Kiliba vs RetentionLab: Reduce Churn

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Kiliba, Oct 13, 2026 for RetentionLab.

The short answer

  • Only Kiliba lists a free plan.
  • Kiliba lists 22 features RetentionLab’s listing doesn’t mention, including Abandoned cart, AI generation, Analytics.

Head to head

App Store reviews

Kiliba: 7
RetentionLab: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Email marketing
  • Customer loyalty - Other
  • Analytics
Languages
  • French
  • English
  • English
Launched
Dec 23, 2022
Jun 3, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035AprMayOctDecJanKiliba: 2 reviews in April 2023Kiliba: 4 reviews in May 2023Kiliba: 1 reviews in October 2023Kiliba: 3 reviews in December 2023Kiliba: 1 reviews in January 2024
KilibaRetentionLabCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
—
From $29.99 to $699/month
Plans
FreeFree
10K Subcription$2,399/year
12K Subcription$2,999/year
14K Subcription$3,359/year
Starter$29.99/month
14-day free trial
  • · 14-day free trial
  • · Sync up to 2,500 contacts
Launch$99/month
7-day free trial
  • · 7-day free trial
  • · Sync up to 10,000 contacts
Grow$399/month
  • · Sync up to 50,000 contacts
Accelerate$699/month
  • · Sync up to 100,000 contacts
Coverage
33 of 36 features92%
14 of 36 features39%
Unique strengths
  • Abandoned cart
  • AI generation
  • Analytics
  • APIs and webhooks
  • +18 more
  • Product reviews
  • SMS campaigns
  • Subscriptions
Email marketing
92%33/36
39%14/36
Campaign types
82%14/17
65%11/17
Managing campaigns
100%19/19
16%3/19
22113onlybothonly
KilibaRetentionLab36 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

Easily increase your revenue: retain your customers and re-engage inactive ones. The AI-powered customer engagement platform that fully automates email marketing for e-commerce: - Truly automate your customer marketing - AI-driven product recommendations - Let the AI Creator Studio inspire and speed up your email sends - Access best practices in autopilot mode - Integrate your data in just three clicks.

Klaviyo can send anything. It just can't tell you who to send it to, or when. RetentionLab watches your store and finds the customers about to churn, ready to reorder, or due for a cross-sell. You see them on one dashboard, ranked by the revenue actually at stake, then sync the ones you want into Klaviyo as ready-to-use segments. Your existing flows do the sending. Connect it once and it runs on its own.

Key points
  • AI-based product recommendation
  • Automatic emails using AI, available in 7 languages
  • Automatic segmentation of your database
  • 23 ready-to-use scenarios: abandoned carts, cross-sell, welcome, etc.
  • Trigger personalized lifecycle messaging based on customer behavior
  • Sync dynamic customer audiences to Klaviyo, Omnisend, and more
  • LTV, churn prediction, behavioral cohorts, attribution & audience insights
Screenshots
Campaign dashboard
Customisation dashboardOrders dashboard
Personalized lifecycle messaging and retention opportunities
RetentionLab customer retention intelligence dashboard previewCustomer analytics, churn prediction, and audience insightsTurn customer insights into retention actions and outcomes

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureKilibaRetentionLab
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureKilibaRetentionLab
App Store rating4.7 ★Not published
App Store reviews7Not published
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureKilibaRetentionLab
Free planYesNot listed
Lowest paid monthly planNo monthly plan listed$29.99/month
Longest free trialNot listed14 days
Plans listed44

Listing

MeasureKilibaRetentionLab
Shopify category rank#197in Email marketingNot enough data
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedDec 23, 2022Jun 3, 2026
Languages2French, English1English
DeveloperKilibaRetentionLab

FAQ

Kiliba and RetentionLab: common questions

Is Kiliba or RetentionLab cheaper?
Only Kiliba lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Kiliba lists 22 the others don’t mention, such as Abandoned cart, AI generation, Analytics, APIs and webhooks. RetentionLab lists 3 the others don’t mention, such as Product reviews, SMS campaigns, Subscriptions. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Kiliba, Oct 13, 2026 for RetentionLab; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Kiliba, Oct 13, 2026 for RetentionLab. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.