Instant Product Reviews vs Reel Review

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 17, 2026 for Instant Product Reviews, Oct 14, 2026 for Reel Review.

The short answer

  • Only Reel Review lists a free plan.
  • Instant Product Reviews lists 15 features Reel Review’s listing doesn’t mention, including All reviews page, Carousels, Email requests.

Head to head

App Store reviews

Instant Product Reviews: 2
Reel Review: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Developer
Categories
  • Product reviews
  • Product reviews
Languages
  • English
  • English
Launched
Aug 14, 2026
Jul 31, 2025
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—
Free options
Free planFree trial
Free planFree trial
Monthly range
—
From $0 to $9.99/month
Plans
Free
FreeFree
Pro$9.99/month
Coverage
21 of 21 features100%
6 of 21 features29%
Unique strengths
  • All reviews page
  • Carousels
  • Email requests
  • Filtering
  • +11 more
—
Product reviews
100%21/21
29%6/21
Display options
100%13/13
23%3/13
Ways to collect reviews
100%8/8
38%3/8
1560onlybothonly
Instant Product ReviewsReel Review21 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

Instant Reviews helps you collect authentic product reviews from real customers and showcase them on your storefront. Automatically send review requests after fulfillment, with a reminder for customers who don’t respond. Let shoppers share photos and videos, and offer discount codes as a reward. Customize review widgets with different designs, layouts, colors, and rating styles, then preview before publishing.

Reel Review captures reviews when customers are happiest - right after checkout. Get dramatically more reviews than email apps by offering custom discount rewards. Manage everything inside your admin - no external dashboards or logins. Your customers share their experience and, if offered, immediately get a discount for their next purchase, driving repeat sales.

Key points
  • Automatic review request emails after fulfilment, with one follow-up reminder
  • Photo and video reviews, with an optional discount code as a reward
  • Three widget designs and four layouts, styled with 40+ controls, no code
  • Product questions and answers, published instantly or after you approve them
  • Collect reviews at checkout when customers are happy to share feedback
  • Offer custom discount rewards that customers receive instantly
  • Manage everything in your admin dashboard - no external tools needed
Screenshots
Questions & Answers by Instant Reviews
Instant Product ReviewsImport Reviews to Instant ReviewsReview Automations By Instant Reviews
mobile custom widget
Post purchase form.Hero Image for Reel ReviewNative admin page to manage reviews

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureInstant Product ReviewsReel Review
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureInstant Product ReviewsReel Review
App Store rating5.0 ★Not published
App Store reviews2Not published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureInstant Product ReviewsReel Review
Free planNot listedYes
Lowest paid monthly planNo monthly plan listed$9.99/month
Longest free trialNot listedNot listed
Plans listedNot published2

Listing

MeasureInstant Product ReviewsReel Review
Shopify category rank#128in Product reviewsNot enough data
Shopify App Charts#17 on Pricing moves in Product reviewsNot on this week’s charts
Built for ShopifyNoNo
LaunchedAug 14, 2026Jul 31, 2025
Languages1English1English
DeveloperFourCoreEion

FAQ

Instant Product Reviews and Reel Review: common questions

Is Instant Product Reviews or Reel Review cheaper?
Only Reel Review lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Instant Product Reviews lists 15 the others don’t mention, such as All reviews page, Carousels, Email requests, Filtering. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 17, 2026 for Instant Product Reviews, Oct 14, 2026 for Reel Review; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 17, 2026 for Instant Product Reviews, Oct 14, 2026 for Reel Review. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.