Magical XML/HTML Sitemap vs Sitemap Explorer

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Magical XML/HTML Sitemap, Sep 3, 2026 for Sitemap Explorer.

The short answer

  • On the Shopify App Store: Magical XML/HTML Sitemap 5.0 from 24 reviews and Sitemap Explorer 5.0 from 2 reviews.
  • Magical XML/HTML Sitemap lists 1 features Sitemap Explorer’s listing doesn’t mention, including Insights and tips.

Head to head

App Store reviews

Magical XML/HTML Sitemap: 24
Sitemap Explorer: 2
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Customizable HTML Sitemap Generator. Improve SEO + Navigation.

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Categories
  • SEO
  • Search and navigation - Other
  • SEO
Languages
  • English
  • English
Launched
Apr 13, 2022
Feb 20, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
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Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035FebAprJunSepDecAugMarMagical XML/HTML Sitemap: 2 reviews in February 2023Magical XML/HTML Sitemap: 3 reviews in March 2023Magical XML/HTML Sitemap: 4 reviews in April 2023Magical XML/HTML Sitemap: 4 reviews in May 2023Magical XML/HTML Sitemap: 2 reviews in June 2023Magical XML/HTML Sitemap: 4 reviews in August 2023Magical XML/HTML Sitemap: 1 reviews in September 2023Magical XML/HTML Sitemap: 2 reviews in October 2023Magical XML/HTML Sitemap: 1 reviews in December 2023Magical XML/HTML Sitemap: 1 reviews in March 2025Magical XML/HTML Sitemap: 1 reviews in August 2025Magical XML/HTML Sitemap: 1 reviews in November 2025Sitemap Explorer: 2 reviews in March 2026
Magical XML/HTML SitemapSitemap ExplorerCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
$1/month
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Plans
Starter plan$1/month
14-day free trial
  • · Try 14 Days Free
  • · Unlimited Support
Free
Coverage
2 of 3 features67%
2 of 3 features67%
Unique strengths
  • Insights and tips
  • Link analysis
SEO
67%2/3
67%2/3
Monitoring performance
50%1/2
50%1/2
SEO tools
100%1/1
100%1/1
111onlybothonly
Magical XML/HTML SitemapSitemap Explorer3 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

A fast and easy way to build, customize, and publish your HTML Sitemap. We have everything you need to manage custom HTML site maps (important to helps users navigate and discover all of your products and page), and link your XML sitemap with Google (critical to ensure that your website ranks higher on Search Engines SEO). Our simple sitemap builder, with flexible options, will help you get setup instantly.

Sitemap Explorer helps you turn sitemap.xml URLs into clean HTML sitemap pages without technical setup. It supports better site structure, stronger internal linking, and easier navigation for your content. You can quickly fetch, review, and organize sitemap URLs, then create and manage sitemap pages from admin. The app is lightweight, privacy focused, and does not collect or process customer personal data.

Key points
  • Add a customizable HTML Sitemap
  • Link your XML sitemap for Google SEO
  • Customize your sitemap with unique layouts and styles
  • Use rules to automatically display new content on your HTML sitemap
  • Fetch publicly available sitemap.xml files from store's domain
  • View and organize sitemap URLs in a clean, readable list
  • Create sitemap HTML page and manage them from the admin
Screenshots
HTML Sitemap editor
Shopify app for generating HTML Sitemap and XML SitemapAdd pages to Shopify SitemapXML sitemap page with link and google submission instructions
Sitemap page created successfully inside Sitemap Explorer app
Sitemap Explorer dashboard with generate report buttonSitemap Explorer app hero banner with logo and titleShopify admin page list showing sitemap page added

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureMagical XML/HTML SitemapSitemap Explorer
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureMagical XML/HTML SitemapSitemap Explorer
App Store rating5.0 ★5.0 ★
App Store reviews24(ahead)2
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureMagical XML/HTML SitemapSitemap Explorer
Free planNot listedNot listed
Lowest paid monthly plan$1/monthNo monthly plan listed
Longest free trial14 daysNot listed
Plans listed1Not published

Listing

MeasureMagical XML/HTML SitemapSitemap Explorer
Shopify category rank#264in SEO#172(ahead)in SEO
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedApr 13, 2022Feb 20, 2026
Languages1English1English
DeveloperMagical AppsEcomBack

FAQ

Magical XML/HTML Sitemap and Sitemap Explorer: common questions

Which has better reviews, Magical XML/HTML Sitemap or Sitemap Explorer?
On the Shopify App Store: Magical XML/HTML Sitemap 5.0 from 24 reviews and Sitemap Explorer 5.0 from 2 reviews.
What features does each app list that the other doesn’t?
Magical XML/HTML Sitemap lists 1 the others don’t mention, such as Insights and tips. Sitemap Explorer lists 1 the others don’t mention, such as Link analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Magical XML/HTML Sitemap, Sep 3, 2026 for Sitemap Explorer; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Magical XML/HTML Sitemap, Sep 3, 2026 for Sitemap Explorer. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.