Gift Wrap Plus vs Gifted: Gift Messages

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 30, 2026 for Gift Wrap Plus, Nov 8, 2026 for Gifted.

The short answer

  • On the Shopify App Store: Gift Wrap Plus 4.9 from 69 reviews and Gifted 5.0 from 14 reviews.
  • Only Gift Wrap Plus lists a free plan. Paid plans start at $3.99/month for Gift Wrap Plus and $4.99/month for Gifted.
  • Gift Wrap Plus lists 4 features Gifted’s listing doesn’t mention, including Gift boxes, Gift cards, Gift receipts.

Head to head

Detected stores

Gift Wrap Plus: —
Gifted: 1

App Store reviews

Gift Wrap Plus: 69
Gifted: 14
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Create beautiful gift wrap for your store.

Gift Button, Gift Messages, & Customer Analytics

Categories
  • Gift wrap and messages
  • Gift wrap and messages
  • Gifts - Other
Languages
  • English
  • English
Launched
Dec 6, 2016
Dec 9, 2020
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
1 last full month
Detected stores
0active installs
1active installs
  • Modern Nursery
Most common store size
—
1,001-5,000 products100%
Top countries
—
  • United States100%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510JunOctDecMayJulNovJanJunDecJunNovMarGift Wrap Plus: 2 reviews in June 2021Gift Wrap Plus: 1 reviews in July 2021Gift Wrap Plus: 1 reviews in October 2021Gift Wrap Plus: 7 reviews in November 2021Gift Wrap Plus: 2 reviews in December 2021Gift Wrap Plus: 2 reviews in January 2022Gift Wrap Plus: 1 reviews in May 2022Gift Wrap Plus: 1 reviews in July 2022Gift Wrap Plus: 1 reviews in September 2022Gift Wrap Plus: 1 reviews in December 2022Gift Wrap Plus: 1 reviews in June 2025Gift Wrap Plus: 1 reviews in November 2025Gifted: Gift Messages: 1 reviews in May 2022Gifted: Gift Messages: 1 reviews in June 2022Gifted: Gift Messages: 1 reviews in November 2022Gifted: Gift Messages: 2 reviews in December 2022Gifted: Gift Messages: 2 reviews in January 2023Gifted: Gift Messages: 1 reviews in February 2023Gifted: Gift Messages: 1 reviews in June 2023Gifted: Gift Messages: 1 reviews in September 2023Gifted: Gift Messages: 1 reviews in December 2023Gifted: Gift Messages: 1 reviews in March 2024Gifted: Gift Messages: 2 reviews in October 2025Gifted: Gift Messages: 1 reviews in March 2026
Gift Wrap PlusGiftedCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $19.99/month
From $4.99 to $9.99/month
Plans
SmallFree
  • · 1 Gift Product
  • · Free Support
  • · Only for All Store Option
  • · Up to 5 Gift Orders
Medium$3.99/month
  • · For All Store Option
  • · Free Support
  • · Product Based Gift-Wrap
  • · Product-Based Gift Notes
  • · Unlimited Gift Products
  • · Up to 20 Gift Orders
Large$8.99/month
  • · All Medium plan features
  • · Detailed Gift Order Reports
  • · Up to 70 Gift Orders
X-Large$19.99/month
  • · All Large plan features
  • · Collection Based Gift-Wrap
  • · Up to 150 Gift Orders
Basic Plan$4.99/month
7-day free trial
  • · Automatically Tags Gift Orders
  • · Gift Message Automation
  • · Gift This Item Button
Premium Plan$9.99/month
7-day free trial
  • · Customer Address Sync
  • · Customizable Emails
  • · Customizable Gift Button
  • · Everything in Free Plan +
  • · Gift Wrap Options
Coverage
7 of 10 features70%
6 of 10 features60%
Unique strengths
  • Gift boxes
  • Gift cards
  • Gift receipts
  • Gift widget
  • Delivery date
  • Email notifications
  • Greeting cards
Gift wrap and messages
70%7/10
60%6/10
Customization
33%1/3
67%2/3
Gift options
86%6/7
57%4/7
433onlybothonly
Gift Wrap PlusGifted10 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

Gift Wrap Plus4.9(69)Gifted5.0(14)
Works with also listed by another
—
—
How it sells itself

By default Shopify doesn't come with a gift wrap feature, customers who want to gift wrap their products can now use our app with many extra features to customize it at the same time. It automatically adds the gift wrap feature to your stores allowing you to create different price ranges for different gift wrap products. You can add a gift wrap on a product level.

With Gifted, customers can easily send personalized, digital gift messages for any occasion. With the Gifted widget, customer can easily enter in their gift message, select the timing for the delivery, and their digital gift will be automatically sent to the recipient, saving you from handwriting each one. Our widget is completely customizable to your brand.

Key points
  • Create Gift Wrap for choice of Collections Only
  • Easy to install Gift Wrap Plus, no code knowledge required.
  • See Stats of your best performing gift wraps and other activities.
  • Create Gift Wrap for All Store Products
  • Capture more gift sales with our gifting widget and popup
  • Send branded, timely gift emails customized to your store
  • Gain new customers by redirecting gift recipients to your site
  • Better understand your customers by analyzing your gift sales and data
Screenshots
Gift wrap stats
Gift wrap rulesGift wrap statsGift wrap product page
Gift button is added to select product pages
Send personalized gift messages via emailBring in new customer trafficOptimized on mobile

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureGift Wrap PlusGifted
Detected storesNot published1as of Nov 8, 2026
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedBaby & Toddler
Top store countriesNot publishedUnited States

Reviews

MeasureGift Wrap PlusGifted
App Store rating4.9 ★5.0 ★(ahead)
App Store reviews69(ahead)14
New reviews, 28 days00
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureGift Wrap PlusGifted
Free planYesNot listed
Lowest paid monthly plan$3.99/month(ahead)$4.99/month
Longest free trialNot listed7 days
Plans listed42

Listing

MeasureGift Wrap PlusGifted
Shopify category rank#22in Gift wrap and messages#30in Gifts - Other
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedDec 6, 2016Dec 9, 2020
Languages1English1English
DeveloperNulls.NetGifted

FAQ

Gift Wrap Plus and Gifted: common questions

Is Gift Wrap Plus or Gifted cheaper?
Only Gift Wrap Plus lists a free plan. Paid plans start at $3.99/month for Gift Wrap Plus and $4.99/month for Gifted. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Gift Wrap Plus or Gifted?
On the Shopify App Store: Gift Wrap Plus 4.9 from 69 reviews and Gifted 5.0 from 14 reviews.
What features does each app list that the other doesn’t?
Gift Wrap Plus lists 4 the others don’t mention, such as Gift boxes, Gift cards, Gift receipts, Gift widget. Gifted lists 3 the others don’t mention, such as Delivery date, Email notifications, Greeting cards. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 30, 2026 for Gift Wrap Plus, Nov 8, 2026 for Gifted; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 30, 2026 for Gift Wrap Plus, Nov 8, 2026 for Gifted. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.