Hookd ‑ Shoppable UGC Reels vs Video Carousel : Video Reels

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Hookd, Nov 8, 2026 for Video Carousel.

The short answer

  • Both list a free plan. Paid plans start at $9.99/month for Hookd and $5/month for Video Carousel.
  • Hookd lists 3 features Video Carousel’s listing doesn’t mention, including Add to cart, Live selling, Pop-ups.

Head to head

Detected stores

Hookd: —
Video Carousel: 42

App Store reviews

Hookd: —
Video Carousel: 10
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Video and livestream
  • Video and livestream
Languages
  • English
  • English
Launched
Jul 31, 2026
Nov 27, 2024
Built for Shopify
Not badged
Not badged
Reviews per month
—
1 last full month
Detected stores
0active installs
42active installs
  • DIONBYHIBA
  • Monette
  • The Grind Club
  • Patek Maison
  • The Jade Leaf
+37 more
Most common store size
—
11-50 products38%
Top countries
—
  • United States7%
  • India5%
  • France2%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035JanMayJulAprSepVideo Carousel : Video Reels: 2 reviews in January 2025Video Carousel : Video Reels: 3 reviews in February 2025Video Carousel : Video Reels: 4 reviews in May 2025Video Carousel : Video Reels: 4 reviews in June 2025Video Carousel : Video Reels: 1 reviews in July 2025Video Carousel : Video Reels: 1 reviews in September 2025Video Carousel : Video Reels: 1 reviews in April 2026Video Carousel : Video Reels: 1 reviews in June 2026Video Carousel : Video Reels: 1 reviews in September 2026
HookdVideo CarouselCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $9.99/month
From $0 to $5/month
Plans
FreeFree
  • · Product tagging & shoppable modal
  • · Unlimited feeds
  • · Up to 10 videos in media library
starter$9.99/month
7-day free trial
  • · Priority support
  • · Product page video block
  • · Product tagging & shoppable modal
  • · Unlimited feeds
  • · Unlimited videos
Forever FreeFree
  • · 300 monthly video views
  • · Email & Live Chat Support
  • · Full Customization
  • · Unlimited video uploads
Unlimited$5/month
14-day free trial
  • · Detailed Analytics
  • · Priority Live Chat Support
  • · Priority Technical Support
  • · Unlimited Views
  • · Unlimited video uploads
Coverage
12 of 15 features80%
12 of 15 features80%
Unique strengths
  • Add to cart
  • Live selling
  • Pop-ups
  • Mobile responsive
  • Video player
  • Video templates
Video and livestream
80%12/15
80%12/15
Customization
63%5/8
88%7/8
Video management
100%7/7
71%5/7
393onlybothonly
HookdVideo Carousel15 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

Same content. Same traffic. More sales. Hookd turns the videos you already have into a shopping experience. Paste an Instagram Reel or TikTok URL (or upload your own), tag products in any video, and let shoppers add to cart as they watch. Show them in widgets that match your theme — stories, carousel, grid, featured, and pop-up. Collect customer UGC automatically and track views, clicks, and revenue per video.

Turn TikTok videos, Instagram Reels, Stories, and UGC into high-converting shoppable content. Showcase influencer clips, product demos, reviews, and lifestyle visuals using autoplay sliders, banners, and overlays. Customize video player styles, moderate UGC, and maintain on-brand visuals. AI-powered video compression ensures fast store speed.

Key points
  • Tag products in any video so shoppers add to cart while they watch.
  • Pull in Instagram and TikTok content by URL, or bulk-upload your own.
  • Stories, carousel, grid, featured & pop-up — auto-styled to your theme.
  • Display Instagram Reels as shoppable videos to showcase products effectively.
  • Customizable video layouts including carousels and grids for a tailored look.
  • Video Carousels ,AutoplayVideos, Shoppable Content, E-commerce Video Integration
  • Built-in engagement tracking to monitor customer interactions with videos.
Screenshots
Turn Reels, TikToks & UGC into shoppable video
Turn Reels, TikToks & UGC into shoppable videoTurn Reels, TikToks & UGC into shoppable videoTurn Reels, TikToks & UGC into shoppable video
customer support
Shoppable Instagram Reels feature with customizable video layoutPreview of Instagram Reels carousel display on store page.Key benefits: engagement, shoppable reels, customizable layouts.

Installed with

HookdNo rating yetVideo Carousel5.0(10)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureHookdVideo Carousel
Detected storesNot published42as of Nov 8, 2026
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedApparel & Accessories, Health & Beauty, Food, Beverages & Tobacco
Top store countriesNot publishedUnited States, India, France

Reviews

MeasureHookdVideo Carousel
App Store ratingNot published5.0 ★
App Store reviewsNot published10
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureHookdVideo Carousel
Free planYesYes
Lowest paid monthly plan$9.99/month$5/month(ahead)
Longest free trial7 days14 days
Plans listed22

Listing

MeasureHookdVideo Carousel
Shopify category rank#160in Video and livestream#72(ahead)in Video and livestream
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJul 31, 2026Nov 27, 2024
Languages1English1English
DeveloperBytequest Softwares - 011BQdrilly

FAQ

Hookd and Video Carousel: common questions

Is Hookd or Video Carousel cheaper?
Both list a free plan. Paid plans start at $9.99/month for Hookd and $5/month for Video Carousel. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Hookd lists 3 the others don’t mention, such as Add to cart, Live selling, Pop-ups. Video Carousel lists 3 the others don’t mention, such as Mobile responsive, Video player, Video templates. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Hookd, Nov 8, 2026 for Video Carousel; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Hookd, Nov 8, 2026 for Video Carousel. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.