InnexDATA ‑ GTM for Agencies vs Jelliby Tracking

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.

The short answer

  • InnexDATA is detected on 59× as many Shopify stores as Jelliby Tracking: 59 vs 1 as of Nov 8, 2026.
  • InnexDATA lists 4 features Jelliby Tracking’s listing doesn’t mention, including Checkout analytics, Event tracking, Pixel tracking.

Head to head

Detected stores

InnexDATA: 59
Jelliby Tracking: 1

App Store reviews

InnexDATA: 4
Jelliby Tracking: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Analytics
  • Retail
Languages
  • English
  • Spanish This app is not translated into English
Launched
Apr 28, 2025
May 26, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
59active installs
  • Creative Cables
  • Azza Fahmy Jewellery
  • 16/08 WEAR
  • MVP Wardrobe
  • Nanan official
+54 more
1active installs
  • The Animals Observatory
Most common store size
201-500 products27%
1,001-5,000 products100%
Top countries
  • Italy41%
  • Germany7%
  • Netherlands7%
  • Spain100%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035MayJunJulSepNovInnexDATA ‑ GTM for Agencies: 5 reviews in May 2025InnexDATA ‑ GTM for Agencies: 4 reviews in June 2025InnexDATA ‑ GTM for Agencies: 2 reviews in July 2025InnexDATA ‑ GTM for Agencies: 5 reviews in September 2025InnexDATA ‑ GTM for Agencies: 1 reviews in November 2025
InnexDATAJelliby TrackingCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $100 to $300/month
—
Plans
Starter DataFree to install
0,20$ cost per additional order
  • · 80 orders per month
  • · Access to complete datalayers
  • · Basic GA4 Google Tag Manager Template
  • · Checkout management also for non-plus
  • · Onboarding support via chat
Pro Metrics$100/month
0,15$ cost per additional order
  • · 1 hour of on-boarding support on demand
  • · 1000 orders per month
  • · Access to complete datalayers
  • · Advanced Google Tag Manager Templates
  • · Checkout management also for non-plus
Infinite Insights$300/month
  • · 1 hour of on-boarding support on demand
  • · Access to complete datalayers
  • · Advanced Google Tag Manager Templates
  • · Checkout management also for non-plus
  • · Unlimited orders per month
Free
Coverage
4 of 4 features100%
0 of 4 features0%
Unique strengths
  • Checkout analytics
  • Event tracking
  • Pixel tracking
  • Purchase tracking
—
Analytics
100%4/4
0%0/4
Customer behavior
100%1/1
0%0/1
Marketing and sales
100%3/3
0%0/3
400onlybothonly
InnexDATAJelliby Tracking4 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

InnexDATA is built for agencies and tracking specialists who manage stores for clients. Connect a complete eCommerce DataLayer to GTM in 5 steps, client-side or server-side, without touching theme code. Prebuilt GTM containers for GA4, Google Ads, Meta, TikTok, Criteo and Awin. Checkout tracking for non-Plus stores via custom pixel. Shopify Plus native checkout supported.

Jelliby Tracking App

Key points
  • Simplicity: Easily configure tracking without technical skills or complex setups
  • Flexibility: Supports both Client and Server Side tracking for accurate data
  • Efficiency: Quickly download preconfigured tags and access complete performance
  • GTM
  • GA4
  • Tracking
Screenshots
Connect your store to GTM easily with Innex DATA.
Track all your platforms, campaigns and eCommerce performanceEasy to install and works for all Shopify stores seamlesslyAn app designed by marketing experts for your Shopify store.
config
config 2config 1config 3

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureInnexDATAJelliby Tracking
Detected stores59(ahead)as of Nov 8, 20261as of Nov 8, 2026
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesApparel & Accessories, Home & Garden, Health & BeautyApparel & Accessories
Top store countriesItaly, Germany, NetherlandsSpain

Reviews

MeasureInnexDATAJelliby Tracking
App Store rating5.0 ★Not published
App Store reviews4Not published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureInnexDATAJelliby Tracking
Free planNot listedNot listed
Lowest paid monthly plan$100/monthNo monthly plan listed
Longest free trialNot listedNot listed
Plans listed3Not published

Listing

MeasureInnexDATAJelliby Tracking
Shopify category rank#437in AnalyticsNot enough data
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedApr 28, 2025May 26, 2026
Languages1English1Spanish This app is not translated into English
DeveloperInstilla SrlJelliby

FAQ

InnexDATA and Jelliby Tracking: common questions

Which is more popular, InnexDATA or Jelliby Tracking?
InnexDATA is detected on 59× as many Shopify stores as Jelliby Tracking: 59 vs 1 as of Nov 8, 2026.
What features does each app list that the other doesn’t?
InnexDATA lists 4 the others don’t mention, such as Checkout analytics, Event tracking, Pixel tracking, Purchase tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.