idealo Connect vs LC Custom Google Shopping Feed

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for idealo Connect, Oct 20, 2026 for LC Custom Google Shopping Feed.

The short answer

  • On the Shopify App Store: idealo Connect 3.5 from 79 reviews and LC Custom Google Shopping Feed 4.9 from 130 reviews.
  • Only LC Custom Google Shopping Feed lists a free plan. Paid plans start at $12/month for idealo Connect and $9/month for LC Custom Google Shopping Feed.
  • idealo Connect lists 7 features LC Custom Google Shopping Feed’s listing doesn’t mention, including Conversion tracking, Custom labels, Multi-language.

Head to head

App Store reviews

idealo Connect: 79
LC Custom Google Shopping Feed: 130
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Exclusive product listings - price comparison, direct purchase

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Categories
  • Marketplaces
  • Product feeds
  • Product feeds
  • Marketplaces
Languages
  • German
  • French
  • Spanish
  • English
  • English
Launched
Aug 3, 2020
Feb 17, 2025
Built for Shopify
Not badged
Built for Shopify
Reviews per month
2 last full month
3 last full month
Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

02550AugJanAprAugNovJanMarMayJulSepidealo Connect: 2 reviews in August 2024idealo Connect: 1 reviews in October 2024idealo Connect: 1 reviews in January 2025idealo Connect: 2 reviews in February 2025idealo Connect: 1 reviews in April 2025idealo Connect: 1 reviews in May 2025idealo Connect: 1 reviews in August 2025idealo Connect: 1 reviews in December 2025idealo Connect: 1 reviews in February 2026idealo Connect: 1 reviews in March 2026idealo Connect: 1 reviews in June 2026idealo Connect: 2 reviews in July 2026LC Custom Google Shopping Feed: 10 reviews in October 2025LC Custom Google Shopping Feed: 3 reviews in November 2025LC Custom Google Shopping Feed: 4 reviews in December 2025LC Custom Google Shopping Feed: 6 reviews in January 2026LC Custom Google Shopping Feed: 21 reviews in February 2026LC Custom Google Shopping Feed: 26 reviews in March 2026LC Custom Google Shopping Feed: 18 reviews in April 2026LC Custom Google Shopping Feed: 18 reviews in May 2026LC Custom Google Shopping Feed: 4 reviews in June 2026LC Custom Google Shopping Feed: 3 reviews in July 2026LC Custom Google Shopping Feed: 1 reviews in August 2026LC Custom Google Shopping Feed: 3 reviews in September 2026
idealo ConnectLC Custom Google Shopping FeedCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $12 to $36/month
From $0 to $9/month
Plans
Starter - 10€$12/month
14-day free trialOnly available with an idealo Business Account. Billing is in euros.
  • · Auto data update every 120 min
  • · Custom shipping settings
  • · Flexible product filters
  • · Listing on idealo DE/AT/UK/ES/IT/FR
  • · Predefined idealo meta field mapping
  • · Up to 100 variants
Standard - 20€$24/month
14-day free trialOnly available with an idealo Business Account. Billing is in euros.
  • · Auto data update every 60 min
  • · Custom shipping settings
  • · Customised product data mapping
  • · Flexible product filters
  • · Listing on idealo DE/AT/UK/ES/IT/FR
  • · Up to 1,000 variants
Premium - 30€$36/month
14-day free trialOnly available with an idealo Business Account. Billing is in euros.
  • · Auto data update every 30 min
  • · Custom shipping settings
  • · Customised product data mapping
  • · Flexible product filters
  • · Listing on idealo DE/AT/UK/ES/IT/FR
  • · Unlimited variants
FreeFree
  • · Custom XML, CSV, TXT feeds
  • · Daily automatic sync
  • · Email/Chat Support 24/7
  • · Feed customizations
  • · Up to 1000 SKUs
  • · Up to 2 feeds
Pay as you go$9/month
7-day free trial
  • · AI assistant
  • · All Free features
  • · Currency conversion
  • · From 2500 SKUs
  • · From 5 Feeds
  • · Hourly products update
Coverage
22 of 29 features76%
21 of 29 features72%
Unique strengths
  • Conversion tracking
  • Custom labels
  • Multi-language
  • Product selection
  • +3 more
  • Bulk upload
  • Custom formulas
  • Custom rules
  • Inventory sync
  • +3 more
Marketplaces
67%8/12
83%10/12
Listing management
75%6/8
88%7/8
Order management
50%2/4
75%3/4
Product feeds
82%14/17
65%11/17
Feed customization
80%8/10
60%6/10
Feed management
86%6/7
71%5/7
8147onlybothonly
idealo ConnectLC Custom Google Shopping Feed29 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • idealo
  • billbee
  • lexoffice
  • sevdesk
  • ebay
  • google
  • google shopping
  • facebook
  • bing
  • tiktok
  • instagram
  • pinterest
How it sells itself

