Helium Customer Fields vs SureCust Forms Builder, Locks

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.

The short answer

  • Helium Customer Fields is detected on 130× as many Shopify stores as SureCust Forms Builder, Locks: 3,762 vs 29 as of Nov 8, 2026.
  • On the Shopify App Store: Helium Customer Fields 4.5 from 355 reviews and SureCust Forms Builder, Locks 4.7 from 112 reviews.
  • Only SureCust Forms Builder, Locks lists a free plan. Paid plans start at $15/month for Helium Customer Fields and $4.14/month for SureCust Forms Builder, Locks.
  • SureCust Forms Builder, Locks lists 7 features Helium Customer Fields’s listing doesn’t mention, including Bookings, Custom JavaScript, Hide content.

Head to head

Detected stores

Helium Customer Fields: 3,762
SureCust Forms Builder, Locks: 29

App Store reviews

Helium Customer Fields: 355
SureCust Forms Builder, Locks: 112

New reviews, 28 days

Helium Customer Fields: 7
SureCust Forms Builder, Locks: 2

Stores added, 28 days

Helium Customer Fields: 18
SureCust Forms Builder, Locks: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Registration forms, B2B account approval, customer accounts

—
Categories
  • Forms
  • Accounts and login
  • Forms
  • Surveys
Languages
  • English
  • English
Launched
Jul 22, 2015
Feb 6, 2024
Built for Shopify
Not badged
Built for Shopify
Reviews per month
4 last full month
3 last full month
Detected stores
3,762active installs
  • Laura Mercier - US
  • Alpinestars® Official Site
  • Venum France
  • Kith
  • McGee & Co.
+3,757 more
29active installs
  • Emporia Jewels
  • White Billiards
  • 50Hertz Tingly Foods
  • Twelve05 Studios Shop
  • Food Fighters
+24 more
Most common store size
201-500 products18%
11-50 products24%
Top countries
  • United States30%
  • Japan17%
  • United Kingdom6%
  • United States21%
  • Australia7%
  • Ireland3%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

02550NovJanMarMayJulSepOctHelium Customer Fields: 2 reviews in December 2025Helium Customer Fields: 27 reviews in January 2026Helium Customer Fields: 19 reviews in February 2026Helium Customer Fields: 12 reviews in March 2026Helium Customer Fields: 20 reviews in April 2026Helium Customer Fields: 14 reviews in May 2026Helium Customer Fields: 6 reviews in June 2026Helium Customer Fields: 8 reviews in July 2026Helium Customer Fields: 10 reviews in August 2026Helium Customer Fields: 12 reviews in September 2026Helium Customer Fields: 4 reviews in October 2026SureCust Forms Builder, Locks: 4 reviews in November 2025SureCust Forms Builder, Locks: 9 reviews in December 2025SureCust Forms Builder, Locks: 6 reviews in January 2026SureCust Forms Builder, Locks: 6 reviews in February 2026SureCust Forms Builder, Locks: 2 reviews in March 2026SureCust Forms Builder, Locks: 4 reviews in April 2026SureCust Forms Builder, Locks: 1 reviews in May 2026SureCust Forms Builder, Locks: 6 reviews in June 2026SureCust Forms Builder, Locks: 1 reviews in July 2026SureCust Forms Builder, Locks: 3 reviews in August 2026SureCust Forms Builder, Locks: 4 reviews in September 2026SureCust Forms Builder, Locks: 3 reviews in October 2026
Helium Customer FieldsSureCust Forms Builder, LocksCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $15 to $200/month
From $0 to $4.14/month
Plans
Basic$15/month
14-day free trial
  • · 2 forms
  • · All standard Shopify fields
  • · Custom fields (metafields)
  • · Email notifications
  • · Field validation
  • · Filter and export customer data
Pro$30/month
14-day free trial
  • · 5 forms
  • · All features from Basic
  • · App integrations
  • · Customer auto-tagging
  • · Form rules / conditional logic
Advanced$60/month
14-day free trial
  • · Account Approval
  • · All features from Pro
  • · Priority support
  • · REST API access
  • · Unlimited forms
Plus$200/month
14-day free trial
  • · All features from Advanced
  • · Dedicated account manager
  • · Plans start at $200
  • · See all pricing options for more info
  • · Sync more than 50k customers
Development PlanFree
  • · Custom Form Builder
  • · Lock Pages
  • · Logical Hide/Show Fields
  • · Multi-step Form
  • · Only for Development stores
  • · Redirect 404 links
Pro$4.14/month
Increase form limits for $1 per 2 additional custom forms
  • · Custom Email Domain (SMTP)
  • · Custom Form Builder
  • · Lock Pages
  • · Logical Hide/Show Fields
  • · Multi-step Form
  • · Redirect 404 links
Coverage
34 of 41 features83%
35 of 41 features85%
Unique strengths
  • Accounts portal
  • Auto-sync
  • CAPTCHA
  • Drag-and-drop editor
  • +2 more
  • Bookings
  • Custom JavaScript
  • Hide content
  • Lock pages
  • +3 more
Accounts and login
75%9/12
92%11/12
Access control
40%2/5
100%5/5
Account management
100%6/6
83%5/6
Customer login
100%1/1
100%1/1
Forms
86%25/29
83%24/29
Customization
88%7/8
88%7/8
Data management
100%9/9
67%6/9
Form types
75%9/12
92%11/12
6287onlybothonly
Helium Customer FieldsSureCust Forms Builder, Locks41 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Customer accounts
  • Shopify Flow
  • Zapier
  • Alloy
  • Slack
  • CustomerHub
  • Happy Birthday Discounts
  • Omnisend
  • Checkout
  • Customer accounts
  • POS
How it sells itself

