Instant Pop vs Popup Conversion Wizard
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 6, 2026 for Instant Pop, Nov 9, 2026 for Popup Conversion Wizard.
The short answer
- Both list a free plan. Paid plans start at $6.99/month for Instant Pop and $3.99/month for Popup Conversion Wizard.
- Popup Conversion Wizard lists 11 features Instant Pop’s listing doesn’t mention, including Email capture list, Email pop-ups, Forms.
Head to head
- United States
- Canada
- Germany
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 1 live campaign
- · All templates and styling
- · Animations and attention effects
- · Gradients, images, icons and fonts
- · Page, device and schedule targeting
- · Position, timing and frequency control
Pro
- · 7-day free trial
- · A/B testing
- · CSV export
- · Cart and customer rules
- · Everything in Free
- · Results by message, device and page
Lifetime
- · Everything in Pro
- · Limited-time offer
- · One payment, no renewals
Free Forever
- · Create 1 Customizable Popup
- · Customer Support
- · No visitor or impression limit
Starter Plan
- · Call-to-Action Function
- · Create 5 Customizable Popups
- · Custom Triggers for Popups
- · Customer Sign-up Process
- · Customer Support
- · No visitor or impression limit
Professional Plan
- · All Features of Starter Plan
- · Create Unlimited Customizable Popup
- · Customer Support
- · Geolocation Targeting Feature for Global
- · No visitor or impression limit
- · Premium Support to Customize Popups
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureInstant Pop shows popup notifications that match your store's design and reach the right shoppers. Create announcements, store notices, free shipping offers, holiday promotions and product spotlights with one-click add to cart, or start from a template. Target popups by page, device, schedule, cart value, customer tags and order history.
Deliver the right experience at the right time — whether it’s an alert for a flash sale, an announcement for new arrivals, or a prompt to recover abandoned carts. From capturing leads to promoting exclusive deals, Popup helps you create timely experiences that boost engagement and drive conversion. Flexible triggers, visual customization, and smart targeting let you tailor each moment to fit your brand and goals.
- Custom Popup Design – Personalize colors, text, and padding to match your brand.
- Flexible Popup Position – Display popups in any screen corner as you prefer.
- Control Display Timing – Set show and hide times to manage popup visibility.
- Branded Popups — Create popups that align with your store’s visual identity
- Precise Targeting — Show popups based on user behavior and timing rules
- Actionable Buttons — Redirect visitors to pages, products, or forms
- Lead Collection — Capture emails, phone numbers, and marketing consent
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Instant Pop |  Popup Conversion Wizard |
|---|---|---|
| Detected stores | Not published | 45 |
| Net store change, 28 days | 0 | +2 |
| Stores added, 28 days | Not enough data | 2 |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, Canada, Germany |
Reviews
| Measure | Instant Pop | Popup Conversion Wizard |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 35 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | 0% |
Pricing
| Measure | Instant Pop | Popup Conversion Wizard |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $6.99/month | $3.99/month(ahead) |
| Longest free trial | 7 days | 7 days |
| Plans listed | 3 | 3 |
Listing
| Measure | Instant Pop | Popup Conversion Wizard |
|---|---|---|
| Shopify category rank | #427 | #45(ahead) |
| Shopify App Charts | #16 on Pricing moves in Pop-ups | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jan 14, 2026 | Oct 14, 2024 |
| Languages | 1 | 1 |
| Developer | NimbleApps HQ | Vector Technologies |
FAQ
Instant Pop and Popup Conversion Wizard: common questions
- Is Instant Pop or Popup Conversion Wizard cheaper?
- Both list a free plan. Paid plans start at $6.99/month for Instant Pop and $3.99/month for Popup Conversion Wizard. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Instant Pop lists 5 the others don’t mention, such as Automations, Campaigns, Reviews pop-up, Sales pop-ups. Popup Conversion Wizard lists 11 the others don’t mention, such as Email capture list, Email pop-ups, Forms, Geolocation. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 6, 2026 for Instant Pop, Nov 9, 2026 for Popup Conversion Wizard; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 6, 2026 for Instant Pop, Nov 9, 2026 for Popup Conversion Wizard. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.