Kasplo Email Marketing vs MailYVO: Email & Popup

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Kasplo Email Marketing, Oct 14, 2026 for MailYVO.

The short answer

  • Only Kasplo Email Marketing lists a free plan.
  • Kasplo Email Marketing lists 5 features MailYVO’s listing doesn’t mention, including A/B testing, Promotions, Segmentation.

Head to head

App Store reviews

Kasplo Email Marketing: 4
MailYVO: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Email marketing
  • Email marketing
Languages
  • English
  • Italian
  • English
Launched
May 17, 2024
Jul 23, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

012NovMayJunNovKasplo Email Marketing: 2 reviews in November 2024Kasplo Email Marketing: 1 reviews in May 2025Kasplo Email Marketing: 1 reviews in June 2025Kasplo Email Marketing: 1 reviews in November 2025
Kasplo Email MarketingMailYVOCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $275/month
—
Plans
FreeFree
  • · 100 contacts
  • · 50 emails
  • · Advanced Segmentation
  • · Drag and Drop editor
  • · Pre-built Templates
Basic$12/month
  • · 1000 contacts
  • · 10000 emails
  • · Advanced Segmentation
  • · Drag and Drop editor
  • · Pre-built Templates
Advanced$56/month
  • · 10000 contacts
  • · 100000 emails
  • · Chat support
  • · Drag and Drop editor
  • · Free migration assistance
  • · Onboarding Assistance
Premium$275/month
  • · 24/7 Email,phone,chat support
  • · 50000 contacts
  • · 500000 emails
  • · Drag and Drop editor
  • · Onboarding assistance
  • · Pre-built Templates
Unlimited EmailsFree to install
Free up to 250 marketable subscribers; then $25/month to 2,500 and $15 per additional 2,000 subscribers.
  • · 250 marketable subscribers included
  • · Automations and email reports
  • · Consent-based audiences
  • · Responsive newsletter editor
Coverage
6 of 7 features86%
2 of 7 features29%
Unique strengths
  • A/B testing
  • Promotions
  • Segmentation
  • Targeting
  • +1 more
  • Newsletters
Email marketing
86%6/7
29%2/7
Campaign types
67%2/3
67%2/3
Managing campaigns
100%4/4
0%0/4
511onlybothonly
Kasplo Email MarketingMailYVO7 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

With Kasplo, managing your email marketing campaigns is a breeze. Organize your contacts effortlessly and target specific audiences with precision. Send tailored messages to different customer segments, boosting engagement and sales. Build eye-catching emails in a snap using our intuitive drag-and-drop editor.

MailYVO brings email campaigns, audience targeting, scheduling, multi-email automations, templates, and reporting into one Shopify workspace. Design responsive newsletters with reusable sections or start from a ready-to-use template. Add products and collections from your catalog, segment customers by marketing consent, orders, and purchase history, then send immediately or schedule for later.

Key points
  • Manage contacts effortlessly for accurate campaign targeting.
  • Segment audience for precise marketing based on behavior and demographics.
  • Efficiently create, schedule, and track email campaign performance.
  • Gain detailed analytical insights for optimized strategies & improved engagement
  • Design responsive newsletters with reusable content blocks
  • Build audiences from consent, orders, and purchase history
  • Schedule newsletters or send with a cancellation window
  • Automate subscriber, purchase, fulfillment, and stock follow-ups
Screenshots
Create personalized campaigns with custom fields
Experience Effortless Email Marketing Brilliance with KasploCraft visually stunning email campaigns effortlessly with KasploUtilize advanced segmentation tools to target specific customers
Feature media
Automatic email workflows for customer and order eventsNewsletter editor with reusable sections and desktop previewAudience manager with consent status and masked email addresses

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureKasplo Email MarketingMailYVO
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureKasplo Email MarketingMailYVO
App Store rating5.0 ★Not published
App Store reviews4Not published
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureKasplo Email MarketingMailYVO
Free planYesNot listed
Lowest paid monthly plan$12/monthNo monthly plan listed
Longest free trialNot listedNot listed
Plans listed41

Listing

MeasureKasplo Email MarketingMailYVO
Shopify category rank#180(ahead)in Email marketing#353in Email marketing
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMay 17, 2024Jul 23, 2026
Languages1English2Italian, English
DeveloperKasplo Inc.Massimo Antonacci

FAQ

Kasplo Email Marketing and MailYVO: common questions

Is Kasplo Email Marketing or MailYVO cheaper?
Only Kasplo Email Marketing lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Kasplo Email Marketing lists 5 the others don’t mention, such as A/B testing, Promotions, Segmentation, Targeting. MailYVO lists 1 the others don’t mention, such as Newsletters. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Kasplo Email Marketing, Oct 14, 2026 for MailYVO; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Kasplo Email Marketing, Oct 14, 2026 for MailYVO. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.