Genlook Shoppable Videos & UGC vs InstaVid Shoppable Videos+Reel
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of May 21, 2026 for Genlook Shoppable Videos & UGC, Nov 8, 2026 for InstaVid Shoppable Videos+Reel.
The short answer
- Only InstaVid Shoppable Videos+Reel lists a free plan.
- InstaVid Shoppable Videos+Reel lists 11 features Genlook Shoppable Videos & UGC’s listing doesn’t mention, including Add to cart, Carousels, Conversion tracking.
Head to head
- India
- United States
- Belgium
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Basic Analytics Dashboard
- · Floating Video on Product Page
- · Free for 1000 Video Views/Month
- · Standard Email Support
- · Video Carousel on Homepage
Starter
- · Add PIP Floating Video
- · Add it on Product, Home & All Pages
- · Everything in Free
- · For 10,000 Video Views/month
- · Video Stories/Pips
Growth
- · 25,000 Video Views
- · Customise feed with AI
- · Everything in Basic+
- · Founder/Announcement Video PIP
- · Unlimited Designs
- · Unlimited Video Uploads
Growth Plus
- · 50,000 Video Views
- · Complete Migration & Set Up on Us
- · Dedicated Account Manager
- · Everything in Growth+
- · White Glove Onboarding
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureGenlook Shoppable Video lets you embed short-form videos directly on your product pages. Static images often leave customers with questions about scale or movement. By assigning relevant reels to specific products, you allow shoppers to see your items in real-world scenarios right below the product details.
Boost conversions with Insta Shoppable Video ! Seamlessly integrate TikTok Shop -like Short Videos, Instagram Reels, UGC Videos, & a Video Feed / Video Gallery directly into your home, product & collection pages. Elevate your product pages & engage customers with Video Slider / Video background, turning viewers into buyers with immersive shopping experiences. Perfect for enhancing product discovery & video sales.
- Embed short-form video reels directly onto your product pages.
- Assign specific videos to the exact products they feature.
- Provide visual context to buyers by showing your items in action.
- Seamlessly integrate shoppable videos to boost on-site conversions.
- Tag products directly in tiktok like video feed for instant shopper engagement.
- Scrollable video feed for a Instagram reels like immersive experience.
- Detailed analytics on views, interactions, and short videos conversion
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Genlook Shoppable Videos & UGC |  InstaVid Shoppable Videos+Reel |
|---|---|---|
| Detected stores | Not published | 270 |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | 22% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco |
| Top store countries | Not published | India, United States, Belgium |
Reviews
| Measure | Genlook Shoppable Videos & UGC | InstaVid Shoppable Videos+Reel |
|---|---|---|
| App Store rating | Not published | 4.9 ★ |
| App Store reviews | Not published | 35 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Genlook Shoppable Videos & UGC | InstaVid Shoppable Videos+Reel |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | No monthly plan listed | $29/month |
| Longest free trial | Not listed | 14 days |
| Plans listed | Not published | 4 |
Listing
| Measure | Genlook Shoppable Videos & UGC | InstaVid Shoppable Videos+Reel |
|---|---|---|
| Shopify category rank | Not enough data | #71 |
| Shopify App Charts | Not on this week’s charts | #20 in Video and livestream |
| Built for Shopify | No | No |
| Launched | Apr 27, 2026 | May 8, 2024 |
| Languages | 1 | 1 |
| Developer | Genlook | Instasell |
FAQ
Genlook Shoppable Videos & UGC and InstaVid Shoppable Videos+Reel: common questions
- Is Genlook Shoppable Videos & UGC or InstaVid Shoppable Videos+Reel cheaper?
- Only InstaVid Shoppable Videos+Reel lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Genlook Shoppable Videos & UGC lists 2 the others don’t mention, such as Video import, Video widget. InstaVid Shoppable Videos+Reel lists 11 the others don’t mention, such as Add to cart, Carousels, Conversion tracking, Custom layouts. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of May 21, 2026 for Genlook Shoppable Videos & UGC, Nov 8, 2026 for InstaVid Shoppable Videos+Reel; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of May 21, 2026 for Genlook Shoppable Videos & UGC, Nov 8, 2026 for InstaVid Shoppable Videos+Reel. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.