FoundRate: AI SEO & ChatGPT vs Hoko AI Shopping Visibility
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.
The short answer
- Only FoundRate lists a free plan. Paid plans start at $49/month for FoundRate and $19/month for Hoko AI Shopping Visibility.
- Hoko AI Shopping Visibility lists 6 features FoundRate’s listing doesn’t mention, including Analytics, Audits, Content analysis.
Head to head
Free
Pro Monthly
Pro Annual
Starter
- · 10 competitors tracked
- · 5 monitored products
- · Issue analysis
- · Weekly auto store visibility scan
Growth
- · 20 monitored products
- · 30 competitors tracked
- · Daily auto store visibility scan
- · Issue analysis
- · Step-by-step fix guidance
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureShoppers increasingly ask AI assistants like ChatGPT what to buy, and the AI recommends only a few products. If yours are not among them, you will limit your chances of getting the sale. FoundRate runs the real buyer searches your customers would ask, checks whether the AI recommends your store, and shows which competitors it names instead. For every missed product, it gives plain-language changes to make.
Shoppers now ask ChatGPT, Gemini, and other AI assistants what to buy, and most stores have no idea whether they're being recommended or quietly skipped. Hoko shows whether your products are recommended, which competitors show up instead, and exactly what to fix. It's a simple, merchant-friendly visibility dashboard for AI shopping, built right into your Shopify admin.
- See whether ChatGPT recommends your products for real buyer searches
- See which competitors the AI names instead of your store
- Get plain-language fixes for every product the AI overlooks
- Track an AI-readability score for each product and improve it
- See whether AI recommends your products to shoppers
- Get visibility scores for your store and individual monitored products
- Improve visibility with step-by-step guidance for each issue
- Discover and track competitors appearing instead of you
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  FoundRate |  Hoko AI Shopping Visibility |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | FoundRate | Hoko AI Shopping Visibility |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | FoundRate | Hoko AI Shopping Visibility |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $49/month | $19/month(ahead) |
| Longest free trial | Not listed | 7 days |
| Plans listed | 3 | 2 |
Listing
| Measure | FoundRate | Hoko AI Shopping Visibility |
|---|---|---|
| Shopify category rank | #1105(ahead) | #1109 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jul 7, 2026 | Jul 10, 2026 |
| Languages | 1 | 1 |
| Developer | FoundRate | Hoko App |
FAQ
FoundRate and Hoko AI Shopping Visibility: common questions
- Is FoundRate or Hoko AI Shopping Visibility cheaper?
- Only FoundRate lists a free plan. Paid plans start at $49/month for FoundRate and $19/month for Hoko AI Shopping Visibility. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- FoundRate lists 4 the others don’t mention, such as Meta tags, Rank tracking, Reporting, SEO score. Hoko AI Shopping Visibility lists 6 the others don’t mention, such as Analytics, Audits, Content analysis, Insights and tips. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.