Handled Locator vs MS Google Maps & Store Locator

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 31, 2026 for Handled Locator, Nov 5, 2026 for MS Google Maps & Store Locator.

The short answer

  • Only MS Google Maps & Store Locator lists a free plan. Paid plans start at $19/month for Handled Locator and $5.99/month for MS Google Maps & Store Locator.
  • Handled Locator lists 13 features MS Google Maps & Store Locator’s listing doesn’t mention, including Business hours, Custom branding, Custom CSS.

Head to head

Detected stores

Handled Locator: —
MS Google Maps & Store Locator: 2

App Store reviews

Handled Locator: —
MS Google Maps & Store Locator: 29
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

Store Locator with rich feature for customers to find you

Categories
  • Store locator
  • Store locator
  • Geolocation
Languages
  • English
  • English
Launched
Sep 18, 2026
Feb 15, 2018
Built for Shopify
Not badged
Not badged
Reviews per month
—
1 last full month
Detected stores
0active installs
2active installs
  • Radiant Health Magazine
+1 more
Most common store size
—
11-50 products50%
Top countries
—
  • Australia50%
  • United States50%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

012FebJunSepMaySepJulAugMS Google Maps & Store Locator: 1 reviews in February 2021MS Google Maps & Store Locator: 1 reviews in March 2021MS Google Maps & Store Locator: 1 reviews in June 2021MS Google Maps & Store Locator: 1 reviews in July 2021MS Google Maps & Store Locator: 1 reviews in September 2021MS Google Maps & Store Locator: 1 reviews in December 2021MS Google Maps & Store Locator: 1 reviews in May 2022MS Google Maps & Store Locator: 2 reviews in June 2022MS Google Maps & Store Locator: 1 reviews in September 2022MS Google Maps & Store Locator: 1 reviews in May 2023MS Google Maps & Store Locator: 2 reviews in July 2023MS Google Maps & Store Locator: 1 reviews in August 2024
Handled LocatorMS Google Maps & Store LocatorCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $19 to $79/month
From $0 to $15.99/month
Plans
Starter$19/month
7-day free trial
  • · 200 locations
pro$39/month
7-day free trial
  • · 2000 locations
business$79/month
7-day free trial
  • · 10000 locations
FreeFree
  • · Up to 3 locations
Basic Plan$5.99/month
7-day free trial
  • · Google Sheet Auto Sync
  • · Remove Branding
  • · Up to 50 Locations
Standard Plan$9.99/month
7-day free trial
  • · Additional Content
  • · All Features in Basic Plan
  • · Analytics
  • · Customize Icon
  • · Customize Zoom Level
  • · Default Location
Business Plan$15.99/month
7-day free trial
  • · Additional Content
  • · All Features in Standard Plan
  • · Customize Icon, CSS and Zoom Level
  • · Default Location
  • · Google Sheet Auto Sync
  • · Layouts
Coverage
15 of 16 features94%
3 of 16 features19%
Unique strengths
  • Business hours
  • Custom branding
  • Custom CSS
  • Custom fields
  • +9 more
  • Store name search
Store locator
94%15/16
19%3/16
Display options
100%11/11
9%1/11
Search and filters
80%4/5
40%2/5
1321onlybothonly
Handled LocatorMS Google Maps & Store Locator16 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
  • Google Maps
  • MapBox
How it sells itself

Handled Locator adds a searchable store locator to your storefront. Visitors search by town or postcode, filter by category, see opening hours in each location's own timezone, and get directions in one tap. Import your locations from a spreadsheet with duplicate detection and address geocoding, then style the locator to match your theme.

MS Google Maps & Store Locator helps Shopify merchants display retail locations, dealers and service points on an interactive map. Customers search nearby stores by zip, city or use geolocation to auto-detect location. Each listing shows store hours, directions and contact details. Manage locations from one dashboard or bulk import via CSV and Google Sheets. The responsive store finder works on mobile and desktop.

Key points
  • Search by town or postcode, filter by category, and get directions in one tap
  • Import locations from CSV with duplicate detection and address geocoding
  • Opening hours in each location's own timezone, with an open or closed badge
  • Bulk Upload Unlimited Store and maps - Now add multiple stores and their maps.
  • Customizable Maps - Add/edit and remove details quickly and efficiently.
  • Robust web support and backing quality ensure Effortless Store Management.
  • Optimize search filters with different timings, facilities, and product ranges.
Screenshots
Stockist locator styled to match a dark storefront theme
Locator showing opening hours and appointment bookingDealer locator with category filters and custom map markersBakery store locator with search, opening hours and directions
Admin - Store Analytics
Admin - Store layout and styleMobile - dashboardMobile - map setting

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureHandled LocatorMS Google Maps & Store Locator
Detected storesNot published2as of Nov 5, 2026
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedMedia, Toys & Games
Top store countriesNot publishedAustralia, United States

Reviews

MeasureHandled LocatorMS Google Maps & Store Locator
App Store ratingNot published4.3 ★
App Store reviewsNot published29
New reviews, 28 daysNot enough data0
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureHandled LocatorMS Google Maps & Store Locator
Free planNot listedYes
Lowest paid monthly plan$19/month$5.99/month(ahead)
Longest free trial7 days7 days
Plans listed34

Listing

MeasureHandled LocatorMS Google Maps & Store Locator
Shopify category rank#160in Store locator#51(ahead)in Store locator
Shopify App ChartsNot on this week’s charts#16 in Store locator
Built for ShopifyNoNo
LaunchedSep 18, 2026Feb 15, 2018
Languages1English1English
DeveloperHandled LocalMetizsoft

FAQ

Handled Locator and MS Google Maps & Store Locator: common questions

Is Handled Locator or MS Google Maps & Store Locator cheaper?
Only MS Google Maps & Store Locator lists a free plan. Paid plans start at $19/month for Handled Locator and $5.99/month for MS Google Maps & Store Locator. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Handled Locator lists 13 the others don’t mention, such as Business hours, Custom branding, Custom CSS, Custom fields. MS Google Maps & Store Locator lists 1 the others don’t mention, such as Store name search. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 31, 2026 for Handled Locator, Nov 5, 2026 for MS Google Maps & Store Locator; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 31, 2026 for Handled Locator, Nov 5, 2026 for MS Google Maps & Store Locator. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.