Helium Customer Fields is your one-stop shop to collect and manage customer data. Create unique registration forms for different customer groups, and collect first-party data from customers such as birthday, pet's name, VAT/Tax ID, etc. All customer data is synced with Shopify fields and customer metafields. Personalize forms with rules and variables, or add customer tags automatically based on first-party data.

Build custom forms with a powerful form builder app. Create contact forms, customer registration, wholesale (B2B) registration, and product enquiry forms using conditional logic, file uploads, and multi-step layouts. Approve or auto-approve customers, assign tags, and store data in customer metafields. Lock pages, restrict content by login status, and redirect users.

Key points
  • Simple drag-and-drop form builder with field types for nearly any use case
  • Approve Wholesale/B2B customers with account approval or email verification
  • Allow customers to edit their own data (name, email, or custom fields)
  • Configure automatic and/or conditional customer tags to organize customer groups
  • Advance customer registrations, Wholesale registrations and Admin Approvals
  • Manual and Automatic Approval Settings with Tagging Capabilities
  • Advance registrations forms, Contact forms, Custom forms with upload fields
  • Customer notification templates with custom email domain (SMTP)
Screenshots
Conditional if-then rules allow for advanced form customization
Custom registration form, register customer accountsB2B registration forms - Review customers before approvingAdd customer tags automatically and segment customer groups
SureCust - Easy Theme Setup
SureCust - Custom FormsSureCust - Track Activity LogsSureCust Banner

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureHelium Customer FieldsSureCust Forms Builder, Locks
Detected stores3,762(ahead)as of Nov 8, 202629as of Nov 8, 2026
Net store change, 28 days−93estimated0estimated
Stores added, 28 days18new and returningNot enough data
Big-brand share23%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Home & GardenBusiness & Industrial, Health & Beauty, Food, Beverages & Tobacco
Top store countriesUnited States, Japan, United KingdomUnited States, Australia, Ireland

Reviews

MeasureHelium Customer FieldsSureCust Forms Builder, Locks
App Store rating4.5 ★4.7 ★(ahead)
App Store reviews355(ahead)112
New reviews, 28 days7(ahead)2
Reviewers a year or more in48%(ahead)11%

Pricing

MeasureHelium Customer FieldsSureCust Forms Builder, Locks
Free planNot listedYes
Lowest paid monthly plan$15/month$4.14/month(ahead)
Longest free trial14 daysNot listed
Plans listed42

Listing

MeasureHelium Customer FieldsSureCust Forms Builder, Locks
Shopify category rank#16(ahead)in Forms#18in Forms
Shopify App Charts#4 in Forms#8 on Featured by Shopify in Forms
Built for ShopifyNoYes
LaunchedJul 22, 2015Feb 6, 2024
Languages1English1English
DeveloperHeliumSureCust

FAQ

Helium Customer Fields and SureCust Forms Builder, Locks: common questions

Which is more popular, Helium Customer Fields or SureCust Forms Builder, Locks?
Helium Customer Fields is detected on 130× as many Shopify stores as SureCust Forms Builder, Locks: 3,762 vs 29 as of Nov 8, 2026.
Is Helium Customer Fields or SureCust Forms Builder, Locks cheaper?
Only SureCust Forms Builder, Locks lists a free plan. Paid plans start at $15/month for Helium Customer Fields and $4.14/month for SureCust Forms Builder, Locks. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Helium Customer Fields or SureCust Forms Builder, Locks?
On the Shopify App Store: Helium Customer Fields 4.5 from 355 reviews and SureCust Forms Builder, Locks 4.7 from 112 reviews.
What features does each app list that the other doesn’t?
Helium Customer Fields lists 6 the others don’t mention, such as Accounts portal, Auto-sync, CAPTCHA, Drag-and-drop editor. SureCust Forms Builder, Locks lists 7 the others don’t mention, such as Bookings, Custom JavaScript, Hide content, Lock pages. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.