Growth Journey vs Store Audit: SEO & AI Search

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 3, 2026.

The short answer

  • Both list a free plan. Paid plans start at $19/month for Growth Journey and $19/month for Store Audit.
  • Growth Journey lists 11 features Store Audit’s listing doesn’t mention, including AI generation, Analytics, Content analysis.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • SEO
  • SEO
Languages
  • English
  • English
Launched
Nov 2, 2026
Oct 29, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
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—
Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $49/month
From $0 to $24/month
Plans
BasicFree
  • · 30 AI actions per month
  • · AI image alt & filename optimization
  • · AI title & meta description optimization
  • · Analyze up to 100 pages
  • · Manual scanning
  • · SEO health checks and issue reports
Growth$19/month
  • · 1,000 image compressions per month
  • · 200 AI actions per month
  • · AI blog post generation
  • · AI image alt & filename optimization
  • · AI title & meta description optimization
  • · Analyze up to 1,000 pages
Pro$49/month
  • · 5,000 image compressions per month
  • · 500 AI actions per month
  • · AI blog post generation
  • · AI image alt & filename optimization
  • · AI title & meta description optimization
  • · Analyze up to 5,000 pages
FreeFree
  • · 5 one-click fixes a month
  • · AI prompts to run yourself
  • · Audit history
  • · Free tools
  • · Full 40-check audit of your key pages
  • · Score and action plan
Pro$19/month
7-day free trial
  • · Automatic AI search tests
  • · Everything in Free
  • · Monthly check-up email
  • · Optional: uses your Shopify Analytics
  • · PDF report
  • · Up to 4 competitors
Pro + Fixes$24/month
  • · Everything in Pro
  • · Undo any fix
  • · Unlimited one-click fixes
Coverage
17 of 22 features77%
11 of 22 features50%
Unique strengths
  • AI generation
  • Analytics
  • Content analysis
  • Content optimization
  • +7 more
  • 404 pages
  • Broken links
  • Robots.txt
  • Sitemaps
  • +1 more
SEO
77%17/22
50%11/22
Monitoring performance
88%7/8
38%3/8
SEO tools
71%10/14
57%8/14
1165onlybothonly
Growth JourneyStore Audit22 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

Growth Journey helps you find SEO issues and decide what to update across your store. Review page checks, choose focus keywords, and edit search titles, descriptions, and page content with AI suggestions you can review before saving. Check for broken pages and barriers to search engine access, and add structured data to help search engines understand your products and business.

Store Audit: SEO & AI Search checks your store against 40 practical checks: storefront, product and collection pages, SEO basics, and how AI tools such as ChatGPT, Perplexity and Gemini see your brand. Each check shows what it found and how to fix it in Shopify, with a score and an action plan, most impactful fixes first.

Key points
  • Review SEO checks for your homepage, products, and collections.
  • Edit search titles and descriptions with AI suggestions you can review.
  • Choose focus keywords and check how your page content uses them.
  • Find broken pages and issues that prevent search engines from accessing pages.
  • - Checks titles, descriptions, headings, alt text and broken links
  • - Reviews your product pages, photos, buy box and collections
  • - Tests your site search, menu, trust signals and delivery information
  • - Shows how ready your store is for AI search tools
Screenshots
Edit product SEO with AI suggestions and detailed health checks
Track collection content coverage and related article SEO1. Growth Journey: Product-based blog article generationGrowth Journey: Technical SEO and link checks
example of SEO Results Page
example of action plan from SEO auditexamples of seo prompt questions in appexample of seo score dashboard

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureGrowth JourneyStore Audit
Detected storesNot publishedNot published
Net store change, 28 days00estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureGrowth JourneyStore Audit
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureGrowth JourneyStore Audit
Free planYesYes
Lowest paid monthly plan$19/month$19/month
Longest free trialNot listed7 days
Plans listed33

Listing

MeasureGrowth JourneyStore Audit
Shopify category rankNot enough dataNot enough data
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedNov 2, 2026Oct 29, 2026
Languages1English1English
DeveloperEMERGENT INTELLIGENCE TECHNOLOGIES LIMITEDCape Wired

FAQ

Growth Journey and Store Audit: common questions

Is Growth Journey or Store Audit cheaper?
Both list a free plan. Paid plans start at $19/month for Growth Journey and $19/month for Store Audit. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Growth Journey lists 11 the others don’t mention, such as AI generation, Analytics, Content analysis, Content optimization. Store Audit lists 5 the others don’t mention, such as 404 pages, Broken links, Robots.txt, Sitemaps. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 3, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 3, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.