Guide Protection + Returns vs SHIPAID ‑ Shipping Guarantee

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026.

The short answer

  • SHIPAID is detected on 3.3× as many Shopify stores as Guide Protection + Returns: 163 vs 50 as of Nov 9, 2026.
  • On the Shopify App Store: Guide Protection + Returns 4.8 from 55 reviews and SHIPAID 4.8 from 25 reviews.
  • SHIPAID lists 18 features Guide Protection + Returns’s listing doesn’t mention, including Cart drawer, Custom CSS, Custom HTML.

Head to head

Detected stores

Guide Protection + Returns: 50
SHIPAID: 163

App Store reviews

Guide Protection + Returns: 55
SHIPAID: 25

Stores added, 28 days

Guide Protection + Returns: —
SHIPAID: 2
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Add Revenue w/ Guide Shipping Insurance & Instant Resolves

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Categories
  • Warranties and insurance
  • Returns and exchanges
  • Upsell and cross-sell
  • Warranties and insurance
Languages
  • English
  • English
Launched
Oct 14, 2020
Aug 5, 2022
Built for Shopify
Not badged
Not badged
Reviews per month
3 last full month
1 last full month
Detected stores
50active installs
  • HigherDOSE
  • SDHQ
  • Noughty USA
  • Wild West Boot Store
  • JOADALY BOUTIQUE
+45 more
163active installs
  • Sleeping With Sirens
  • Rise Records
  • Stiff-Lip Supplements
  • NEO Sabers
  • Whitechapel
+158 more
Most common store size
11-50 products26%
11-50 products36%
Top countries
  • United States82%
  • Australia10%
  • Canada2%
  • United States66%
  • Australia4%
  • Canada2%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01020FebAprSepNovFebJulSepNovJunSepGuide Protection + Returns: 11 reviews in October 2023Guide Protection + Returns: 1 reviews in November 2023Guide Protection + Returns: 1 reviews in December 2023Guide Protection + Returns: 5 reviews in April 2024Guide Protection + Returns: 1 reviews in July 2024Guide Protection + Returns: 1 reviews in August 2024Guide Protection + Returns: 1 reviews in September 2024Guide Protection + Returns: 1 reviews in October 2024Guide Protection + Returns: 6 reviews in April 2025Guide Protection + Returns: 2 reviews in June 2026Guide Protection + Returns: 2 reviews in August 2026Guide Protection + Returns: 3 reviews in September 2026SHIPAID ‑ Shipping Guarantee: 1 reviews in February 2023SHIPAID ‑ Shipping Guarantee: 1 reviews in March 2023SHIPAID ‑ Shipping Guarantee: 2 reviews in April 2023SHIPAID ‑ Shipping Guarantee: 3 reviews in June 2023SHIPAID ‑ Shipping Guarantee: 1 reviews in September 2023SHIPAID ‑ Shipping Guarantee: 1 reviews in October 2023SHIPAID ‑ Shipping Guarantee: 5 reviews in December 2023SHIPAID ‑ Shipping Guarantee: 1 reviews in February 2024SHIPAID ‑ Shipping Guarantee: 1 reviews in July 2024SHIPAID ‑ Shipping Guarantee: 2 reviews in August 2024SHIPAID ‑ Shipping Guarantee: 1 reviews in October 2024SHIPAID ‑ Shipping Guarantee: 1 reviews in November 2024
Guide Protection + ReturnsSHIPAIDCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
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—
Plans
FreeFree to install
Customers pay for Guide when they add it at checkout. Charges are collected by the merchant and passed through to Guide.
FreeFree to install
9% of Shipping Guarantee Revenue earned using the app (based on monthly order volume)
Coverage
25 of 43 features58%
33 of 43 features77%
Unique strengths
  • Auto-handling
  • Cart page
  • Checkout
  • Coverage confirmation
  • +6 more
  • Cart drawer
  • Custom CSS
  • Custom HTML
  • Custom rules
  • +14 more
Upsell and cross-sell
32%7/22
95%21/22
Analytics
40%2/5
100%5/5
Customization
15%2/13
100%13/13
Offers and recommendations
75%3/4
75%3/4
Warranties and insurance
86%18/21
57%12/21
Claims management
71%5/7
71%5/7
Coverage type
100%7/7
71%5/7
Opt-in experience
86%6/7
29%2/7
101518onlybothonly
Guide Protection + ReturnsSHIPAID43 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • TikTok Shop
  • NetSuite
  • Zendesk, Gorgias, Klaviyo
  • TapCart, Shop Pay
  • ReBuy
  • Recharge, Skio Subscriptions
  • Checkout
  • Customer accounts
  • UPS
  • FedEx
  • Shipping Insurance
  • USPS
  • rebuy
  • recharge
How it sells itself

