Google & YouTube vs Stitchmap
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Google & YouTube, Oct 14, 2026 for Stitchmap.
The short answer
- Google & YouTube lists 8 features Stitchmap’s listing doesn’t mention, including Bulk editing, Conversion tracking, Feed optimization.
Head to head
Reach shoppers and get discovered across Google.
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
Free to install
- · Dashboard with attribution data
- · No monthly or setup fees
- · Pay only on confirmed sales
- · Product, inventory & location sync
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureAccess the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Merchant Center to turn shoppers into customers. Drive sales with Performance Max ads across properties like Search and YouTube, and unlock insights with Google Analytics. Tap into Google's AI-powered tools like Product Studio to create and enhance images and Google Automated Discounts to optimize your profits.
Stitchmap is a local discovery platform that connects independent boutiques in London with nearby shoppers. We sync your Shopify product catalogue, locations, and inventory to your Stitchmap listing so nearby shoppers can browse and find your products. When a shopper picks something, they're sent to your own Shopify store to complete the purchase.
- Connect your store to Merchant Center to showcase your products across Google
- Help drive more sales with a Performance Max ad campaign, powered by Google AI
- Connect your store to YouTube to turn viewers into shoppers
- Connect the full ecommerce journey with insights in Google Analytics
- Automatic product sync from Shopify including inventory and locations
- Dashboard with impressions, views, clicks, and confirmed order attribution
- Shoppers find your products by category, brand, and location
- UTM order attribution links confirmed sales back to product views
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Google & YouTube |  Stitchmap |
|---|---|---|
| Detected stores | 1,662 | Not published |
| Net store change, 28 days | +5 | 0 |
| Stores added, 28 days | 5 | Not enough data |
| Big-brand share | 8% | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden, Health & Beauty | Not published |
| Top store countries | United States, United Kingdom, Australia | Not published |
Reviews
| Measure | Google & YouTube | Stitchmap |
|---|---|---|
| App Store rating | 4.5 ★ | Not published |
| App Store reviews | 5,610 | Not published |
| New reviews, 28 days | 91 | Not enough data |
| Reviewers a year or more in | 21% | Not enough data |
Pricing
| Measure | Google & YouTube | Stitchmap |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | 1 | 1 |
Listing
| Measure | Google & YouTube | Stitchmap |
|---|---|---|
| Shopify category rank | #3 | #243 |
| Shopify App Charts | #15 in Ads | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Nov 28, 2017 | Jun 22, 2026 |
| Languages | 20 | 1 |
| Developer | Google LLC | Stitchmap |
FAQ
Google & YouTube and Stitchmap: common questions
- What features does each app list that the other doesn’t?
- Google & YouTube lists 8 the others don’t mention, such as Bulk editing, Conversion tracking, Feed optimization, GTIN management. Stitchmap lists 3 the others don’t mention, such as Listing analytics, Product feed, Product selection. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Google & YouTube, Oct 14, 2026 for Stitchmap; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Google & YouTube, Oct 14, 2026 for Stitchmap. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.