IntentLift vs MIDA Replay, Heatmap & Insight
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026.
The short answer
- MIDA Replay, Heatmap & Insight is detected on 3036× as many Shopify stores as IntentLift: 3,036 vs 1 as of Nov 9, 2026.
- Both list a free plan. Paid plans start at $29/month for IntentLift and $9.90/month for MIDA Replay, Heatmap & Insight.
- MIDA Replay, Heatmap & Insight lists 19 features IntentLift’s listing doesn’t mention, including Benchmarking, Broken links, Checkout analytics.
Head to head
- United States
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
Pro
Growth
Enterprise
Free Plan
- · 250 sessions/month
- · 30 Days Storage
- · AI-Powered Summaries
- · Abandoned Cart Recordings
- · Full-Funnel Analytic
- · Live Session Replays
Basic Plan
- · 5,000 sessions/month
- · AI Assistant (+$5)
- · AI Error Insights
- · AI Search Insights
- · Advanced Filters
- · Email Reports
Growth Plan
- · 15,000 sessions/month
- · AI Assistant (+$10)
- · AI Heatmap Insights
- · Conversion Heatmaps
- · Lifetime Analytics Data
- · Revenue Click Tracking
Enterprise Plan
- · 40,000 sessions/month
- · AI Assistant (+$15)
- · API Data Export
- · Bulk Heatmap Export
- · Lifetime Analytics Data
- · MCP Integration
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureintentLift tracks how shoppers move through your store in real time, showing where they hesitate and where they leave. When a visitor with items in their cart shows exit intent, you can display a configurable message to bring them back. Merchants see live sessions, full customer journeys, and conversion patterns from a single dashboard.
Every abandoned cart has a reason — MIDA shows you exactly what it is. Watch real shopper journeys from first click to checkout with live recording, replays & filters, and see where they hesitate and drop off. A multilingual AI Assistant reads every session and tells you what to fix first. Revenue heatmaps reveal which clicks make money; conversion maps show what truly sells. Running ads?
- Real-time visitor tracking with a live session view
- Customer journeys from first visit to purchase
- Exit intent recovery messages
- Audience targeting and frequency controls for on-site messages
- Session Recording: replay customer visits on your online store
- Heatmaps: see what people find most interesting (and not)
- Analytics: track & report customer data (checkout, add-to-cart sessions & more)
- Filter recordings by events: abandoned cart/checkout, successful order
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  IntentLift |  MIDA Replay, Heatmap & Insight |
|---|---|---|
| Detected stores | 1 | 3,036(ahead) |
| Net store change, 28 days | 0 | +10 |
| Stores added, 28 days | Not enough data | 133 |
| Big-brand share | Not enough data | 11% |
| Top store categories | Food, Beverages & Tobacco | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | United States | United States, United Kingdom, Australia |
Reviews
| Measure | IntentLift | MIDA Replay, Heatmap & Insight |
|---|---|---|
| App Store rating | Not published | 4.9 ★ |
| App Store reviews | Not published | 621 |
| New reviews, 28 days | Not enough data | 16 |
| Reviewers a year or more in | Not enough data | 4% |
Pricing
| Measure | IntentLift | MIDA Replay, Heatmap & Insight |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $29/month | $9.90/month(ahead) |
| Longest free trial | 14 days | 7 days |
| Plans listed | 4 | 4 |
Listing
| Measure | IntentLift | MIDA Replay, Heatmap & Insight |
|---|---|---|
| Shopify category rank | #1029 | #4(ahead) |
| Shopify App Charts | Not on this week’s charts | #8 in Analytics |
| Built for Shopify | No | Yes |
| Launched | May 26, 2026 | Jul 27, 2022 |
| Languages | 1 | 1 |
| Developer | AI Foundry | MIDA |
FAQ
IntentLift and MIDA Replay, Heatmap & Insight: common questions
- Which is more popular, IntentLift or MIDA Replay, Heatmap & Insight?
- MIDA Replay, Heatmap & Insight is detected on 3036× as many Shopify stores as IntentLift: 3,036 vs 1 as of Nov 9, 2026.
- Is IntentLift or MIDA Replay, Heatmap & Insight cheaper?
- Both list a free plan. Paid plans start at $29/month for IntentLift and $9.90/month for MIDA Replay, Heatmap & Insight. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- MIDA Replay, Heatmap & Insight lists 19 the others don’t mention, such as Benchmarking, Broken links, Checkout analytics, Cohort analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.