Mst: Wishlist Prime vs ZS Wishlist & Notify Me
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Mst, Nov 5, 2026 for ZS Wishlist & Notify Me.
The short answer
- On the Shopify App Store: Mst 4.5 from 157 reviews and ZS Wishlist & Notify Me 5.0 from 1 reviews.
- Only ZS Wishlist & Notify Me lists a free plan. Paid plans start at $2/month for Mst and $4.99/month for ZS Wishlist & Notify Me.
- ZS Wishlist & Notify Me lists 12 features Mst’s listing doesn’t mention, including Conversion analytics, Custom code, Discounts.
Head to head
Feature packed Wishlist at affordable cost
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Monthly
- · Alerts: On sale - Price drop - Restock
- · Customize Button & Icon & Wishlist page
- · Guest wishlist (no login required)
- · Multi-Language & Multi-Currency
- · Multiple wishlists per customer
- · REST API and Headless support
Free
- · 10 reminder emails a month
- · 500 product saves a month
- · Full button customization
- · Guest & logged-in wishlists
- · Storefront in 20 languages
- · Storefront wishlist page
Starter
- · Back-in-stock Notify me button
- · CSV export & import
- · Discount codes in reminder emails
- · Everything in Free, unlimited saves
- · Full analytics & 30-day trends
- · Multiple wishlists per customer
Professional
- · Conversion tracking (save → purchase)
- · Custom CSS & priority support
- · Everything in Starter
- · Klaviyo, Omnisend, Mailchimp & Flow
- · Low-stock urgency alerts
- · Unlimited everything
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureWishlist is an effective and widely utilized tool in an e-commerce shop. The Wishlist app lets users save their favorite products, find them quickly & easily at a later time and buy them. Wishlists allow guests and customers to create & add products to an unlimited number of Wishlists. Also, users can create multiple wishlists. Customers can share wishlist. Easy app setup.
Many shoppers find products they like but aren't ready to buy, then never return. ZS Wishlist gives them a simple way to save those products and come back. Guests and logged-in customers save with a heart on product pages and collection cards, and a guest's list moves to their account at login.
- No limit on number of items in Wishlist. Fixed flat cost per month.
- Wishlist for guest users.
- Customers can add each variant in wishlist.
- Now support Shopify Theme 2.0
- Save products in one tap from product pages and collection cards
- Guest wishlists that merge into the customer account at login
- Email reminders when a saved item drops in price or returns to stocK
- A dashboard showing your most-saved products and save trends
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Mst |  ZS Wishlist & Notify Me |
|---|---|---|
| Detected stores | 633 | Not published |
| Net store change, 28 days | +6 | 0 |
| Stores added, 28 days | 14 | Not enough data |
| Big-brand share | 33% | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden, Health & Beauty | Not published |
| Top store countries | United States, United Kingdom, Australia | Not published |
Reviews
| Measure | Mst | ZS Wishlist & Notify Me |
|---|---|---|
| App Store rating | 4.5 ★ | 5.0 ★(ahead) |
| App Store reviews | 157(ahead) | 1 |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Mst | ZS Wishlist & Notify Me |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $2/month(ahead) | $4.99/month |
| Longest free trial | 14 days | 14 days |
| Plans listed | 1 | 3 |
Listing
| Measure | Mst | ZS Wishlist & Notify Me |
|---|---|---|
| Shopify category rank | #44(ahead) | #81 |
| Shopify App Charts | #13 in Wishlists | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Aug 5, 2014 | Jun 18, 2026 |
| Languages | 1 | 1 |
| Developer | Mascot Software Technologies Pvt. Ltd | Zilancer LLC |
FAQ
Mst and ZS Wishlist & Notify Me: common questions
- Is Mst or ZS Wishlist & Notify Me cheaper?
- Only ZS Wishlist & Notify Me lists a free plan. Paid plans start at $2/month for Mst and $4.99/month for ZS Wishlist & Notify Me. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Mst or ZS Wishlist & Notify Me?
- On the Shopify App Store: Mst 4.5 from 157 reviews and ZS Wishlist & Notify Me 5.0 from 1 reviews.
- What features does each app list that the other doesn’t?
- Mst lists 9 the others don’t mention, such as Automations, Cross-sell emails, Drip campaigns, Follow-up emails. ZS Wishlist & Notify Me lists 12 the others don’t mention, such as Conversion analytics, Custom code, Discounts, Email capture list. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Mst, Nov 5, 2026 for ZS Wishlist & Notify Me; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Mst, Nov 5, 2026 for ZS Wishlist & Notify Me. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.