Formtoro: Email & Data Popups vs POWR Email Popup & Discounts
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.
The short answer
- POWR Email Popup & Discounts is detected on 20× as many Shopify stores as Formtoro: 282 vs 14 as of Nov 8, 2026.
- On the Shopify App Store: Formtoro 5.0 from 1 reviews and POWR Email Popup & Discounts 4.7 from 9 reviews.
- Only Formtoro lists a free plan.
- Formtoro lists 26 features POWR Email Popup & Discounts’s listing doesn’t mention, including A/B testing, AI generation, Analytics.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 500 submissions / month
- · 90-day data retention
- · AI: Sidekick integration
- · Email and Slack support
- · Static Discounts only
- · Up to 3 forms
Starter
- · 180-day data retention
- · 3 Magic Discounts
- · 5,000 submissions / month
- · AI: Sidekick/MCP Server
- · API Keys for your own apps
- · Email and Slack Support
Pro
- · 1-year data retention
- · 25,000 submissions / month
- · 5 Magic Discounts
- · AI: Sidekick/MCP Server
- · API Keys for your own apps
- · Email and Slack Support
Growth
- · 10 Magic Discounts
- · 100,000 submissions / month
- · 2-year data retention
- · AI: Sidekick/MCP Server
- · API Keys for your own apps
- · Priority Support
Scale
- · 15 Magic Discounts
- · 2-year data retention
- · 250,000 submissions / month
- · AI: Sidekick/MCP Server
- · API Keys for your own apps
- · Priority Support
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureStop guessing why your customers buy. Formtoro replaces generic popups with Frictionless Forms™ designed to collect more customer data points. Enrich your Klaviyo profiles, understand the "why" behind the purchase, and auto-apply discounts for a frictionless customer experience.
POWR Email Popup & Discounts helps you capture emails and grow your list without coding. Use an email popup to collect newsletter signups, or a discount popup that rewards new subscribers with a code. Trigger popups on exit intent, after a delay, or on scroll, and match your brand with ready-made templates, fonts, and colors.
- Frictionless Popups: Capture more data with forms that don’t hurt conversion
- Zero-Party Data: Go beyond just an email to know the why behind the purchase
- Auto-Apply Discounts: Improve ROI by applying coupon codes automatically
- Revenue Analytics: Track which answers and traffic sources produce results
- Flexible Display Controls. Choose display frequency & select triggers.
- Set up autoresponders and instant email alerts for new submissions.
- Choose from many different pre-built templates and match it to your brand








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Formtoro | POWR Email Popup & Discounts |
|---|---|---|
| Detected stores | 14 | 282(ahead) |
| Net store change, 28 days | 0 | +3 |
| Stores added, 28 days | Not enough data | 5 |
| Big-brand share | Not enough data | 5% |
| Top store categories | Animals & Pet Supplies, Sporting Goods, Health & Beauty | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Slovenia, United States, Australia | United States, United Kingdom, Australia |
Reviews
| Measure | Formtoro | POWR Email Popup & Discounts |
|---|---|---|
| App Store rating | 5.0 ★(ahead) | 4.7 ★ |
| App Store reviews | 1 | 9(ahead) |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Formtoro | POWR Email Popup & Discounts |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $79/month | No monthly plan listed |
| Longest free trial | 14 days | Not listed |
| Plans listed | 5 | Not published |
Listing
| Measure | Formtoro | POWR Email Popup & Discounts |
|---|---|---|
| Shopify category rank | #135(ahead) | #217 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jun 25, 2026 | Oct 27, 2017 |
| Languages | 1 | 1 |
| Developer | Formtoro | POWR.io |
FAQ
Formtoro and POWR Email Popup & Discounts: common questions
- Which is more popular, Formtoro or POWR Email Popup & Discounts?
- POWR Email Popup & Discounts is detected on 20× as many Shopify stores as Formtoro: 282 vs 14 as of Nov 8, 2026.
- Is Formtoro or POWR Email Popup & Discounts cheaper?
- Only Formtoro lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Formtoro or POWR Email Popup & Discounts?
- On the Shopify App Store: Formtoro 5.0 from 1 reviews and POWR Email Popup & Discounts 4.7 from 9 reviews.
- What features does each app list that the other doesn’t?
- Formtoro lists 26 the others don’t mention, such as A/B testing, AI generation, Analytics, APIs and webhooks. POWR Email Popup & Discounts lists 6 the others don’t mention, such as Announcements, Automations, Consent pop-ups, Custom code. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.
























