HubSpot vs OceanaCDP Customer Analytics
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for HubSpot, Oct 13, 2026 for OceanaCDP Customer Analytics.
The short answer
- Both list a free plan. Paid plans start at $10/month for HubSpot and $49/month for OceanaCDP Customer Analytics.
- OceanaCDP Customer Analytics lists 10 features HubSpot’s listing doesn’t mention, including Checkout analytics, Cohort analysis, Data export.
Head to head
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
Starter
Professional
Enterprise
Starter
- · Auto-segments: New, Repeat, At-Risk, Lap
- · CSV export and daily Shopify sync
- · First-visit attribution per customer
- · One-click win-back email templates
- · Unified customer dashboard and KPIs
Growth
- · Cross-sell recommendations with revenue
- · Predicted 12-month CLV
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureConnect your Shopify store with the HubSpot Smart CRM, marketing automation, and customer engagement tools to streamline your business. Automatically sync your Shopify customers, products, and orders into HubSpot to gain valuable insights, build targeted campaigns, and keep all your customer data in one place.
OceanaCDP turns your order history into a clear picture of who your customers are, what they're worth, and what they'll buy next. It syncs your Shopify orders hourly and enriches every customer with a segment, estimated age and gender, and predicted 12-month lifetime value. Cross-sell recommendations show which products to offer, with projected revenue for each.
- Sync and Segment
- Personalize and Automate
- Collect data and report
- Unified customer profiles with complete purchase history and total spend
- Automatic segmentation: new, repeat, VIP, at-risk, and lapsed customers
- Customer lifetime value and engagement scoring for each buyer
- Filter by location, gender, age group, or purchase behavior
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  HubSpot |  OceanaCDP Customer Analytics |
|---|---|---|
| Detected stores | 7,588 | Not published |
| Net store change, 28 days | +36 | 0 |
| Stores added, 28 days | 36 | Not enough data |
| Big-brand share | 13% | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden, Health & Beauty | Not published |
| Top store countries | United States, United Kingdom, Australia | Not published |
Reviews
| Measure | HubSpot | OceanaCDP Customer Analytics |
|---|---|---|
| App Store rating | 1.0 ★ | Not published |
| App Store reviews | 12 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | HubSpot | OceanaCDP Customer Analytics |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $10/month(ahead) | $49/month |
| Longest free trial | Not listed | Not listed |
| Plans listed | 4 | 2 |
Listing
| Measure | HubSpot | OceanaCDP Customer Analytics |
|---|---|---|
| Shopify category rank | #67(ahead) | #816 |
| Shopify App Charts | #92 on the Shoplist 100 | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Oct 10, 2023 | Jul 2, 2026 |
| Languages | 1 | 1 |
| Developer | Hubspot (Data Sync) | Oceana Marketing LLC |
FAQ
HubSpot and OceanaCDP Customer Analytics: common questions
- Is HubSpot or OceanaCDP Customer Analytics cheaper?
- Both list a free plan. Paid plans start at $10/month for HubSpot and $49/month for OceanaCDP Customer Analytics. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- HubSpot lists 6 the others don’t mention, such as Abandoned cart, Activity tracking, Custom dashboards, Custom reports. OceanaCDP Customer Analytics lists 10 the others don’t mention, such as Checkout analytics, Cohort analysis, Data export, Historical analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for HubSpot, Oct 13, 2026 for OceanaCDP Customer Analytics; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for HubSpot, Oct 13, 2026 for OceanaCDP Customer Analytics. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.