Gift Union ‑ Group Gifting vs GoGiftCards: Schedule & Send
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 12, 2026 for Gift Union, Nov 13, 2026 for GoGiftCards.
The short answer
- Only Gift Union lists a free plan. Paid plans start at $19/month for Gift Union and $4.99/month for GoGiftCards.
- GoGiftCards lists 5 features Gift Union’s listing doesn’t mention, including Custom date, Custom email, Expiry date.
Head to head
Let your customers schedule and send gift cards.
- United States
- Australia
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
FREE
- · Animated gift card to recipient
- · Auto-imported store branding
- · Email notifications
- · Email support
- · Unlimited collections
- · Unlimited contributors
Pro
- · Animated card customization
- · Custom email templates
- · Custom logo, colors & fonts
- · Custom messaging & copy
- · Everything in Free
- · Priority support
Premium
- · Everything in Pro
- · Google Analytics Integration
- · Google Tag Manager Integration
- · No Gift Union branding
- · Shopify Flow Triggers
- · Switch off app emails, use your own ESP
Basic
- · Balance Checker Page
- · Language customization.
- · Personalised message for the recipient.
- · Unlimited scheduled gift card emails.
Pro
- · Bulk Card Issuance (from csv)
- · Everything from Basic Plan.
- · Gift registry page
- · Send from a custom email address
- · Unlimited Gift Card Products.
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureGift Union enables group gifting on your Shopify store. An organizer creates a collection for a recipient, sets a goal amount, and shares a link with friends and family. Each contributor pays their share through your store's checkout. When the collection completes, a Shopify gift card is automatically created for the full pooled amount.
Are you ready to make the most of the holiday season? Turn gifting into a profit engine. Every gift card connects you with two customers—the buyer and the recipient—and opens the door to long-term loyalty. Go Gift Cards lets shoppers send or schedule digital gift cards and create gift registries for birthdays, weddings, and holidays—all styled to your brand.
- Unlimited group gift card collections
- Branded customer experience auto-styled to match your store's theme
- One-click theme block adds a "Start a Group Gift" button to products
- Full branding control: custom logo, colors, fonts, and copy
- Send your Shopify gift card via email to somebody you love.
- Write a customized personal message to the recipient
- Schedule when you would like the gift card sent.
- Style the app to match your store's branding.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  GoGiftCards | |
|---|---|---|
| Detected stores | Not published | 275 |
| Net store change, 28 days | 0 | −4 |
| Stores added, 28 days | Not enough data | 4 |
| Big-brand share | Not enough data | 22% |
| Top store categories | Not published | Apparel & Accessories, Food, Beverages & Tobacco, Home & Garden |
| Top store countries | Not published | United States, Australia, United Kingdom |
Reviews
| Measure | GoGiftCards | |
|---|---|---|
| App Store rating | Not published | 4.4 ★ |
| App Store reviews | Not published | 21 |
| New reviews, 28 days | Not enough data | 1 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | GoGiftCards | |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $19/month | $4.99/month(ahead) |
| Longest free trial | Not listed | 7 days |
| Plans listed | 3 | 2 |
Listing
| Measure | GoGiftCards | |
|---|---|---|
| Shopify category rank | Not enough data | #21 |
| Shopify App Charts | Not on this week’s charts | #7 in Gift cards |
| Built for Shopify | No | No |
| Launched | Nov 12, 2026 | Nov 24, 2021 |
| Languages | 1 | 1 |
| Developer | Digital Angels | Stoic Labs |
FAQ
Gift Union and GoGiftCards: common questions
- Is Gift Union or GoGiftCards cheaper?
- Only Gift Union lists a free plan. Paid plans start at $19/month for Gift Union and $4.99/month for GoGiftCards. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Gift Union lists 1 the others don’t mention, such as Custom design. GoGiftCards lists 5 the others don’t mention, such as Custom date, Custom email, Expiry date, Redemption page. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 12, 2026 for Gift Union, Nov 13, 2026 for GoGiftCards; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 12, 2026 for Gift Union, Nov 13, 2026 for GoGiftCards. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.