Keptly vs WinBack Customer CRM :)
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Keptly, Oct 25, 2026 for WinBack Customer CRM :).
The short answer
- Only Keptly lists a free plan. Paid plans start at $29/month for Keptly and $30/month for WinBack Customer CRM :).
- Keptly lists 3 features WinBack Customer CRM :)’s listing doesn’t mention, including Custom reports, Forecasting, Notifications.
Head to head
Free
- · CSV export
- · Dashboard
- · Email templates
- · Health scores
- · Up to 100 customers
Growth
- · CSV export of customer data
- · Industry benchmark
- · Shopify Flow integration
- · Unlimited customers analyzed
- · Weekly email digest with health alerts
Pro
- · Auto-discount rules
- · Cohort retention analysis
- · Customer journey timeline
- · Everything in Growth, plus :
- · Klaviyo integration
- · RFM segmentation
Pro
- · 12 ready-made customer groups
- · All your past orders, no time limit
- · CSV export and priority support
- · Customer Score and VIP Levels
- · Email marketing tools and bulk actions
- · Mailchimp and Klaviyo sync
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMost merchants don't notice customers leaving until the revenue is gone. Generic retention tools use fixed 30 or 60 day windows that treat every customer the same. Keptly calculates a personal repurchase cycle for each customer based on their actual order history, then assigns a health score: Active, At Risk, In Danger, or Lost.
WinBack looks at your Shopify orders and sorts every customer into simple groups like Best Customers, New, Going Quiet and Gone. Every customer gets a score from 0 to 100, so you see who matters most at a glance. You also see who hasn't bought in a while, before you lose them. Send any group to Mailchimp or Klaviyo with one click. It sets itself up right after install. No spreadsheets, no setup.
- Health scores based on each customer's personal purchase cycle
- Dashboard showing revenue at risk, trend charts, and store health score
- One-click discount codes, win-back email templates, and Shopify tagging
- Customer lifetime value estimates, cohort analysis, and CSV export
- RFM segmentation: group customers into 12 segments based on purchase behavior
- Churn risk scoring: identify at-risk customers before they stop buying
- Customer lifetime value, DNA score, and tier tracking for every customer
- Revenue trends, top products, and repeat purchase rate dashboard
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Keptly |  WinBack Customer CRM :) |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Keptly | WinBack Customer CRM :) |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Keptly | WinBack Customer CRM :) |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $29/month(ahead) | $30/month |
| Longest free trial | Not listed | 7 days |
| Plans listed | 3 | 1 |
Listing
| Measure | Keptly | WinBack Customer CRM :) |
|---|---|---|
| Shopify category rank | Not enough data | #1434 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 8, 2026 | May 26, 2026 |
| Languages | 2 | 1 |
| Developer | Keptly | Foysal Solutions |
FAQ
Keptly and WinBack Customer CRM :): common questions
- Is Keptly or WinBack Customer CRM :) cheaper?
- Only Keptly lists a free plan. Paid plans start at $29/month for Keptly and $30/month for WinBack Customer CRM :). Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Keptly lists 3 the others don’t mention, such as Custom reports, Forecasting, Notifications. WinBack Customer CRM :) lists 1 the others don’t mention, such as GDPR compliance. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Keptly, Oct 25, 2026 for WinBack Customer CRM :); estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Keptly, Oct 25, 2026 for WinBack Customer CRM :). Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.