ItsLayered‑EngageYourCommunity vs Yotpo: Loyalty Rewards Program
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Feb 19, 2026 for ItsLayered‑EngageYourCommunity, Nov 9, 2026 for Yotpo.
The short answer
- Yotpo lists 6 features ItsLayered‑EngageYourCommunity’s listing doesn’t mention, including Free shipping, Gifts, POS rewards.
Head to head
Loyalty, Referrals & Rewards by Yotpo (formerly Swell)
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
Free
- · AI Chat Support
- · Earn Points for Purchases
- · Points Exchanged for Discounts
- · Referral Program
- · Reporting and Analytics
- · Rewards Sticky Bar
Pro
- · AI Chat Support
- · Additional Ways to Earn
- · Addtl Integrations (KLV, Recharge, etc)
- · More Rewards
- · Redeem Points at Checkout
- · Rewards Page
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureIt’s Layered helps brands activate their happiest customers into growth engines. Run missions that generate content, reviews, and referrals. Reward purchases and brand-supportive actions with perks customers value. Gain first-party insights, amplify reach in communities, and replace ad spend with authentic advocacy.
Retain more customers with a customisable loyalty program and referrals. Launch quickly and easily make changes, no coding required. Encourage customers to spend more and increase repeat purchases with 20+ out-of-the-box campaigns, like goal spend and social media engagement. Acquire more new customers quickly by incentivizing referrals.
- Launch branded challenges that inspire UGC, reviews, referrals, and advocacy.
- Capture rich first-party data to power smarter email, ads, and CRM growth
- Amplify brand visibility with content across forums, communities, and search
- Monitor and evaluate your loyalty and referral program ROI, AOV, LTV, and more.
- Customize, launch, and manage your loyalty and rewards program with no code.
- Motivate repeat purchases and engagement with diverse rewards and VIP tiers.
- Deploy a tiered program based on points, spend, purchases, or referrals.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  ItsLayered‑EngageYourCommunity |  Yotpo |
|---|---|---|
| Detected stores | Not published | 7,484 |
| Net store change, 28 days | 0 | −68 |
| Stores added, 28 days | Not enough data | 33 |
| Big-brand share | Not enough data | 31% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | ItsLayered‑EngageYourCommunity | Yotpo |
|---|---|---|
| App Store rating | Not published | 4.7 ★ |
| App Store reviews | Not published | 966 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | 72% |
Pricing
| Measure | ItsLayered‑EngageYourCommunity | Yotpo |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | $199/month |
| Longest free trial | Not listed | Not listed |
| Plans listed | 1 | 2 |
Listing
| Measure | ItsLayered‑EngageYourCommunity | Yotpo |
|---|---|---|
| Shopify category rank | #225 | #41(ahead) |
| Shopify App Charts | Not on this week’s charts | #94 on the Shoplist 100 |
| Built for Shopify | No | No |
| Launched | Feb 12, 2026 | Jul 28, 2015 |
| Languages | 1 | 1 |
| Developer | It's Layered | Yotpo - L&R |
FAQ
ItsLayered‑EngageYourCommunity and Yotpo: common questions
- What features does each app list that the other doesn’t?
- ItsLayered‑EngageYourCommunity lists 4 the others don’t mention, such as Cash back, Cash back programs, Contests, Gift card programs. Yotpo lists 6 the others don’t mention, such as Free shipping, Gifts, POS rewards, Services. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Feb 19, 2026 for ItsLayered‑EngageYourCommunity, Nov 9, 2026 for Yotpo; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Feb 19, 2026 for ItsLayered‑EngageYourCommunity, Nov 9, 2026 for Yotpo. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.