Simple Product Feeds vs UCP Feed

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Simple Product Feeds, Nov 1, 2026 for UCP Feed.

The short answer

  • Both list a free plan. Paid plans start at $9.99/month for Simple Product Feeds and $19/month for UCP Feed.

Head to head

App Store reviews

Simple Product Feeds: 18
UCP Feed: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

List products w/ one feed to Google, Facebook, Bing, Pinterest

—
Categories
  • Product feeds
  • Product feeds
Languages
  • English
  • English
Launched
Oct 15, 2019
Jul 20, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035JunFebAugDecJanOctFebSimple Product Feeds: 3 reviews in June 2020Simple Product Feeds: 2 reviews in December 2020Simple Product Feeds: 2 reviews in February 2021Simple Product Feeds: 2 reviews in June 2021Simple Product Feeds: 1 reviews in August 2021Simple Product Feeds: 1 reviews in September 2021Simple Product Feeds: 1 reviews in December 2021Simple Product Feeds: 1 reviews in June 2022Simple Product Feeds: 1 reviews in January 2023Simple Product Feeds: 1 reviews in August 2023Simple Product Feeds: 1 reviews in October 2023Simple Product Feeds: 1 reviews in February 2024
Simple Product FeedsUCP FeedCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $24.99/month
From $0 to $19/month
Plans
FreeFree
  • · 1x daily automatic export
  • · Custom filter rules
  • · Custom transformation rules
  • · Full metafield support
  • · No credit card required
  • · Up to 50 SKUs
Starter$9.99/month
  • · 2x daily automatic export
  • · Custom filter rules
  • · Custom transformation rules
  • · Full metafield support
  • · Up to 3,000 SKUs
  • · Visual feed rules builder, no code
Growth$19.99/month
  • · 3x daily automatic export
  • · Full metafield support
  • · Multiple inventory locations
  • · Unlimited independent feeds
  • · Up to 10,000 SKUs
  • · Visual rules builder, no code
Premium$24.99/month
$3/mo for each add. 1K SKUs
  • · 10,000+ SKUs
  • · 4x daily automatic export
  • · Custom Feeds
  • · Everything in Growth included
  • · Priority support, 4-8hr response
FreeFree
  • · 10 AI-drafted descriptions a month
  • · AI shopper search test on your products
  • · A–F AI readiness score for all products
  • · Email support
  • · Fix list: first 10 products per issue
  • · Tests store answers on returns, shipping
Pro$19/month
7-day free trial
  • · 300 AI-drafted descriptions a month
  • · Every affected product in the fix list
  • · Everything in Free
  • · Priority email support
  • · Weekly automatic re-check
  • · What changed since last week report
Coverage
0 of 0 features0%
0 of 0 features0%
Unique strengths
—
—
000onlybothonly
Simple Product FeedsUCP Feed0 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Facebook
  • Pinterest
  • Bing
  • Commission Junction
  • Criteo
  • Google Shopping
—
How it sells itself

Simple Product Feeds turns your product catalog into clean, validated feeds for Google Shopping, Microsoft, Pinterest, Meta and affiliate networks such as Commission Junction. Products, variants, inventory, images and metafields sync on a schedule. Rules and column mapping change the whole feed without code, and every change is previewed before it goes live.

Shopify gives AI shopping agents an endpoint to search your products and ask about your store. UCP Feed shows you what they get back: answers to shopper questions about returns, shipping and support, whether shopper-style searches find your products, and an A–F score for every active product.

Key points
  • One feed numerous channels: Google, Facebook, Instagram, Pinterest.
  • Product data is exported to a file and available at a unique URL.
  • Customize your product listing data to increase sales & increase conversion.
  • UCP-compliant product feed at a stable public URL
  • Public /.well-known/ucp business profile for AI agents
  • Edge cache with ETag and conditional 304 responses
Screenshots
gmcfeed shopify app dashboard copy link and place in google
Direct grid edit for Google feedai google product categorizationCommand line rule editor excluding products for Google feed
UCP Feed features overview for merchants
UCP Feed live product catalog JSONUCP Feed catalog viewer for merchantsUCP Feed install confirmation for new merchants

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureSimple Product FeedsUCP Feed
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureSimple Product FeedsUCP Feed
App Store rating4.9 ★Not published
App Store reviews18Not published
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureSimple Product FeedsUCP Feed
Free planYesYes
Lowest paid monthly plan$9.99/month(ahead)$19/month
Longest free trialNot listed7 days
Plans listed42

Listing

MeasureSimple Product FeedsUCP Feed
Shopify category rank#122(ahead)in Product feeds#230in Product feeds
Shopify App ChartsNot on this week’s charts#7 on Pricing moves in Product feeds
Built for ShopifyNoNo
LaunchedOct 15, 2019Jul 20, 2026
Languages1English1English
DeveloperSimple Product FeedsMoye Development

FAQ

Simple Product Feeds and UCP Feed: common questions

Is Simple Product Feeds or UCP Feed cheaper?
Both list a free plan. Paid plans start at $9.99/month for Simple Product Feeds and $19/month for UCP Feed. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Simple Product Feeds, Nov 1, 2026 for UCP Feed; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Simple Product Feeds, Nov 1, 2026 for UCP Feed. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.