MP: Google Indexing vs InstaIndex: IndexNow & AI SEO
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 21, 2026 for MP, Nov 11, 2026 for InstaIndex.
The short answer
- Only MP lists a free plan. Paid plans start at $10/month for MP and $1/month for InstaIndex.
- MP lists 6 features InstaIndex’s listing doesn’t mention, including Analytics, Link analysis, Local SEO.
Head to head
- United States
- Netherlands
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 10 live "Inspect now" scans/day
- · 5 sitemap submissions/month
- · 50 pages with full index details
- · Basic coverage dashboard
- · Current-only history & trends
- · Email support
Grow
- · 200 live "Inspect now" scans/day
- · 3 months history & trends
- · 30 sitemap submissions/month
- · CSV export
- · Full site auto scan + bulk inspect
- · Priority email support
enterprise
- · 12 months history & trends
- · 2,000 live "Inspect now" scans/day
- · CSV export
- · Daily scheduled re-scans
- · Priority full site scan + bulk inspect
- · Priority support & onboarding
Basic
- · 404 monitor
- · Automatic IndexNow: 100K submissions/mo
- · IndexNow: one language
- · Instant Navigation
- · JSON-LD schema
- · Standard support
Premium
- · 404 monitor with revalidation
- · AI mentions & traffic monitoring
- · Automatic IndexNow: 500K submissions/mo
- · IndexNow: multiple languages & markets
- · Instant Navigation
- · JSON-LD schema with guided setup
Business
- · 404 monitor with revalidation
- · AI mentions & traffic monitoring
- · Automatic IndexNow: 2M submissions/mo
- · IndexNow: multiple languages & markets
- · Instant Navigation
- · JSON-LD schema with guided setup
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureGoogle Indexing gives you a clear, actionable dashboard for your site's index health. Instead of wondering whether Google can actually find your pages, you see it at a glance. The app inspects every page and sorts it into indexed, pending, or blocked - so you always know where you stand.
Keep search engines informed when your products change with automatic IndexNow submissions. Add JSON-LD schema to help products qualify for Google rich results and give AI tools clearer context. Track brand mentions, share of voice and sentiment in AI answers, plus AI traffic through Google Analytics.
- See what Google sees - an index-health dashboard for every page on your site
- See why a page isn't indexed and what Search Console reports for it
- Submit eligible pages to Google in a click - no manual URL pasting
- New blog posts, products, and events are detected and checked automatically
- Developed and maintained with official support from Bing.
- Automatically integrates with Bing and other IndexNow-powered search engines.
- Meaningful submissions allows you to only submit updates that matter for SEO.
- Unlimited daily submissions; webmaster limits don't apply to IndexNow.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  MP |  InstaIndex |
|---|---|---|
| Detected stores | Not published | 170 |
| Net store change, 28 days | 0 | +1 |
| Stores added, 28 days | Not enough data | 8 |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Health & Beauty, Apparel & Accessories, Home & Garden |
| Top store countries | Not published | United States, Netherlands, United Kingdom |
Reviews
| Measure | MP | InstaIndex |
|---|---|---|
| App Store rating | Not published | 4.7 ★ |
| App Store reviews | Not published | 64 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | 48% |
Pricing
| Measure | MP | InstaIndex |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $10/month | $1/month(ahead) |
| Longest free trial | Not listed | 3 days |
| Plans listed | 3 | 3 |
Listing
| Measure | MP | InstaIndex |
|---|---|---|
| Shopify category rank | #358 | #46(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | Yes |
| Launched | Sep 25, 2026 | Mar 1, 2024 |
| Languages | 1 | 1 |
| Developer | MakkPress Technologies Private limited | klipp.tech |
FAQ
MP and InstaIndex: common questions
- Is MP or InstaIndex cheaper?
- Only MP lists a free plan. Paid plans start at $10/month for MP and $1/month for InstaIndex. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- MP lists 6 the others don’t mention, such as Analytics, Link analysis, Local SEO, SEO score. InstaIndex lists 5 the others don’t mention, such as Automations, Preloading, Reporting, Speed optimization. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 21, 2026 for MP, Nov 11, 2026 for InstaIndex; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 21, 2026 for MP, Nov 11, 2026 for InstaIndex. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.