Fullmetrix Reports & Analytics vs Trackleads eCom
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 10, 2026 for Fullmetrix Reports & Analytics, Nov 9, 2026 for Trackleads eCom.
The short answer
- Fullmetrix Reports & Analytics lists 15 features Trackleads eCom’s listing doesn’t mention, including Abandoned cart, Activity tracking, Checkout analytics.
Head to head
Free
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureFullmetrix connects your Shopify store to a powerful analytics platform with a complete view of your business. Track revenue, orders, products, customers, cohorts, and forecasts with real-time dashboards. Connect Google Ads, Meta Ads, TikTok Ads and Google Analytics to measure ROAS alongside store data.
Trackleads eCom connects Shopify stores to existing Trackleads business accounts. It imports orders, refunds, products and customer journey signals for net revenue reporting, product analysis and marketing attribution. Connect your store, review synchronized commerce data and manage tracking preferences. An existing Trackleads account is required; account registration is not available in the connector.
- Unified dashboard: revenue, orders, products, customers, cohorts in one place
- Ad performance: connect Google, Meta, and TikTok Ads to measure real ROAS
- Automated reports: scheduled email and Slack digests with key metrics
- Sync orders, refunds and product data into Trackleads
- Measure net revenue, product performance and return patterns
- Connect customer journeys with ads and campaign parameters




All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Fullmetrix Reports & Analytics | |
|---|---|---|
| Detected stores | 2 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden | Not published |
| Top store countries | France, United Kingdom | Not published |
Reviews
| Measure | Fullmetrix Reports & Analytics | |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Fullmetrix Reports & Analytics | |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | 1 | Not published |
Listing
| Measure | Fullmetrix Reports & Analytics | |
|---|---|---|
| Shopify category rank | #650 | Not enough data |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 27, 2026 | Oct 27, 2026 |
| Languages | 5 | 2 |
| Developer | Fullmetrix | trackleads GmbH |
FAQ
Fullmetrix Reports & Analytics and Trackleads eCom: common questions
- What features does each app list that the other doesn’t?
- Fullmetrix Reports & Analytics lists 15 the others don’t mention, such as Abandoned cart, Activity tracking, Checkout analytics, Cohort analysis. Trackleads eCom lists 2 the others don’t mention, such as Pixel tracking, ROAS. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 10, 2026 for Fullmetrix Reports & Analytics, Nov 9, 2026 for Trackleads eCom; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 10, 2026 for Fullmetrix Reports & Analytics, Nov 9, 2026 for Trackleads eCom. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.




