Key Customer CRM Insights vs Metrilo Growth Platform
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Feb 19, 2026 for Key Customer CRM Insights, Oct 13, 2026 for Metrilo Growth Platform.
The short answer
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Essential
- · Improve marketing efficiency
- · Optimise product management
- · Track sales and revenue
Pro
- · Monitor customer journey
- · Segment customer database
- · Stay on top of customer retention
- · Track customer behaviour
Premium
- · Automate email marketing
- · Gather customer feedback
- · Increase repeat sales
- · Personalise customer experience
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureInstanteStore analyzes your sales data to help you identify key CRM metrics at a glance, such as your most valuable customers, your hottest customers, as well as those most likely to leave. We provide immediately actionable metrics that you can use to increase your sales as well as increase customer retention and value.
Built for the modern ecommerce brand owners, Metrilo's analytics tools provide marketing and sales insights and uncover untapped opportunities. The built-in customer engagement tools let you create premium experiences to boost your brand and drive repeat sales. Your brand grows thanks to smart use of data and customer retention.
- Identifies Most Valuable Customers (those with the highest value orders)
- Identifies Hottest Customers (those with the highest value recent orders)
- Identifies Potential Churn Customers (those likeliest to stop buying from you)
- Ecommerce analytics and in depth insights to optimise your marketing efforts
- Customer database gives customer-centric brands the power of behavior insights.
- Integrated email marketing functionality makes all data usable for campaigns
- Advanced customer retention analysis that helps get more from your customers
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Key Customer CRM Insights |  Metrilo Growth Platform |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Key Customer CRM Insights | Metrilo Growth Platform |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 2 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Key Customer CRM Insights | Metrilo Growth Platform |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | $119/month |
| Longest free trial | Not listed | 14 days |
| Plans listed | Not published | 3 |
Listing
| Measure | Key Customer CRM Insights | Metrilo Growth Platform |
|---|---|---|
| Shopify category rank | #1184 | #425(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Nov 25, 2022 | Aug 3, 2017 |
| Languages | 1 | 1 |
| Developer | Retaily | Metrilo |
FAQ
Key Customer CRM Insights and Metrilo Growth Platform: common questions
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Feb 19, 2026 for Key Customer CRM Insights, Oct 13, 2026 for Metrilo Growth Platform; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Feb 19, 2026 for Key Customer CRM Insights, Oct 13, 2026 for Metrilo Growth Platform. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.