Reach millions of customers ready to buy on idealo and optimise your product data without manual CSV effort. Create your idealo product feed automatically from Shopify and flexibly connect product, variant and meta fields with idealo fields. Improve data quality, increase reach and measure results with automatic UTM parameters. Perfect for growing retailers and international expansion.

Advertise on Google Shopping feed, Facebook feed, Bing, TikTok Ads, ChatGPT Commerce/Ads, Awin & more with AI-powered feed automation to drive sales. Create & export custom CSV feed, TXT, RSS or custom XML feed tailored to any channel. Support multi-language, multi-currency, suitable for localized markets.

Key points
  • List your products individually & automatically on idealo
  • Expand your customer base - increase your visibility
  • Add or edit product information specifically for idealo via meta fields
  • Track your success directly via automatic UTM parameters
  • Create feeds for multi channels: Google Shopping Feed, Bing, Facebook and more.
  • Quickly and easily categorize products by fields like type, vendor, or category.
  • Set custom rules for better data feed optimization per channel's requirements.
  • Run quality checks, find & fix feed errors before going live.
Screenshots
idealo feed export shopify product marketing
Sales funnel - Grow customer baseSet up Steps - Feed CreationEshop Guide Apps Team
Feed easy categorization
Product feed mapping fieldProduct feed supported channelsFeed smart rule and quality checks

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

Measureidealo ConnectLC Custom Google Shopping Feed
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

Measureidealo ConnectLC Custom Google Shopping Feed
App Store rating3.5 ★4.9 ★(ahead)
App Store reviews79130(ahead)
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough data1%

Pricing

Measureidealo ConnectLC Custom Google Shopping Feed
Free planNot listedYes
Lowest paid monthly plan$12/month$9/month(ahead)
Longest free trial14 days7 days
Plans listed32

Listing

Measureidealo ConnectLC Custom Google Shopping Feed
Shopify category rank#46in Product feeds#8(ahead)in Product feeds
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoYes
LaunchedAug 3, 2020Feb 17, 2025
Languages4German, French, Spanish1English
DeveloperEshop GuideLitCommerce Feed

FAQ

idealo Connect and LC Custom Google Shopping Feed: common questions

Is idealo Connect or LC Custom Google Shopping Feed cheaper?
Only LC Custom Google Shopping Feed lists a free plan. Paid plans start at $12/month for idealo Connect and $9/month for LC Custom Google Shopping Feed. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, idealo Connect or LC Custom Google Shopping Feed?
On the Shopify App Store: idealo Connect 3.5 from 79 reviews and LC Custom Google Shopping Feed 4.9 from 130 reviews.
What features does each app list that the other doesn’t?
idealo Connect lists 7 the others don’t mention, such as Conversion tracking, Custom labels, Multi-language, Product selection. LC Custom Google Shopping Feed lists 7 the others don’t mention, such as Bulk upload, Custom formulas, Custom rules, Inventory sync. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for idealo Connect, Oct 20, 2026 for LC Custom Google Shopping Feed; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for idealo Connect, Oct 20, 2026 for LC Custom Google Shopping Feed. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.