Friendbuy: Referrals & Loyalty vs VIP Pass: Refer a friend

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 5, 2026 for Friendbuy, Oct 13, 2026 for VIP Pass.

The short answer

  • Only VIP Pass lists a free plan.
  • Friendbuy lists 14 features VIP Pass’s listing doesn’t mention, including Badges, Cash back, Coupons.

Head to head

Detected stores

Friendbuy: 101
VIP Pass: —

App Store reviews

Friendbuy: 14
VIP Pass: —

New reviews, 28 days

Friendbuy: 1
VIP Pass: —

Stores added, 28 days

Friendbuy: 1
VIP Pass: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Loyalty and rewards
  • Loyalty and rewards
Languages
  • English
  • English
Launched
Jan 20, 2023
Sep 18, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
101active installs
  • FIGS
  • '47
  • STAUD
  • Psycho Bunny
  • Vitaly
+96 more
0active installs
Most common store size
201-500 products21%
—
Top countries
  • United States80%
  • Canada6%
  • Slovakia3%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035SepFebJulAugNovJanAugOctFriendbuy: Referrals & Loyalty: 1 reviews in September 2023Friendbuy: Referrals & Loyalty: 1 reviews in February 2024Friendbuy: Referrals & Loyalty: 4 reviews in July 2025Friendbuy: Referrals & Loyalty: 2 reviews in August 2025Friendbuy: Referrals & Loyalty: 1 reviews in November 2025Friendbuy: Referrals & Loyalty: 2 reviews in January 2026Friendbuy: Referrals & Loyalty: 1 reviews in August 2026Friendbuy: Referrals & Loyalty: 1 reviews in October 2026
FriendbuyVIP PassCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
—
From $0 to $49/month
Plans
FreeFree to install
Monthly platform fees will apply based on an annual agreement
Free StarterFree
  • · First $1,000 GMV 100% free
  • · Monday 8 AM CEO digest
  • · Storefront 72h countdown toast
  • · Thank-You checkout pass
Growth Tier$49/month
1.5% fee on verified referral sales above $2,500 GMV. Capped at $250/mo. First $1,000 GMV is 100% free.
  • · All Free Starter features
  • · Order Details admin block
  • · Priority founder support
  • · Shopify Flow automations
Coverage
16 of 16 features100%
2 of 16 features13%
Unique strengths
  • Badges
  • Cash back
  • Coupons
  • Custom rewards
  • +10 more
—
Loyalty and rewards
100%16/16
13%2/16
Program types
100%3/3
33%1/3
Rewards you can offer
100%13/13
8%1/13
1420onlybothonly
FriendbuyVIP Pass16 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Shopify POS
  • Klaviyo
  • Attentive
  • Okendo
  • Iterable
  • Recharge
—
How it sells itself

Acquire new customers at a jaw-droppingly low CPA through word-of-mouth referrals, and increase customer retention with personalized loyalty rewards. Friendbuy automatically injects Friendbuy code into Shopify themes and checkout pages, so you can display referral and loyalty widgets and track conversions.

A refer-a-friend referral program that runs from your Thank-you and Order status pages. Every order creates a time-limited friend pass, shared in one tap via WhatsApp or Messages — no portal, no points, no account for the friend. Friends land with the discount already applied and a countdown banner; the referrer gets a thank-you reward by email when the friend's order ships.

Key points
  • Customizable Referral Program and Loyalty Program templates to get live fast
  • Comprehensive reporting, analytics, and concurrent A/B testing
  • Reliable fraud detection that prevents self referrals, and accounts for returns
  • Share single-use 72h discount passes via WhatsApp and SMS post-purchase
  • Floating countdown banner greets referred friends and applies discount to cart
  • Automated weekly email summary of referral sales and top customer advocates
  • Single-use codes can't leak to coupon extensions
Screenshots
Reporting & Analytics
A/B Testing & OptimizationCampaign Management
Floating 72-hour countdown pass banner on Shopify storefront
First $1,000 in verified referral revenue 100% freePost-purchase VIP pass with WhatsApp and QR code sharingTurn thank-you pages into WhatsApp & SMS referral sales

Installed with

Friendbuy4.9(14)VIP PassNo rating yet

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureFriendbuyVIP Pass
Detected stores101as of Nov 5, 2026Not published
Net store change, 28 days+1estimated0estimated
Stores added, 28 days1new and returningNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Food, Beverages & TobaccoNot published
Top store countriesUnited States, Canada, SlovakiaNot published

Reviews

MeasureFriendbuyVIP Pass
App Store rating4.9 ★Not published
App Store reviews14Not published
New reviews, 28 days1Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureFriendbuyVIP Pass
Free planNot listedYes
Lowest paid monthly planNo monthly plan listed$49/month
Longest free trialNot listedNot listed
Plans listed12

Listing

MeasureFriendbuyVIP Pass
Shopify category rank#86(ahead)in Loyalty and rewards#406in Loyalty and rewards
Shopify App Charts#9 on Featured by Shopify in Loyalty and rewardsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJan 20, 2023Sep 18, 2026
Languages1English1English
DeveloperFriendbuy, IncKiricode OÜ

FAQ

Friendbuy and VIP Pass: common questions

Is Friendbuy or VIP Pass cheaper?
Only VIP Pass lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Friendbuy lists 14 the others don’t mention, such as Badges, Cash back, Coupons, Custom rewards. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 5, 2026 for Friendbuy, Oct 13, 2026 for VIP Pass; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 5, 2026 for Friendbuy, Oct 13, 2026 for VIP Pass. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.