Instalify vs Lumifish: Popups, Bars & Forms
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Instalify, Oct 14, 2026 for Lumifish.
The short answer
- Only Lumifish lists a free plan. Paid plans start at $4.99/month for Instalify and $2.99/month for Lumifish.
- Lumifish lists 7 features Instalify’s listing doesn’t mention, including Custom fonts, Custom pop-ups, Discounts.
Head to head
Supercharge Your Mobile App Installs
Engage your Shopify visitors with a stunning pop-up!
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Instalify Growth
Free
- · 1 live pop-up, unlimited traffic
- · 5 AI design credits per month
- · Email capture into Shopify customers
- · Free file download after signup
- · Full editor, all types and templates
Basic
- · 20 AI design credits per month
- · 3 active pop-ups, unlimited traffic
- · 30-day analytics history
- · Countdown timer element
- · No "Powered by" badge
Pro
- · 100 AI credits, 90-day analytics
- · Cart rules and free-shipping progress
- · Discount codes shown in the pop-up
- · Exit-intent, scroll, element triggers
- · Scheduling: start and end dates
- · Unlimited active pop-ups
Plus
- · 300 AI design credits per month
- · Everything in Pro
- · Priority support
- · Spin-to-win prize wheel
- · Unique single-use codes per subscriber
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureThe most important step in the app journey is installs - without the execution of a strong install strategy, metrics at every other stage in the app success journey are impacted. Instalify acts an email pop-up on your mobile website. It appears as a banner on screen, detects whether the app is downloaded, and prompts website visitors to download your app.
Design email popups, announcement bars, slide-ins and corner widgets without code - or describe what you want and let AI design it for you, ready to edit. Pop-ups adapt to mobile automatically, and you can fine-tune them for small screens. Subscribers go straight into your Shopify customer list with your tags and marketing consent.
- Retain loyal customers with organic installs at zero cost
- Reduce the cost of sending daily SMS and emails
- Build a high converting subscriber base with Instalify
- Use a user-friendly drag-and-drop popup editor.
- Choose from a bunch of stunning pop-up templates.
- Set your own pop-up timing and other settings.
- Build and manage separate pop-ups for desktop and mobile stores.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Instalify |  Lumifish |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Instalify | Lumifish |
|---|---|---|
| App Store rating | Not published | 3.0 ★ |
| App Store reviews | Not published | 7 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Instalify and Lumifish: common questions
- Is Instalify or Lumifish cheaper?
- Only Lumifish lists a free plan. Paid plans start at $4.99/month for Instalify and $2.99/month for Lumifish. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Lumifish lists 7 the others don’t mention, such as Custom fonts, Custom pop-ups, Discounts, Editor tool. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Instalify, Oct 14, 2026 for Lumifish; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Instalify, Oct 14, 2026 for Lumifish. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.