Improvely vs WEB‑STAT: Live Web Analytics
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.
The short answer
- WEB‑STAT is detected on 7.4× as many Shopify stores as Improvely: 111 vs 15 as of Nov 8, 2026.
- On the Shopify App Store: Improvely 5.0 from 1 reviews and WEB‑STAT 5.0 from 7 reviews.
- Both list a free plan.
- WEB‑STAT lists 9 features Improvely’s listing doesn’t mention, including Cohort analysis, Custom dashboards, Custom reports.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
Free
- · 14-day Pro preview, then Free
- · Devices and browsers used
- · Latest 50 visits: detailed log & map
- · New vs. repeat visitor
- · Traffic sources and entry pages
- · Traffic summaries for all visits
Basic
- · 6 months of aggregated report history
- · Everything in Free, plus:
- · Exclude your own visits
- · Latest 100 visits: detailed log & map
- · Traffic source and referrer reports
- · Up to 10,000 page views/month
Plus
- · 1 year of aggregated report history
- · Bounce-rate reports
- · Everything in Basic, plus:
- · Latest 1,000 visits: detailed log & map
- · Time-on-site reports
- · Up to 100,000 page views per month
Pro
- · 2 years of aggregated report history
- · Archive details of all visits
- · Downtime alerts
- · Everything in Plus, plus:
- · Label and recognize visitors
- · Latest 2,000 visits: detailed log & map
Max
- · 5 years of aggregated report history
- · Daily aggregation for all reports
- · Everything in Pro, plus:
- · Latest 5,000 visits: detailed log & map
- · Up to 500,000 page views per month
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureImprovely helps you get the most out of your website marketing. Our dashboard shows you where your traffic is coming from and which promotions are generating sales, while protecting your pay-per-click advertising budget from click fraud.
Watch store activity as it happens. See where visitors come from, the pages they view, how long they stay, and the paths they take. Track traffic sources, campaigns, conversions, bounce rates, and locations through clear reports and maps. Filter your own visits, schedule alerts and email reports, and export or share results. Setup takes minutes: enable the theme app embed without editing code.
- Shows you all the websites, social media channels and ads bringing you traffic.
- Conversion tracking shows you the source of each new customer and sale.
- Visitor profiles show you your best customers and how they found your site.
- Click fraud alerts tell you when someone is wasting your advertising budget.
- Observe visitors interacting with your website, live.
- Full visitor details, including path through your site, and time on each page.
- Beautiful, user-friendly reports. View, print, email, share or export.








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Improvely | WEB‑STAT |
|---|---|---|
| Detected stores | 15 | 111(ahead) |
| Net store change, 28 days | +1 | +12 |
| Stores added, 28 days | 1 | 12(ahead) |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Arts & Entertainment, Business & Industrial | Apparel & Accessories, Home & Garden, Health & Beauty |
| Top store countries | United States, Canada, Germany | United States, United Kingdom, Australia |
Reviews
| Measure | Improvely | WEB‑STAT |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 1 | 7(ahead) |
| New reviews, 28 days | Not enough data | 1 |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Improvely and WEB‑STAT: common questions
- Which is more popular, Improvely or WEB‑STAT?
- WEB‑STAT is detected on 7.4× as many Shopify stores as Improvely: 111 vs 15 as of Nov 8, 2026.
- Is Improvely or WEB‑STAT cheaper?
- Both list a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Improvely or WEB‑STAT?
- On the Shopify App Store: Improvely 5.0 from 1 reviews and WEB‑STAT 5.0 from 7 reviews.
- What features does each app list that the other doesn’t?
- Improvely lists 4 the others don’t mention, such as Lifetime value (LTV), Pixel tracking, ROAS, UTM tracking. WEB‑STAT lists 9 the others don’t mention, such as Cohort analysis, Custom dashboards, Custom reports, Data export. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.




















