LettrLabs ‑ Direct Mail vs UnDigital

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for LettrLabs, Oct 14, 2026 for UnDigital.

The short answer

  • LettrLabs lists 14 features UnDigital’s listing doesn’t mention, including AI copywriting, AI images and video, AI optimization.

Head to head

App Store reviews

LettrLabs: 1
UnDigital: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

Real time targeted and personalized package ad inserts

Categories
  • Ads
  • Marketing - Other
  • Ads
Languages
  • English
  • English
Launched
Nov 11, 2024
Jan 26, 2021
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—
Free options
Free planFree trial
Free planFree trial
Monthly range
—
—
Plans
FreeFree to install
Fees are charged on the LettrLabs platform, and additional charges may apply.
FreeFree to install
Low per print pricing
Coverage
33 of 36 features92%
22 of 36 features61%
Unique strengths
  • AI copywriting
  • AI images and video
  • AI optimization
  • AI targeting
  • +10 more
  • Behavior
  • Device
  • Keyword
Ads
92%33/36
61%22/36
Campaign management
100%9/9
11%1/9
Performance analytics
100%13/13
62%8/13
Targeting
79%11/14
93%13/14
14193onlybothonly
LettrLabsUnDigital36 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Klaviyo
  • Zapier
—
How it sells itself

We work with all e-commerce businesses to help them stand out and drive an incredible marketing ROI through automated direct mail applications. Along with beautiful printed postcards, we specialize in authentic, robotic, handwritten direct mail. Show your customers that they are valuable to you with a pen-inked card in a pen-inked envelope with a real stamp.

Build loyalty and revenue when you use UnDigital’s Unboxing Experience Platform to add beautiful, personalized, and trackable marketing inserts to each of your outgoing packages.

Key points
  • Send handwritten and printed mail directly to your customers.
  • Automatically target your Shopify customers based on segmentation and events.
  • Analytics - Get a clear view of ROI and direct mail engagement from outreach.
  • Audience targeting
  • Personalized print marketing
  • ROI analytics
Screenshots
Unleash your marketing with personalized direct mail.
New Shopify Smart AutomationAll Shopify Smart AutomationsShopify Smart Automation
Registration of fields to use for targeting and personalization
View performance and optimizeCreate endless audience segmentation

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureLettrLabsUnDigital
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureLettrLabsUnDigital
App Store rating5.0 ★Not published
App Store reviews1Not published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureLettrLabsUnDigital
Free planNot listedNot listed
Lowest paid monthly planNo monthly plan listedNo monthly plan listed
Longest free trialNot listedNot listed
Plans listed11

Listing

MeasureLettrLabsUnDigital
Shopify category rank#239(ahead)in Ads#257in Ads
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedNov 11, 2024Jan 26, 2021
Languages1English1English
DeveloperLettrLabsUnDigital

FAQ

LettrLabs and UnDigital: common questions

What features does each app list that the other doesn’t?
LettrLabs lists 14 the others don’t mention, such as AI copywriting, AI images and video, AI optimization, AI targeting. UnDigital lists 3 the others don’t mention, such as Behavior, Device, Keyword. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for LettrLabs, Oct 14, 2026 for UnDigital; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for LettrLabs, Oct 14, 2026 for UnDigital. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.