0 from 6 reviews and Lumos 5.0 from 6 reviews.
- What features does each app list that the other doesn’t?
- Pharo AI SEO lists 5 the others don’t mention, such as Rank tracking, Robots.txt, Scripts, SEO score. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 15, 2026 for Pharo AI SEO, Nov 3, 2026 for Lumos; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 15, 2026 for Pharo AI SEO, Nov 3, 2026 for Lumos. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.