Transform your post-purchase experience with Guide. Our AI-powered platform makes returns and exchanges effortless, protects shipments from loss, damage, and theft, and turns approved replacements into full-retail reorders. Integrate quickly with your store and ERP, automate workflows, and give shoppers a seamless branded experience.

Take control of delivery issues, returns, and exchanges through a fully branded platform built to reinforce customer confidence. Manage lost, damaged, or missing orders from your dashboard while maintaining ownership of post-purchase policies. Branded tracking, self-service issue intake, and a customer-facing returns portal reduce friction and strengthen customer relationships.

Key points
  • Supports Checkout Extensibility - a smooth experience with our new Checkout App
  • Premium Insurance - Order Protection from damage, theft, chargeback & more!
  • Hyper-Focused on Customer Experience - Turn shipping issues into loyalty.
  • Adds New Revenue - full MSRP replacements with Guide's approve-all-claims model
  • Keep the premiums you charge your customers at checkout for extra revenue
  • Streamline service with branded Customer Resolution Portal for filing issues
  • Manage delivery issues and decide to reship, refund, or deny with just a click
  • Alleviate Order Anxiety | Custom Shipping Notifications and Tracking Portal
Screenshots
Lost, Damaged, or Stolen, with Guide its covered.
Add revenue w/ Guide Shipping Insurance & Instant ResolutionsGuide merchant facing dashboard for protected orders and claims.Add Guide Shipping Insurance at checkout with 1 click.
ShipAid Branded Custom Shipping Notifications For Customers
Data & Analytics for Shipping ProtectionShipAid Order + Claim Management for Shipping ProtectionShipAid Customer Shipping Customer Resolution Portal

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureGuide Protection + ReturnsSHIPAID
Detected stores50as of Nov 9, 2026163(ahead)as of Nov 9, 2026
Net store change, 28 days0estimated−2estimated
Stores added, 28 daysNot enough data2new and returning
Big-brand shareNot enough dataNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Vehicles & PartsApparel & Accessories, Food, Beverages & Tobacco, Media
Top store countriesUnited States, Australia, CanadaUnited States, Australia, Canada

Reviews

MeasureGuide Protection + ReturnsSHIPAID
App Store rating4.8 ★4.8 ★
App Store reviews55(ahead)25
New reviews, 28 days00(ahead)
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureGuide Protection + ReturnsSHIPAID
Free planNot listedNot listed
Lowest paid monthly planNo monthly plan listedNo monthly plan listed
Longest free trialNot listedNot listed
Plans listed11

Listing

MeasureGuide Protection + ReturnsSHIPAID
Shopify category rank#56in Returns and exchanges#362in Upsell and cross-sell
Shopify App Charts#12 in Returns and exchangesNot on this week’s charts
Built for ShopifyNoNo
LaunchedOct 14, 2020Aug 5, 2022
Languages1English1English
DeveloperGuide IncShipAid

FAQ

Guide Protection + Returns and SHIPAID: common questions

Which is more popular, Guide Protection + Returns or SHIPAID?
SHIPAID is detected on 3.3× as many Shopify stores as Guide Protection + Returns: 163 vs 50 as of Nov 9, 2026.
Which has better reviews, Guide Protection + Returns or SHIPAID?
On the Shopify App Store: Guide Protection + Returns 4.8 from 55 reviews and SHIPAID 4.8 from 25 reviews.
What features does each app list that the other doesn’t?
Guide Protection + Returns lists 10 the others don’t mention, such as Auto-handling, Cart page, Checkout, Coverage confirmation. SHIPAID lists 18 the others don’t mention, such as Cart drawer, Custom CSS, Custom HTML, Custom rules. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.