HubSpot vs Smart Analytics

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 6, 2026 for HubSpot, Aug 26, 2026 for Smart Analytics.

The short answer

  • Only HubSpot lists a free plan.
  • Smart Analytics lists 4 features HubSpot’s listing doesn’t mention, including Event tracking, Notifications, Purchase tracking.

Head to head

Detected stores

HubSpot: 7,302
Smart Analytics: —

App Store reviews

HubSpot: 12
Smart Analytics: —

Stores added, 28 days

HubSpot: 36
Smart Analytics: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Analytics
  • Analytics
Languages
  • English
  • English
Launched
Oct 10, 2023
Aug 3, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
2 last full month
—
Detected stores
7,302active installs
  • Ring Concierge
  • Sun Home Saunas
  • Zippo USA
  • Saiid Kobeisy Online
  • Public Goods
+7,297 more
0active installs
Most common store size
11-50 products24%
—
Top countries
  • United States39%
  • United Kingdom7%
  • Australia6%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

012FebAugOctDecAprJulHubSpot: 1 reviews in February 2024HubSpot: 1 reviews in June 2025HubSpot: 1 reviews in August 2025HubSpot: 1 reviews in September 2025HubSpot: 1 reviews in October 2025HubSpot: 1 reviews in November 2025HubSpot: 1 reviews in December 2025HubSpot: 1 reviews in March 2026HubSpot: 1 reviews in April 2026HubSpot: 1 reviews in May 2026HubSpot: 2 reviews in July 2026
HubSpotSmart AnalyticsCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $4,700/month
—
Plans
FreeFree
Starter$10/month
Professional$1,450/month
Enterprise$4,700/month
Free
Coverage
10 of 14 features71%
13 of 14 features93%
Unique strengths
  • Abandoned cart
  • Event tracking
  • Notifications
  • Purchase tracking
  • ROAS
Analytics
71%10/14
93%13/14
Customer behavior
75%3/4
100%4/4
Marketing and sales
67%4/6
83%5/6
Visuals and reports
75%3/4
100%4/4
194onlybothonly
HubSpotSmart Analytics14 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Facebook
  • Eventbrite
  • adwords
  • facebook ads
  • surveymonkey
  • Zapier
—
How it sells itself

Connect your Shopify store with the HubSpot Smart CRM, marketing automation, and customer engagement tools to streamline your business. Automatically sync your Shopify customers, products, and orders into HubSpot to gain valuable insights, build targeted campaigns, and keep all your customer data in one place.

Smart Analytics by Ozeefy connects Shopify for merchant reporting. Sync orders and products; use ShopifyQL aggregates (sessions and sales) for Overview KPIs. Full dashboards live in Smart Analytics; Shopify Admin shows connection status and privacy. Read-only no edits to products, orders, or customers.

Key points
  • Sync and Segment
  • Personalize and Automate
  • Collect data and report
  • See ad performance, sales, and customer behavior in real time.
  • Unify ad spend, sales, and customer insights across every channel.
  • Turn cross-channel data into smarter decisions.
Screenshots
HubSpot Shopify Workflows
Sync Shopify data bi-directionallyHubSpot Shopify settings pageHubSpot Shopify Order Pipeline
Integration
ReportsCampaign PerformanceAutomation Dashboard

Installed with

HubSpot1.0(12)Smart AnalyticsNo rating yet

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureHubSpotSmart Analytics
Detected stores7,302as of Nov 6, 2026Not published
Net store change, 28 days+36estimated0estimated
Stores added, 28 days36new and returningNot enough data
Big-brand share13%of stores of known sizeNot enough data
Top store categoriesHome & Garden, Apparel & Accessories, Health & BeautyNot published
Top store countriesUnited States, United Kingdom, AustraliaNot published

Reviews

MeasureHubSpotSmart Analytics
App Store rating1.0 ★Not published
App Store reviews12Not published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureHubSpotSmart Analytics
Free planYesNot listed
Lowest paid monthly plan$10/monthNo monthly plan listed
Longest free trialNot listedNot listed
Plans listed4Not published

Listing

MeasureHubSpotSmart Analytics
Shopify category rank#67in AnalyticsNot enough data
Shopify App Charts#93 on the Shoplist 100Not on this week’s charts
Built for ShopifyNoNo
LaunchedOct 10, 2023Aug 3, 2026
Languages1English1English
DeveloperHubspot (Data Sync)Ozeefy

FAQ

HubSpot and Smart Analytics: common questions

Is HubSpot or Smart Analytics cheaper?
Only HubSpot lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
HubSpot lists 1 the others don’t mention, such as Abandoned cart. Smart Analytics lists 4 the others don’t mention, such as Event tracking, Notifications, Purchase tracking, ROAS. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 6, 2026 for HubSpot, Aug 26, 2026 for Smart Analytics; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 6, 2026 for HubSpot, Aug 26, 2026 for Smart Analytics. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.