Instant Wishlist vs Want It ‑ Modern Wishlists
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.
The short answer
- Both list a free plan. Paid plans start at $19/month for Instant Wishlist and $19.99/month for Want It.
- Instant Wishlist lists 5 features Want It’s listing doesn’t mention, including Custom branding, Custom icons, Favorites.
Head to head
Free
Starter
Growth
Starter - Annual
Free
- · Demand reports in the admin
- · Save products without signing in
- · Shareable wishlist links
- · Shared list page in your theme
- · Wishlist drawer on product pages
Notify
- · Back-in-stock emails
- · Everything in Free
- · Price-drop emails
- · Reminder emails
- · Weekly merchant digest
Connect
- · Attentive integration
- · Audience exports
- · Everything in Notify
- · Klaviyo integration
- · Multiple lists and registries
- · Omnisend integration
Platform
- · Everything in Connect
- · Public REST API
- · Shopify POS
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureYour wishlist page works the moment you install, already styled by your own theme, with nothing to build. The heart button renders instantly and never waits on the network. Guests save without an account; their list follows them when they sign in. Email shoppers automatically when a saved item is back in stock or its price drops, and let them share wishlists as gift registries.
Shoppers save products to a wishlist from any product or collection page, with or without an account. A guest's list is merged into their account the first time they sign in, so nothing is lost. Want It then emails them when a saved product is back in stock. In the admin you see which products are wanted most, and which are saved often but bought by nobody, so merchants can review their catalog.
- Wishlist button and page install from the theme editor in about two minutes
- Button state renders from local cache with no lag, flicker, or layout shift
- Guests save without an account; lists merge automatically when they log in
- Dashboard ranks most wish-listed products for restock and promotion decisions
- Guests can save without an account, and keep the list when they sign up
- Back-in-stock emails for products a shopper already saved
- See which products are saved most, and which are saved but never bought
- Shareable lists, plus a full list page inside your own theme
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Instant Wishlist |  Want It |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Instant Wishlist | Want It |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Instant Wishlist | Want It |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $19/month(ahead) | $19.99/month |
| Longest free trial | 14 days | 7 days |
| Plans listed | 4 | 4 |
Listing
| Measure | Instant Wishlist | Want It |
|---|---|---|
| Shopify category rank | #168 | #35 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jul 22, 2026 | Sep 18, 2026 |
| Languages | 1 | 1 |
| Developer | Salish Studios LLC | Swonie Creative Design |
FAQ
Instant Wishlist and Want It: common questions
- Is Instant Wishlist or Want It cheaper?
- Both list a free plan. Paid plans start at $19/month for Instant Wishlist and $19.99/month for Want It. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Instant Wishlist lists 5 the others don’t mention, such as Custom branding, Custom icons, Favorites, Guest wishlist. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.