Instalify vs Popify ‑ Social Proof SalesPop

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.

The short answer

  • Paid plans start at $4.99/month for Instalify and $9.95/month for Popify.
  • Popify lists 35 features Instalify’s listing doesn’t mention, including A/B testing, Analytics, Announcements.

Head to head

App Store reviews

Instalify: —
Popify: 15
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Supercharge Your Mobile App Installs

Boost Sales Popup Purchases & Recent Orders for Social Proof

Categories
  • Pop-ups
  • Design elements - Other
  • Pop-ups
  • Social proof
Languages
  • English
  • English
Launched
Dec 10, 2019
Jan 2, 2020
Built for Shopify
Not badged
Not badged
Reviews per month
—
1 last full month
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

012JunNovFebAprJunJunAugPopify ‑ Social Proof SalesPop: 1 reviews in June 2023Popify ‑ Social Proof SalesPop: 1 reviews in September 2023Popify ‑ Social Proof SalesPop: 1 reviews in November 2023Popify ‑ Social Proof SalesPop: 1 reviews in January 2024Popify ‑ Social Proof SalesPop: 1 reviews in February 2024Popify ‑ Social Proof SalesPop: 1 reviews in March 2024Popify ‑ Social Proof SalesPop: 2 reviews in April 2024Popify ‑ Social Proof SalesPop: 1 reviews in May 2024Popify ‑ Social Proof SalesPop: 1 reviews in June 2024Popify ‑ Social Proof SalesPop: 2 reviews in July 2024Popify ‑ Social Proof SalesPop: 1 reviews in June 2025Popify ‑ Social Proof SalesPop: 1 reviews in August 2025
InstalifyPopifyCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
$4.99/month
From $9.95 to $24.95/month
Plans
Instalify Growth$4.99/month
7-day free trial
STARTER$9.95/month
3-day free trial
  • · 24/7 Customer Support
  • · 5k Unique Notification Views (monthly)
  • · Unlimited Active Notifications
BASIC$14.95/month
3-day free trial
  • · 10k Unique Notification Views (monthly)
  • · 24/7 Customer Support
  • · Abandoned Cart Recovery (notifications)
  • · Unlimited Active Notifications
GROW$24.95/month
3-day free trial
  • · 20k Unique Notification Views (monthly)
  • · Abandoned Cart Recovery
  • · For larger plan view our pricing page
  • · Unlimited Active Notifications
Coverage
0 of 35 features0%
35 of 35 features100%
Unique strengths
—
  • A/B testing
  • Analytics
  • Announcements
  • Cart pop-ups
  • +31 more
Pop-ups
0%0/21
100%21/21
Managing pop-ups
0%0/12
100%12/12
Pop-up types
0%0/9
100%9/9
Social proof
0%0/14
100%14/14
Analytics
0%0/2
100%2/2
Content types
0%0/2
100%2/2
Display options
0%0/10
100%10/10
0035onlybothonly
InstalifyPopify35 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

InstalifyNo rating yetPopify5.0(15)
Works with also listed by another
—
—
How it sells itself

The most important step in the app journey is installs - without the execution of a strong install strategy, metrics at every other stage in the app success journey are impacted. Instalify acts an email pop-up on your mobile website. It appears as a banner on screen, detects whether the app is downloaded, and prompts website visitors to download your app.

Popup notifications are a fast and efficient way to communicate with your audience, they can help you send real-time updates and reminders that get your audience to regularly engage with your brand. Popify allows you to keep in touch with your users by providing timely messages, a preview of suggested products, special offers, Customer activity notifications, and customer reviews.

Key points
  • Retain loyal customers with organic installs at zero cost
  • Reduce the cost of sending daily SMS and emails
  • Build a high converting subscriber base with Instalify
  • Engage customers using various popup types options, Recent Sales, Coupons & More
  • Convinces visitors to start buying from you with confidence and trust.
  • Create a designed holiday notification with a click of a button.
Screenshots
Instalify Admin Reports Dashboard
Desktop Customer ViewMobile Customer ViewInstalify appdownload banner
Social proof
Popify Mobile NotificationCustomization optionsunique popup types

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureInstalifyPopify
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureInstalifyPopify
App Store ratingNot published5.0 ★
App Store reviewsNot published15
New reviews, 28 daysNot enough data0
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureInstalifyPopify
Free planNot listedNot listed
Lowest paid monthly plan$4.99/month(ahead)$9.95/month
Longest free trial7 days3 days
Plans listed13

Listing

MeasureInstalifyPopify
Shopify category rank#176in Design elements - Other#209in Social proof
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedDec 10, 2019Jan 2, 2020
Languages1English1English
DeveloperPLOBAL TECH PVT LTDimportify limited

FAQ

Instalify and Popify: common questions

Is Instalify or Popify cheaper?
Paid plans start at $4.99/month for Instalify and $9.95/month for Popify. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Popify lists 35 the others don’t mention, such as A/B testing, Analytics, Announcements, Cart pop-ups. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.