HubSpot vs Truimpact ‑ Reports Dashboard

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 12, 2026 for HubSpot, Nov 8, 2026 for Truimpact.

The short answer

  • Only HubSpot lists a free plan.
  • HubSpot lists 6 features Truimpact’s listing doesn’t mention, including Abandoned cart, Activity tracking, AI insights.

Head to head

Detected stores

HubSpot: 8,191
Truimpact: —

App Store reviews

HubSpot: 8
Truimpact: —

Stores added, 28 days

HubSpot: 71
Truimpact: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Analytics
  • Analytics
Languages
  • English
  • English
Launched
Oct 10, 2023
Aug 18, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
2 last full month
—
Detected stores
8,191active installs
  • Ring Concierge
  • Sun Home Saunas
  • Zippo USA
  • Saiid Kobeisy Online
  • Public Goods
+8,186 more
0active installs
Most common store size
11-50 products24%
—
Top countries
  • United States35%
  • United Kingdom6%
  • Canada6%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

012FebAugOctDecAprJulHubSpot: 1 reviews in February 2024HubSpot: 1 reviews in June 2025HubSpot: 1 reviews in August 2025HubSpot: 1 reviews in September 2025HubSpot: 1 reviews in October 2025HubSpot: 1 reviews in November 2025HubSpot: 1 reviews in December 2025HubSpot: 1 reviews in March 2026HubSpot: 1 reviews in April 2026HubSpot: 1 reviews in May 2026HubSpot: 2 reviews in July 2026
HubSpotTruimpactCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $4,700/month
—
Plans
FreeFree
Starter$10/month
Professional$1,450/month
Enterprise$4,700/month
Free
Coverage
10 of 14 features71%
8 of 14 features57%
Unique strengths
  • Abandoned cart
  • Activity tracking
  • AI insights
  • Custom dashboards
  • +2 more
  • Cohort analysis
  • Lifetime value (LTV)
  • ROAS
  • UTM tracking
Analytics
71%10/14
57%8/14
Customer behavior
60%3/5
40%2/5
Marketing and sales
67%4/6
67%4/6
Visuals and reports
100%3/3
67%2/3
644onlybothonly
HubSpotTruimpact14 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

HubSpot1.0(8)TruimpactNo rating yet
Works with also listed by another
  • Checkout
  • Facebook
  • Eventbrite
  • adwords
  • facebook ads
  • surveymonkey
  • Zapier
—
How it sells itself

Connect your Shopify store with the HubSpot Smart CRM, marketing automation, and customer engagement tools to streamline your business. Automatically sync your Shopify customers, products, and orders into HubSpot to gain valuable insights, build targeted campaigns, and keep all your customer data in one place.

Truimpact - Reports Dashboard connects your store to TruImpact, the agency that runs your marketing. After install, the app syncs your orders, customers, products, inventory, discounts and Shopify analytics every night with read-only access, so TruImpact can prepare your reports without exports.

Key points
  • Sync and Segment
  • Personalize and Automate
  • Collect data and report
  • Nightly read-only sync of orders, customers, products, discounts and analytics
  • Home: per-source status, so you know your data is complete and current
  • Products: live catalogue search with Active, Draft and Archived filters
  • Customers: first-time, returning and repeat customer totals and average spend
Screenshots
HubSpot Shopify Workflows
Sync Shopify data bi-directionallyHubSpot Shopify settings pageHubSpot Shopify Order Pipeline
Products: catalogue search and status filter
Customers: customer totals and repeat rateHome: sync status of every data sourceHome: sync status of every data source

Installed with

HubSpot1.0(8)TruimpactNo rating yet

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureHubSpotTruimpact
Detected stores8,191as of Nov 12, 2026Not published
Net store change, 28 days+71estimated0
Stores added, 28 days71new and returningNot enough data
Big-brand share13%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Home & Garden, Health & BeautyNot published
Top store countriesUnited States, United Kingdom, CanadaNot published

Reviews

MeasureHubSpotTruimpact
App Store rating1.0 ★Not published
App Store reviews8Not published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureHubSpotTruimpact
Free planYesNot listed
Lowest paid monthly plan$10/monthNo monthly plan listed
Longest free trialNot listedNot listed
Plans listed4Not published

Listing

MeasureHubSpotTruimpact
Shopify category rank#74in AnalyticsNot enough data
Shopify App Charts#92 on the Shoplist 100Not on this week’s charts
Built for ShopifyNoNo
LaunchedOct 10, 2023Aug 18, 2026
Languages1English1English
DeveloperHubspot (Data Sync)TruImpact

FAQ

HubSpot and Truimpact: common questions

Is HubSpot or Truimpact cheaper?
Only HubSpot lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
HubSpot lists 6 the others don’t mention, such as Abandoned cart, Activity tracking, AI insights, Custom dashboards. Truimpact lists 4 the others don’t mention, such as Cohort analysis, Lifetime value (LTV), ROAS, UTM tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 12, 2026 for HubSpot, Nov 8, 2026 for Truimpact; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 12, 2026 for HubSpot, Nov 8, 2026 for Truimpact. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.