HawkeAI vs MerchPulse
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Jul 31, 2026 for HawkeAI, Nov 5, 2026 for MerchPulse.
The short answer
- HawkeAI lists 9 features MerchPulse’s listing doesn’t mention, including Activity tracking, Analytics dashboard, Benchmarking.
Head to head
MerchPulse Pro
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureThis app helps merchants understand store performance by comparing Shopify data with saved Hawke.ai benchmarks. It turns sales, conversion, and customer metrics into a clear report that highlights areas performing above or below benchmark. Merchants can use the report to identify issues, prioritize improvements, and make more informed decisions about growth.
MerchPulse works like an AI analyst for your Shopify store. It reviews sales, inventory, and product performance, then sends plain-English daily reports so you know what changed, what needs attention, and where revenue may be at risk without digging through dashboards.
- Compare Shopify metrics with saved Hawke.ai performance benchmarks.
- Generate clear reports showing where the store is above or below benchmark.
- Highlight key areas merchants can review to improve store performance.
- Operations Intelligence surface operational risks proactively
- Sales Rhythm Monitoring detect unusual slowdowns compared to normal performance
- Inventory Risk Detection with low stock and excess inventory affecting revenue
- Proactive Revenue Visibility in recent trend to quickly assess conversion








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | HawkeAI | MerchPulse |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | HawkeAI | MerchPulse |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | HawkeAI | MerchPulse |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | $9/month |
| Longest free trial | Not listed | 7 days |
| Plans listed | Not published | 1 |
Listing
| Measure | HawkeAI | MerchPulse |
|---|---|---|
| Shopify category rank | #312(ahead) | #1082 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jun 29, 2026 | May 21, 2026 |
| Languages | 1 | 1 |
| Developer | Hawke Media | MerchPulse |
FAQ
HawkeAI and MerchPulse: common questions
- What features does each app list that the other doesn’t?
- HawkeAI lists 9 the others don’t mention, such as Activity tracking, Analytics dashboard, Benchmarking, Custom dashboards. MerchPulse lists 1 the others don’t mention, such as Historical analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Jul 31, 2026 for HawkeAI, Nov 5, 2026 for MerchPulse; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Jul 31, 2026 for HawkeAI, Nov 5, 2026 for MerchPulse. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.





