Instant Pop vs PopWise

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 6, 2026 for Instant Pop, Oct 13, 2026 for PopWise.

The short answer

  • Both list a free plan. Paid plans start at $6.99/month for Instant Pop and $5.99/month for PopWise.
  • PopWise lists 10 features Instant Pop’s listing doesn’t mention, including Analytics, Banners, Countdown timers.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Pop-ups
  • Social trust - Other
  • Pop-ups
  • Notifications - Other
Languages
  • English
  • English
Launched
Jan 14, 2026
Feb 20, 2025
Built for Shopify
Not badged
Not badged
Reviews per month
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Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $6.99/month
From $0 to $5.99/month
Plans
FreeFree
  • · 1 live campaign
  • · All templates and styling
  • · Animations and attention effects
  • · Gradients, images, icons and fonts
  • · Page, device and schedule targeting
  • · Position, timing and frequency control
Pro$6.99/month
7-day free trial
  • · 7-day free trial
  • · A/B testing
  • · CSV export
  • · Cart and customer rules
  • · Everything in Free
  • · Results by message, device and page
Lifetime$129 one-time charge
  • · Everything in Pro
  • · Limited-time offer
  • · One payment, no renewals
FreeFree
  • · Advanced targeting
  • · Basic analytics
  • · Basic email support
  • · Up to 1,000 impressions per month
  • · Up to 3 active campaigns
Pro$5.99/month
  • · Advanced analytics
  • · Advanced targeting
  • · Priority email support
  • · Unlimited active campaigns
  • · Unlimited impressions
Coverage
8 of 18 features44%
13 of 18 features72%
Unique strengths
  • Automations
  • Custom pop-ups
  • Reviews pop-up
  • Sales pop-ups
  • +1 more
  • Analytics
  • Banners
  • Countdown timers
  • Discounts
  • +6 more
Pop-ups
44%8/18
72%13/18
Managing pop-ups
33%3/9
89%8/9
Pop-up types
56%5/9
56%5/9
5310onlybothonly
Instant PopPopWise18 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

Instant Pop shows popup notifications that match your store's design and reach the right shoppers. Create announcements, store notices, free shipping offers, holiday promotions and product spotlights with one-click add to cart, or start from a template. Target popups by page, device, schedule, cart value, customer tags and order history.

Enhance your store with PopWise's smart notifications for sales and engagement. Show social proof, create timely messages, and display special offers to your customers automatically. Display recent purchases, live visitor counts, and time-limited deals with easy-to-use templates - no coding needed. Track results with analytics, target specific pages, and customize notifications.

Key points
  • Custom Popup Design – Personalize colors, text, and padding to match your brand.
  • Flexible Popup Position – Display popups in any screen corner as you prefer.
  • Control Display Timing – Set show and hide times to manage popup visibility.
  • Create notifications with social proof, live visitor counts, and dynamic timers
  • Target specific pages and control when your store notifications appear
  • Use ready-made templates to show live sales and visitor activity
Screenshots
Quick sales popup preview showing live sales notifications
Instant Pop marketing banner – turn visitors into buyersManage all sales popup campaigns in one dashboardCustomizable sales notification popup settings panel
Drive more sales with social proof notifications
PopWise - Simplify personalized pop-up alerts.Create and manage all your pop-up campaigns in one placeTrack performance and target the right audience

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureInstant PopPopWise
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureInstant PopPopWise
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureInstant PopPopWise
Free planYesYes
Lowest paid monthly plan$6.99/month$5.99/month(ahead)
Longest free trial7 daysNot listed
Plans listed32

Listing

MeasureInstant PopPopWise
Shopify category rank#427in Pop-ups#397(ahead)in Pop-ups
Shopify App Charts#16 on Pricing moves in Pop-upsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJan 14, 2026Feb 20, 2025
Languages1English1English
DeveloperNimbleApps HQMilucid

FAQ

Instant Pop and PopWise: common questions

Is Instant Pop or PopWise cheaper?
Both list a free plan. Paid plans start at $6.99/month for Instant Pop and $5.99/month for PopWise. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Instant Pop lists 5 the others don’t mention, such as Automations, Custom pop-ups, Reviews pop-up, Sales pop-ups. PopWise lists 10 the others don’t mention, such as Analytics, Banners, Countdown timers, Discounts. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 6, 2026 for Instant Pop, Oct 13, 2026 for PopWise; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 6, 2026 for Instant Pop, Oct 13, 2026 for PopWise. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.