GroPulse GTM & Data Layer vs GTO Submit
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 13, 2026 for GroPulse GTM & Data Layer, Oct 13, 2026 for GTO Submit.
The short answer
- Both list a free plan. Paid plans start at $29.99/month for GroPulse GTM & Data Layer and $20/month for GTO Submit.
Head to head
- United States
- United Kingdom
- India
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free Plan
- · Basic GTM container setup
- · Checkout extensibility support
- · GDPR consent banner
- · GTM script on all pages
- · Install Google Tag Manager
- · Multi-language interface
Pro Plan
- · 1-click template generator
- · 40+ pre-built GTM tags
- · All FREE plan features
- · Event deduplication system
- · GA4, Facebook, TikTok & 5+ platforms
- · GDPR consent management
Advanced Plan
- · 1-click template generator
- · 40+ pre-built GTM tags
- · All features from Pro plan
- · Custom events
- · In-depth Server-Side Analytics
- · Premium support
Basic Plan
Premium Plan
- · Schedule & Bulk Report Types 20$/per location
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureA complete server-side GTM solution with 40+ pre-built tags across 7 advertising platforms. Configured tags for Google Analytics 4, Facebook Conversion API (Meta CAPI), TikTok, Google Ads with Enhanced Conversions, LinkedIn, Twitter, and Pinterest. Download ready-to-import GTM template with 1 click. Server-side tracking bypasses ad blockers for accurate conversion data. Event deduplication prevents double-counting.
GTO Submit saves merchants time and hassle by automating the process of submitting Gross Turnover report to shopping malls. The traditional method of wired connection to mall servers no longer works when merchants choose to use Shopify POS.
- Easy to setup
- No manual code is required to implement GTM
- Track data accurately
- In-built template to support output to major malls in Malaysia.
- Customizable payment types (Based on your Shopify POS).
- Able to generate report for multiple dates, daily schedule.
- Downloadable reports to make sure data submitted is correct.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  GroPulse GTM & Data Layer |  GTO Submit |
|---|---|---|
| Detected stores | 7,914 | Not published |
| Net store change, 28 days | −43 | 0 |
| Stores added, 28 days | 39 | Not enough data |
| Big-brand share | 9% | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden, Health & Beauty | Not published |
| Top store countries | United States, United Kingdom, India | Not published |
Reviews
| Measure | GroPulse GTM & Data Layer | GTO Submit |
|---|---|---|
| App Store rating | 4.9 ★ | Not published |
| App Store reviews | 40 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | GroPulse GTM & Data Layer | GTO Submit |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $29.99/month | $20/month(ahead) |
| Longest free trial | 7 days | Not listed |
| Plans listed | 3 | 2 |
Listing
| Measure | GroPulse GTM & Data Layer | GTO Submit |
|---|---|---|
| Shopify category rank | #149(ahead) | #1214 |
| Shopify App Charts | #5 in Analytics | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Sep 23, 2022 | Mar 21, 2024 |
| Languages | 1 | 1 |
| Developer | GroPulse | Optimization.my |
FAQ
GroPulse GTM & Data Layer and GTO Submit: common questions
- Is GroPulse GTM & Data Layer or GTO Submit cheaper?
- Both list a free plan. Paid plans start at $29.99/month for GroPulse GTM & Data Layer and $20/month for GTO Submit. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 13, 2026 for GroPulse GTM & Data Layer, Oct 13, 2026 for GTO Submit; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 13, 2026 for GroPulse GTM & Data Layer, Oct 13, 2026 for GTO Submit. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.