Lærke ‑ AI Chatbot vs Merchant AI: Chatbots & Agents

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for Lærke, Oct 13, 2026 for Merchant AI.

The short answer

  • On the Shopify App Store: Lærke 5.0 from 1 reviews and Merchant AI 5.0 from 1 reviews.
  • Only Merchant AI lists a free plan. Paid plans start at $29/month for Lærke and $25/month for Merchant AI.
  • Merchant AI lists 8 features Lærke’s listing doesn’t mention, including Agent analytics, Behavior tracking, Cart recovery.

Head to head

Detected stores

Lærke: 5
Merchant AI: —

App Store reviews

Lærke: 1
Merchant AI: 1
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Chat
  • Chat
Languages
  • Danish
  • English
  • English
Launched
May 20, 2026
May 21, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
5active installs
  • Geekd
  • WeCoverYou
+3 more
0active installs
Most common store size
10,001-100,000 products60%
—
Top countries
  • Denmark80%
—
Free options
Free planFree trial
Free planFree trial
Monthly range
From $29 to $299/month
From $0 to $249/month
Plans
Starter$29/month
7-day free trial$0.10 per message beyond 500 per month, up to $50 extra max - you approve the cap when subscribing.
  • · 500 messages included per month
  • · 7-day free trial
  • · Conversation review and corrections
  • · Full personalisation: tone, voice, brand
  • · Optional customer order lookups
  • · Suggested questions and FAQ buttons
Growth$99/month
7-day free trial$0.07 per message beyond 2,500 per month, up to $200 extra max - you approve the cap when subscribing.
  • · 2,500 messages included per month
  • · 7-day free trial
  • · Conversation review and corrections
  • · Full personalisation: tone, voice, brand
  • · Optional customer order lookups
  • · Suggested questions and FAQ buttons
Scale$299/month
7-day free trial$0.05 per message beyond 10,000 per month, up to $500 extra max - you approve the cap when subscribing.
  • · 10,000 messages included per month
  • · 7-day free trial
  • · Conversation review and corrections
  • · Full personalisation: tone, voice, brand
  • · Optional customer order lookups
  • · Suggested questions and FAQ buttons
Free PlanFree
  • · 1 AI agent
  • · 1 MB knowledge base
  • · 1 team seat
  • · 20 messages / month
  • · Website & file sources
Starter Plan$25/month
14-day free trial
  • · 1 AI agent
  • · 15 MB knowledge base
  • · 2 team seats
  • · 400 messages / month
  • · Advanced analytics
  • · All source types
Pro Plan$79/month
14-day free trial
  • · 2,500 messages / month
  • · 3 AI agents
  • · 30 MB knowledge base
  • · 5 team seats
  • · Advanced analytics
  • · All source types
Business Plan$249/month
14-day free trial
  • · 10 team seats
  • · 5 AI agents
  • · 60 MB knowledge base
  • · 9,000 messages / month
  • · Advanced analytics
  • · All source types
Coverage
11 of 19 features58%
18 of 19 features95%
Unique strengths
  • Color and font
  • Agent analytics
  • Behavior tracking
  • Cart recovery
  • Chat flows
  • +4 more
Chat
58%11/19
95%18/19
Automated responses
63%5/8
100%8/8
Customization
83%5/6
83%5/6
Real-time messaging
20%1/5
100%5/5
1108onlybothonly
LærkeMerchant AI19 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

Lærke5.0(1)Merchant AI5.0(1)
Works with also listed by another
—
—
How it sells itself

Lærke is an AI chat assistant that actually knows your store. It answers shoppers from your real Shopify catalog, collections, and policies - never generic guesses, never out-of-stock items. Every conversation lands in your admin; a single edit teaches the bot how to handle similar questions next time. Configure tone, language, colours, and starter questions in one page.

Merchant AI installs on your Shopify store and indexes your products, collections, policies, and content, refreshing whenever your catalog changes. Shoppers ask questions and get answers grounded in your store data. They can see product recommendations, add to cart, look up an order, or start a return inside the chat. You set the agent's tone, refund posture, and escalation rules in plain English.

Key points
  • Grounded answers from your real catalog and shop policies
  • Review every conversation and correct any answer that wasn't correct
  • Personalise tone, voice, appearance, suggested questions, FAQ buttons
  • Optional order lookups for signed-in shoppers, inside the chat
  • Auto-syncs your products, collections, policies, and blog posts on install
  • Recommends products and adds to cart inside the conversation
  • Looks up orders, tracking, and starts returns without leaving chat
  • Set your tone, refund posture, and escalation rules in plain English
Screenshots
Lærke answering a shopper's product question with real items
The Lærke chat bubble on a Shopify storefront with teaserLærke answering a shopper's product question with real itemsReviewing a conversation, rating it, and correcting an answer
Merchant AI chat widget showing a product recommendation
Merchant AI Answers shopper questions with confidenceMerchant AI Trained on your store knowledgeMerchant AI Manage your AI from your dashbaord

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureLærkeMerchant AI
Detected stores5as of Nov 8, 2026Not published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesElectronicsNot published
Top store countriesDenmarkNot published

Reviews

MeasureLærkeMerchant AI
App Store rating5.0 ★5.0 ★
App Store reviews11
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureLærkeMerchant AI
Free planNot listedYes
Lowest paid monthly plan$29/month$25/month(ahead)
Longest free trial7 days14 days
Plans listed34

Listing

MeasureLærkeMerchant AI
Shopify category rank#559(ahead)in Chat#674in Chat
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMay 20, 2026May 21, 2026
Languages2Danish, English1English
DeveloperSPARTAHIVECross Digital Ltd

FAQ

Lærke and Merchant AI: common questions

Is Lærke or Merchant AI cheaper?
Only Merchant AI lists a free plan. Paid plans start at $29/month for Lærke and $25/month for Merchant AI. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Lærke or Merchant AI?
On the Shopify App Store: Lærke 5.0 from 1 reviews and Merchant AI 5.0 from 1 reviews.
What features does each app list that the other doesn’t?
Lærke lists 1 the others don’t mention, such as Color and font. Merchant AI lists 8 the others don’t mention, such as Agent analytics, Behavior tracking, Cart recovery, Chat flows. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for Lærke, Oct 13, 2026 for Merchant AI; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for Lærke, Oct 13, 2026 for Merchant AI. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.