It's Got: Nutrition Facts vs UR: Allergen & Nutrition Facts

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 6, 2026 for It's Got, Oct 13, 2026 for UR.

The short answer

  • Only It's Got lists a free plan. Paid plans start at $8/month for It's Got and $2.99/month for UR.
  • UR lists 1 features It's Got’s listing doesn’t mention, including Descriptions.

Head to head

App Store reviews

It's Got: 10
UR: —

New reviews, 28 days

It's Got: 1
UR: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Add nutrition facts and supplement facts labels to your site

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Categories
  • Design elements - Other
  • Product content
Languages
  • English
  • English
  • Czech
  • Danish
  • German
  • +15 more
Launched
Apr 3, 2018
Aug 26, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
0active installs
0active installs
Most common store size
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—
Top countries
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Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

012MayDecAugAprJulJanSepIt's Got: Nutrition Facts: 1 reviews in May 2018It's Got: Nutrition Facts: 1 reviews in June 2020It's Got: Nutrition Facts: 2 reviews in December 2020It's Got: Nutrition Facts: 1 reviews in June 2021It's Got: Nutrition Facts: 1 reviews in August 2021It's Got: Nutrition Facts: 1 reviews in January 2023It's Got: Nutrition Facts: 1 reviews in April 2024It's Got: Nutrition Facts: 1 reviews in April 2025It's Got: Nutrition Facts: 1 reviews in July 2025It's Got: Nutrition Facts: 1 reviews in September 2025It's Got: Nutrition Facts: 1 reviews in January 2026It's Got: Nutrition Facts: 1 reviews in September 2026
It's GotURCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $32/month
$2.99/month
Plans
FreeFree
  • · 10 labels
  • · Bulk import and export
  • · Multiple labels per product/variant
  • · No watermarks
  • · Unlimited custom nutrients
Basic$8/month
  • · 1 language
  • · 500 labels
  • · Product reviews + 20 review requests
  • · Structured Data for SEO, AIO, GEO
  • · Translations
Premium$16/month
  • · 1000 labels
  • · 2 languages
  • · Everything in Basic
  • · Extra design settings + image upload
  • · PDF exports, create links from nutrients
  • · Product bundles
Unlimited$32/month
  • · 5 languages
  • · Everything in Premium
  • · Image exports
  • · Product reviews + 500 review requests
  • · Unlimited labels
Basic Plan$2.99/month
7-day free trial
Coverage
0 of 1 features0%
1 of 1 features100%
Unique strengths
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  • Descriptions
Product content
0%0/1
100%1/1
Content types
0%0/1
100%1/1
001onlybothonly
It's GotUR1 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

It's Got4.8(10)URNo rating yet
Works with also listed by another
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How it sells itself

Nutrition information is one of the most important factors consumers consider when purchasing food & beverages. Familiar label formats help shoppers make informed decisions & give your site a professional appearance. Our app makes it easy to add labels anywhere on your site. All parts of the label can be customized & translated. No coding required.

"UR: Allergen & Nutrition Facts" lets you add nutrition facts and allergen info to any product, set separately for each variant. Enter calories, protein, fat, carbs, salt, and allergens from the admin panel, then show them on product pages with a table or card layout. Choose colors, borders, spacing, or add your own CSS. The display updates when a customer switches variants.

Key points
  • Create nutrition, supplement, & drug fact labels. Multiple countries supported.
  • Improve SEO by using HTML-based labels over images
  • Make it easy for customers to make informed choices using familiar labels
  • Export nutrition, supplement, & drug facts labels to PDF
  • Add nutrition facts and allergens for each product variant.
  • Display a nutrition table or card on your product pages.
  • Customize colors, borders, spacing, and layout with no code.
  • Bulk import nutrition data for many products via CSV.
Screenshots
Product with FDA 2018 vertical nutrition facts label
List of product's and their nutrition facts labelsFDA 2018 vertical nutrition facts labelFDA 2018 horizontal nutrition facts label
Bulk import nutrition data with CSV!
No-code visual customization!Nutrition facts and allergens shown on a product page!Add to theme with 1 click!

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureIt's GotUR
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureIt's GotUR
App Store rating4.8 ★Not published
App Store reviews10Not published
New reviews, 28 days1Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureIt's GotUR
Free planYesNot listed
Lowest paid monthly plan$8/month$2.99/month(ahead)
Longest free trialNot listed7 days
Plans listed41

Listing

MeasureIt's GotUR
Shopify category rank#56in Design elements - Other#328in Product content
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedApr 3, 2018Aug 26, 2026
Languages1English19English, Czech, Danish
DeveloperScreenStaringUnReact Inc.

FAQ

It's Got and UR: common questions

Is It's Got or UR cheaper?
Only It's Got lists a free plan. Paid plans start at $8/month for It's Got and $2.99/month for UR. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
UR lists 1 the others don’t mention, such as Descriptions. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 6, 2026 for It's Got, Oct 13, 2026 for UR; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 6, 2026 for It's Got, Oct 13, 2026 for UR. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.