Klaviyo: Product Reviews vs Prova ‑ Photo Reviews & AI
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Klaviyo, Oct 13, 2026 for Prova.
The short answer
- Only Prova lists a free plan. Paid plans start at $25/month for Klaviyo and $9/month for Prova.
- Klaviyo lists 11 features Prova’s listing doesn’t mention, including All reviews page, Carousels, Filtering.
Head to head
- United States
- Australia
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Automate reviews with email and SMS
- · Custom questions
- · Import existing reviews
- · Reward customers with unique coupons
Reviews
- · All free features
- · Review request timing based on delivery
Free
- · Embeddable widget
- · Review dashboard
- · Up to 50 reviews
Starter
- · Automatic email requests
- · Embeddable widget
- · Photo reviews
- · Priority support
- · Unlimited reviews
Growth
- · Advanced dashboard analytics
- · Custom email branding
- · Everything in Starter
- · Priority support
- · Unlimited reviews
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureKlaviyo Reviews collects text, photo, and video reviews with automated email and SMS requests from prebuilt flows. Verified reviews build trust, and AI helps customers write reviews and drafts your replies in your brand voice. Show ratings, summaries, and reviews in on-brand widgets, sync to Google Shopping, and add custom questions.
Prova doesn't just collect reviews. It tells you what they mean. Every Monday you get an AI brief of what customers said this week: real actions, like a recurring sizing issue or your best quote to reuse in an ad. Before anything goes out, you get the exact email your customers will receive, and you approve it. No automation fires behind your back.
- Automate review requests with email and SMS flows
- Showcase top reviews in emails & on your website
- Build segments based on star rating & custom questions
- Reward reviewers with a unique coupon
- Photo and video reviews collected from any phone in 30 seconds
- Automatic review request emails sent after every order fulfillment
- Your logo and brand color on the email AND on the customer review form
- Multilingual customer form — auto-detects EN, FR, ES, DE
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Klaviyo |  Prova |
|---|---|---|
| Detected stores | 22,920 | Not published |
| Net store change, 28 days | +258 | 0 |
| Stores added, 28 days | 497 | Not enough data |
| Big-brand share | 13% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Not published |
| Top store countries | United States, Australia, United Kingdom | Not published |
Reviews
| Measure | Klaviyo | Prova |
|---|---|---|
| App Store rating | 4.8 ★ | Not published |
| App Store reviews | 234 | Not published |
| New reviews, 28 days | 3 | Not enough data |
| Reviewers a year or more in | 43% | Not enough data |
FAQ
Klaviyo and Prova: common questions
- Is Klaviyo or Prova cheaper?
- Only Prova lists a free plan. Paid plans start at $25/month for Klaviyo and $9/month for Prova. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Klaviyo lists 11 the others don’t mention, such as All reviews page, Carousels, Filtering, Forms. Prova lists 1 the others don’t mention, such as Video reviews. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Klaviyo, Oct 13, 2026 for Prova; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Klaviyo, Oct 13, 2026 for Prova. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.